Clientele and Audience in Communication
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Questions and Answers

Which factor is NOT a characteristic that impacts effective communication with an audience?

  • Social Position
  • Favorite Color (correct)
  • Education Level
  • Health Status

Age range influences the choice of communication format or distribution.

True (A)

What must be considered in communication to ensure the message is effective with the intended audience?

Primary language

Materials may be more effective for older audiences when delivered through ______ and ______.

<p>printed materials, emails</p> Signup and view all the answers

Match each factor to its influence on communication:

<p>Social Position = Determines communication styles and hierarchy Education Level = Indicates reading skills and complexity of topics Health Status = Affects disposition to listen and engage Job Type = Influences access to communication methods</p> Signup and view all the answers

How does race and ethnicity affect communication materials?

<p>It helps in deciding on graphics and photos. (C)</p> Signup and view all the answers

Health status is irrelevant when crafting communication materials.

<p>False (B)</p> Signup and view all the answers

What type of audience may benefit more from oral presentations rather than written materials?

<p>An audience with limited literacy skills</p> Signup and view all the answers

What are the two primary channels used in face-to-face communication?

<p>Sound and sight (C)</p> Signup and view all the answers

Internal noise can be caused by environmental factors.

<p>False (B)</p> Signup and view all the answers

What is feedback in communication?

<p>A response from the receiver to the sender and vice versa.</p> Signup and view all the answers

Non-verbal symbols include facial expressions, gestures, and __________.

<p>postures</p> Signup and view all the answers

Match the types of noise with their definitions:

<p>External noise = Environmental interference affecting communication Internal noise = Interference from the sender's or receiver's mind Semantic noise = Emotional reactions to specific words</p> Signup and view all the answers

Which of the following best describes words in verbal communication?

<p>They can have abstract meanings. (B)</p> Signup and view all the answers

Communication messages consist only of verbal symbols.

<p>False (B)</p> Signup and view all the answers

What is the main aim of establishing social closeness through communication?

<p>To create social and political change (D)</p> Signup and view all the answers

What does the setting in communication refer to?

<p>The context where communication occurs, including venue and arrangements.</p> Signup and view all the answers

Interpersonal communication occurs only in formal settings.

<p>False (B)</p> Signup and view all the answers

What is the primary channel used in intrapersonal communication?

<p>The brain</p> Signup and view all the answers

Mass communication involves a highly structured manner of sending a message to a _______.

<p>audience</p> Signup and view all the answers

Which type of communication occurs among members of different cultures?

<p>Intercultural Communication (B)</p> Signup and view all the answers

Match the communication types with their descriptions:

<p>Intrapersonal Communication = Communication with oneself Interpersonal Communication = One-to-one communication Small Group Communication = Communication within a small group Mass Communication = Structured communication to large audiences</p> Signup and view all the answers

What is considered 'noise' in the communication process?

<p>Physical distractions (D)</p> Signup and view all the answers

How can feedback mechanisms affect communication?

<p>They allow for responses and understanding of messages.</p> Signup and view all the answers

Flashcards

Sender-Receiver Communication

Communication where both sender and receiver actively participate, sharing ideas and feelings.

Communication Message

The combination of ideas and feelings shared by senders and receivers, using verbal/nonverbal symbols.

Verbal Symbols

Words used to represent ideas or objects in communication.

Nonverbal Symbols

Communication expressed without words (e.g., facial expressions, gestures).

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Communication Channels

The routes a message takes between sender and receiver (e.g., sound, sight, radio).

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Feedback

The receiver's response to the sender's message, completing the communication loop.

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Noise

Interference that blocks clear communication (external or internal).

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Communication Setting

The context where communication takes place (e.g., venue, formality, attire).

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Intrapersonal Communication

Communication with oneself, involving thoughts, feelings, and self-perception.

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Interpersonal Communication

Direct communication between two people, typically informal and unstructured, using verbal and non-verbal cues.

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Intercultural Communication

Communication between people from different cultures.

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Interviewing

Gathering information through a series of questions and answers, usually between two parties.

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Small Group Communication

Communication among a small number of people working together on a shared purpose.

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Mass Communication

Communication from a sender to a large audience, often using structured methods and visuals.

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Communication Elements

Setting, participants, message, channel, noise, and feedback all shape how communication works.

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Social interaction goal

Creating social and political change through exposing injustices and building relationships.

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Social Position in Communication

A person's status (e.g., president, colleague, subordinate) in a communication context, influencing how communication is delivered and received.

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Education Level Impact

Different literacy levels affect the best communication methods. Complex topics might need simpler explanations for less-educated audiences.

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Age Range Considerations

Age can influence communication approaches, favoring different media and formats for various age groups.

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Racial/Ethnic Considerations

Representations in communication materials should reflect the diversity of the intended audience.

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Primary Language Importance

Communication should aim for the audience to understand the message by using their primary language.

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Health Status Impact

Health status affects comprehension and may require tailoring communication to specific needs and conditions.

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Job Type Significance

Consider the audience's access to technology and relevant information when choosing how to communicate.

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Communication Appropriateness

Effective communication adapts formats and methods based on the audience's background and characteristics.

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Study Notes

Clientele and Audience in Communication

  • Social position influences how a message is crafted and delivered (e.g., president vs. subordinate).
  • Education level determines the complexity of topics an audience can grasp. Simple language might be more effective with less educated audiences.
  • Age range affects preferred communication formats (social media, mobile, printed). Younger audiences tend to prefer digital media, while older audiences might prefer more traditional methods.
  • Race and ethnicity are important considerations for communication materials, ensuring representation and inclusivity.
  • Primary language is critical; if a message is not in the primary language of the audience, translation is needed.
  • Health status affects engagement and understanding. Tailoring materials to specific health conditions might be helpful.
  • Job type influences the format and distribution of materials. Consider how a message might reach audiences without computers effectively (e.g., printed materials).

Mary Jane Veloso Case (2015)

  • Mary Jane Veloso was arrested in Indonesia in 2010.
  • The arresting country was Indonesia.
  • The specific location was Yogyakarta Airport.
  • The case involved drug trafficking charges.
  • Joko Widodo was the Indonesian President during the case.
  • Kristina Sergio was the recruiter who facilitated her work abroad and was responsible for Veloso's plight.
  • Veloso was sentenced to death, but after 14 years in prison, the sentence was never carried out.

Communication as a Client

  • Individuals want information relevant to them.
  • Groups and organizations have specific communication needs.
  • Messages should consider the community's needs if that is the target audience.

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Description

Explore how various factors such as social position, education level, age, race, ethnicity, primary language, health status, and job type influence communication strategies. This quiz will help you understand the importance of tailoring messages to meet the needs of diverse audiences effectively.

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