Mastering Business Planning

Business Plan Sections

• Operations Section
  Provides insights on how the company functions on a day-to-day basis, including management structure and operational procedures.

• Marketing Plan Section
  Includes strategies for reaching target customers, advertising methods, pricing strategies, and promotional tactics.

• Business Size Information
  Discussed within the market analysis section which typically covers market size, growth potential, and competitive landscape.

• Production Plan Section
  Details the manufacturing process, production timeline, resource allocation, and capacity of production facilities.

• Financing Information Section
  Outlined in the funding request section, detailing the amount of capital needed, sources of financing, and intended use of funds.

• Background of Business Owners/Entrepreneurs
  Found in the management section, providing insights into the experience, skills, and qualifications of the key team members.

• Manufacturing Process Information
  Included in the production plan, explaining the steps involved in producing goods, technology needed, and labor requirements.

• Flow of Orders for Goods and Services
  Described in the operations section, covering the order process from receipt to fulfillment and delivery methodologies.

• Pricing Information Section
  Typically located in the marketing plan, discussing pricing structure, competitive pricing strategies, and rationale behind pricing decisions.

• Suppliers of Raw Materials
  Information included in the operations section, identifying key suppliers, terms of supply, and logistics involved in sourcing materials.