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Questions and Answers
How is the rate of a classified ad determined?
How is the rate of a classified ad determined?
The rate of a classified ad is determined by the number of words in the insertion.
What is the difference between a classified ad and a display ad?
What is the difference between a classified ad and a display ad?
A classified ad is a few lines of small advertisement, while a display ad is a large advertisement often spread across several columns or whole pages of a newspaper.
What is a classified ad?
What is a classified ad?
A classified ad is a few lines of small advertisement regularly published on a specific page of a newspaper, providing information about birth and death, employment opportunities, matrimonial, etc.
What is a classified display advertisement?
What is a classified display advertisement?
Why is classified advertising important to publishers?
Why is classified advertising important to publishers?
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Study Notes
Classified Advertising Basics
- A classified ad is a short, text-based advertisement typically used to sell a product or service, often grouped by category.
- The rate of a classified ad is usually determined by the number of words, lines, or characters used, and sometimes by the frequency or duration of the ad.
Types of Classified Ads
- A classified ad refers to a concise, text-only ad typically used for selling products or services, often grouped by category.
- A classified display advertisement, on the other hand, is a hybrid of a classified and display ad, featuring graphics, images, or logos in addition to text.
Importance of Classified Advertising
- Classified advertising is important to publishers as it provides a significant source of revenue, often complementing other forms of advertising.
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