Challenges in the Hospitality Industry
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Questions and Answers

What is a common example of a fixed cost mentioned in the text?

  • Utilities (correct)
  • Soap used by guests
  • Laundry
  • Part-time staff

What is the impact of having semi-fixed costs on the hotel's break-even point?

  • Decreases the break-even point
  • Makes it impossible to calculate the break-even point
  • Does not affect the break-even point
  • Increases the break-even point (correct)

How does revenue above certain costs contribute to hotel profits according to the text?

  • It leads to losses
  • It increases variable costs
  • It decreases the break-even point
  • It makes a significant contribution to profits (correct)

Why is marketing and sales promotion considered very important in the hotel business?

<p>To bring customers to the hotel (D)</p> Signup and view all the answers

How has the hotel's break-even point changed over the years according to the text?

<p>Decreased from 70% to 55-60% occupancy (B)</p> Signup and view all the answers

What characteristic of the hotel business is exemplified by the fact that unsold inventory becomes worthless after midnight?

<p>Perishability (B)</p> Signup and view all the answers

In what scenario would revenue be lost for a hotel with only 100 rooms available?

<p>$25 per room sold tomorrow when only 50 rooms are sold (A)</p> Signup and view all the answers

Why is it essential for hotels to adjust their operations for high-demand periods?

<p>To avoid losing revenue opportunities (A)</p> Signup and view all the answers

'Changing value of fixed location' in the hotel business refers to:

<p>'Re-routing of highway could devastate business' (B)</p> Signup and view all the answers

'Tomorrow, there is Formula 1 event in town, but I can only sell 100 rooms!' illustrates the challenge of:

<p>'Our hotel only has 100 rooms' (B)</p> Signup and view all the answers

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