Business Orientations: production, marketing, societal and product

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Questions and Answers

What is the primary focus of a production-oriented business?

  • Customer needs and wants
  • Societal and environmental welfare
  • Market trends and competition
  • Production and manufacturing efficiency (correct)

Which business orientation is most concerned with satisfying customer needs and wants?

  • Product orientation
  • Societal orientation
  • Marketing orientation (correct)
  • Production orientation

What is the main goal of a company with a product orientation?

  • Minimize production costs
  • Maximize market share
  • Develop high-quality products (correct)
  • Reduce environmental impact

Which business orientation is most focused on the well-being of society and the environment?

<p>Societal orientation (B)</p> Signup and view all the answers

What is the key difference between a production-oriented and marketing-oriented business?

<p>Cost minimization vs. customer needs analysis (D)</p> Signup and view all the answers

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