Business Plan: Objectives, Operations & Finance
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Questions and Answers

Which of the following is NOT a primary reason for creating a business plan?

  • To guarantee immediate profitability upon business launch. (correct)
  • To reduce the likelihood of overlooking the company's core objectives.
  • To enhance employee motivation through clearly defined goals.
  • To simplify the process of securing loans or overdrafts.

A business plan is only useful for new businesses and offers no value to established companies seeking to expand or pivot.

False (B)

Name three key components typically found in a comprehensive business plan.

Executive summary, market analysis, financial projections

The section of a business plan that details anticipated income and expenses over a specific period is known as a ______ forecast .

<p>Cash flow forecast</p> Signup and view all the answers

Match the section of a business plan with its description.

<p>Executive Summary = A concise overview of the entire business plan. Market Analysis = Research and insights into the target customers and competitive landscape. Financial Projections = Forecasts of revenue, expenses, and profitability. Business Organization = Details the legal structure (sole proprietorship, partnership, etc.)</p> Signup and view all the answers

Flashcards

Business Plan

A document outlining a new business's objectives, operations, finances, and ownership details.

Executive Summary

A concise overview of the business and the business plan's key elements.

The Business (Plan Content)

Details about the business's name, address, product/service description, production methods, and target customers.

The Market (Plan Content)

Analysis of market research, including customer insights and competitor analysis.

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Advertising & Promotion (Plan Content)

Details of marketing costs and strategies to promote the product/service to potential customers.

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Study Notes

  • A business plan outlines a new business's objectives, operations, finances, and ownership details.

Business Plan Contents

  • Executive Summary: A concise overview of the business and the plan's highlights.
  • The Owner: Details on the owner's education and prior work history.
  • The Business: Includes the business name, address, a thorough description of the product or service, production methods and location, and target customer details with quantities.
  • The Market: Presents market research findings about customers and competitors.
  • Advertising and Promotion: Details estimated marketing expenses and advertising strategies for potential customers.
  • Premises and Equipment: Covers planning regulations, premises costs, and equipment needs.
  • Business Organization: Specifies the business's legal structure (sole trader, partnership, company, or cooperative).
  • Costs: Details production costs and the proposed selling price.
  • Finance: States the amount of capital from savings versus borrowing.
  • Cash Flow: Forecasts income and expenses for the first year.
  • Expansion: Briefly describes future business growth plans.

Importance of a Business Plan

  • Reduces the likelihood of losing sight of the business's core mission.
  • Motivates employees by providing a clear objective.
  • Simplifies the process of securing loans or overdrafts.

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Description

A business plan details a new business's objectives, operations, finances, and ownership. It includes an executive summary, owner details, business description, market research, and financial projections. The plan also covers advertising, premises, equipment, and organizational structure.

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