Business Networking with Social Media
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Questions and Answers

What is one of the benefits of social networks for entrepreneurs and small businesses?

  • Guaranteed increase in sales
  • Automatic product promotion
  • Expanding contact base at low cost (correct)
  • Access to exclusive government grants

How can social networks be used as a customer relationship management tool for companies?

  • Creating exclusive membership clubs
  • Directly selling products to customers
  • Managing interactions with customers (correct)
  • Providing free product samples

What advantage do dedicated medical social networking sites offer to healthcare professionals?

  • Guaranteeing patient referrals
  • Screening members against the state licensing board list of practitioners (correct)
  • Offering exclusive insurance plans
  • Providing free medical equipment

Why are social networks of interest to pharmaceutical companies?

<p>Role in disseminating peer to peer knowledge (D)</p> Signup and view all the answers

How do social networks make it easier for businesses operating globally?

<p>Easier to keep in touch with contacts around the world (D)</p> Signup and view all the answers

What is one of the benefits of social networks for entrepreneurs and small businesses?

<p>Expanding contact base at low cost (A)</p> Signup and view all the answers

How can companies use social networks for advertising?

<p>Banners and text ads (C)</p> Signup and view all the answers

What advantage does using a dedicated medical social networking site offer to healthcare professionals?

<p>Members are screened against the state licensing board list of practitioners (B)</p> Signup and view all the answers

Who is particularly interested in the role of social networks in the medical field?

<p>Pharmaceutical companies (B)</p> Signup and view all the answers

What percentage of spending do pharmaceutical companies allocate to the role of social networks?

<p>Approximately 32 percent (C)</p> Signup and view all the answers

OpenAI's CEO Sam Altman was booted out by its board and over 600 staff members are threatening to quit unless he's allowed back in.

<p>True (A)</p> Signup and view all the answers

Sam Altman, the former CEO of OpenAI, has already been hired by Microsoft for an undisclosed sum.

<p>True (A)</p> Signup and view all the answers

The use of OpenAI's ChatGPT in the media industry is well-received and widely accepted.

<p>False (B)</p> Signup and view all the answers

The article implies that using ChatGPT in the media industry is equivalent to declaring that your job is redundant.

<p>True (A)</p> Signup and view all the answers

The author of the article admits to using OpenAI's chatbot, ChatGPT, to write the column.

<p>False (B)</p> Signup and view all the answers

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