Business Strategy and Project Selection

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Questions and Answers

What denotes financial strength in an organization?

  • Strong brand image
  • Market share increase
  • Ability to generate cash flow quickly (correct)
  • High competitive advantage

Which strategy is characterized by a more assertive approach to market competition?

  • Aggressive strategy (correct)
  • Defensive strategy
  • Competitive strategy
  • Conservative strategy

What is an example of inelastic demand?

  • Automobiles
  • Luxury goods
  • Medicines (correct)
  • Electronics

What factor is included in competitive advantage?

<p>Location advantage (D)</p> Signup and view all the answers

Which of the following is considered an external dimension affecting an organization?

<p>Industrial attractiveness (A)</p> Signup and view all the answers

What should organizations consider regarding liquidity as part of financial strength?

<p>Ability to quickly raise funds when needed (D)</p> Signup and view all the answers

What is a challenge when considering environmental stability in business?

<p>Managing demand elasticities (D)</p> Signup and view all the answers

Which factor would NOT contribute to financial strength?

<p>Wide product range (A)</p> Signup and view all the answers

Which project would be selected using the unweighted method aimed at maximizing all criteria?

<p>Gamma project (A)</p> Signup and view all the answers

What is the weight assigned to profit potential in the simplified scoring model?

<p>2 (B)</p> Signup and view all the answers

What total score was calculated for the alpha project in the weighted scoring model?

<p>13 (C)</p> Signup and view all the answers

Which project received the highest score in the weighted scoring model?

<p>Beta project (A)</p> Signup and view all the answers

In the context provided, what is the weight assigned to development risk?

<p>2 (B)</p> Signup and view all the answers

How is the scoring for time to market categorized in the given scoring model?

<p>Medium (B)</p> Signup and view all the answers

When using the weighted scoring model, what is the total calculated score for the beta project?

<p>19 (A)</p> Signup and view all the answers

What is the purpose of using weights in the simplified scoring model?

<p>To prioritize certain criteria over others (B)</p> Signup and view all the answers

Which project options are identified as being on the efficient frontier?

<p>P 1, P 6, P 8 (C)</p> Signup and view all the answers

What is the primary criterion used to differentiate between projects P 2 and P 7?

<p>Return (D)</p> Signup and view all the answers

What is the maximum profit constraint for cash flow in the first year?

<p>600 rupees (C)</p> Signup and view all the answers

Which project has a high NPV but low return?

<p>P 7 (C)</p> Signup and view all the answers

Which projects are mutually exclusive in the selection process?

<p>Projects 1 and 3 (D)</p> Signup and view all the answers

What selection criteria were used to evaluate the projects alpha, beta, gamma, and delta?

<p>Cost, profit potential, time to market, development risk (C)</p> Signup and view all the answers

What mathematical representation indicates the selection restriction between project 1 and project 3?

<p>X1 + X3 = 1 (A)</p> Signup and view all the answers

What is a characteristic of the alpha project compared to the delta project?

<p>Higher cost (D)</p> Signup and view all the answers

What are the cash flows for project 4 in the first and second years, respectively?

<p>90 and 70 (A)</p> Signup and view all the answers

Which project has a medium time to market along with high costs and low profit potential?

<p>Alpha (B)</p> Signup and view all the answers

Which type of programming techniques were mentioned for project selection?

<p>Linear and integer programming (D)</p> Signup and view all the answers

Which of the following statements about the P 1, P 6, and P 8 projects is accurate?

<p>They represent the efficient frontier. (D)</p> Signup and view all the answers

What does the efficient frontier represent?

<p>Projects that are equally favorable based on multiple criteria (C)</p> Signup and view all the answers

What is the maximum number of hours available in the assembly process?

<p>90 hours (D)</p> Signup and view all the answers

In the mathematical model, how many laptops should be produced if 0 mobiles are produced?

<p>30 laptops (D)</p> Signup and view all the answers

What does the non-negativity constraint imply about the quantities of mobiles and laptops produced?

<p>They must be positive or zero. (C)</p> Signup and view all the answers

If X1 is 12 and X2 is 6, how many mobiles and laptops are being produced?

<p>12 mobiles and 6 laptops (A)</p> Signup and view all the answers

What is the main feature of integer programming compared to regular linear programming?

<p>It only allows integer values for variables. (B)</p> Signup and view all the answers

Which method is used for project selection that strictly requires integer values for variables?

<p>Integer programming (B)</p> Signup and view all the answers

What is a key component in the constraints for production of mobiles and laptops?

<p>Determining the production quantity. (A)</p> Signup and view all the answers

At what point would X1 be equal to 0 and consequently affect the production of laptops?

<p>At the boundary values of the constraints. (A)</p> Signup and view all the answers

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Study Notes

Financial Strength

  • Financial strength is a key factor in business strategy.
  • It encompasses various aspects like return on investments, ability to raise funds quickly, and liquidity.

Competitive Advantage

  • Competitive advantage is rooted in internal factors.
  • Factors that influence competitive advantage include: market share, capacity utilization, location advantage, brand image, and product qualities.

Environmental Stability

  • Environmental stability is an external factor impacting business strategy.
  • Factors that influence environmental stability include demand elasticity, industry regulations, and the ease of exiting the market.

Project Selection Methods

  • Dominance Projects: Involves identifying the project that outperforms others across all criteria.
  • Simplified Scoring Model: Assigns weights to different selection criteria and then scores each project based on those weights.
  • Linear Programming: A mathematical approach to optimize a solution, where variables can take fractional values.
  • Integer Programming: Similar to linear programming, but variables represent whole numbers only, representing real-world scenarios like project selections.

Project Selection Example

  • Example using a company's capital spending for the next "t" years: An example outlines the selection of projects with varying profits and cash flows across different years.
  • Constraints:
    • Cash flow constraints for each year.
    • Mutually exclusive project constraints (e.g., you can pick project 1 or 3, but not both).
  • Objective: Maximize profit.
  • Formulating the problem: To solve this, a mathematical model is formulated using variables, constraints, and an objective function.

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