Recent Lessons

Show all results for ""

Feature Overview

Ace your exams with our all-in-one platform for creating and sharing quizzes and tests.

Quizzes

Create quizzes and tests automatically from your content using AI.

Flashcards

Automatically turn your notes into digital flashcards.

Share, Export & Embed

Share with classmates or export to Excel and your learning management system.

Stats & Reporting

Auto-grading quizzes and tests with detailed stats and reports.

Mobile Apps

The smarter way to study – wherever you are.

Pricing

Search...

12 Questions

0 Views

Business Concepts Quiz Question

Choose a study mode

Play Quiz

Study Flashcards

Spaced Repetition

Chat to lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

What makes the production concept relevant for a business?

Consumers are not sensitive to price

Consumers are interested in obtaining the product that offers them the highest quality, best performance, and most features (correct)

Consumers have changing needs and insist they be satisfied

Consumers are more interested in product variation

Where do marketing and consumer behavior stem from?

Selling concept

Production concept

Product concept

Societal concept (correct)

Which scenario aligns with the societal marketing concept?

Marketers avoid featuring unreasonably slim females in advertising campaigns (correct)

Food marketers promote overeating to young people

Fast food restaurants advertise high-fat, low-nutrient offerings

Marketers feature professional athletes in liquor advertisements

What does the price component include in the marketing mix?

The cost customers pay to obtain the product Signup and view all the answers

When is the production concept viable for a business?

When consumers are highly price-sensitive Signup and view all the answers

How does the marketing concept differ from the production concept?

Marketing focuses on meeting consumer needs, while production focuses on efficiency Signup and view all the answers

What concept in business assumes that consumers are mostly interested in product availability at low prices?

Marketing Signup and view all the answers

During historical periods when demand exceeded supply, businesses adopted which concept?

Production Signup and view all the answers

Which of the following is considered an example of consumer behavior?

All of the above Signup and view all the answers

Business Concepts Quiz Question

Choose a study mode

Podcast

Questions and Answers

What makes the production concept relevant for a business?

Where do marketing and consumer behavior stem from?

Which scenario aligns with the societal marketing concept?

What does the price component include in the marketing mix?

When is the production concept viable for a business?

How does the marketing concept differ from the production concept?

What concept in business assumes that consumers are mostly interested in product availability at low prices?

During historical periods when demand exceeded supply, businesses adopted which concept?

Which of the following is considered an example of consumer behavior?

The selling concept focuses on the needs of the and on existing products, while the marketing concept focuses on the needs of the .

Socially responsible activities can result in ________.

What does 'positioning' refer to in marketing?

More Like This

Supply and Production Concepts Quiz

Concepts and Characteristics of Business Entities

Marketing Concepts and Evolution

Business Concepts and Forms

Upgrade to continue

Business Concepts Quiz Question

Choose a study mode

Podcast

Questions and Answers

What makes the production concept relevant for a business?

Where do marketing and consumer behavior stem from?

Which scenario aligns with the societal marketing concept?

What does the price component include in the marketing mix?

When is the production concept viable for a business?

How does the marketing concept differ from the production concept?

What concept in business assumes that consumers are mostly interested in product availability at low prices?

During historical periods when demand exceeded supply, businesses adopted which concept?

Which of the following is considered an example of consumer behavior?

The selling concept focuses on the needs of the ________ and on existing products, while the marketing concept focuses on the needs of the ________.

Socially responsible activities can result in ________.

What does 'positioning' refer to in marketing?

More Like This

Supply and Production Concepts Quiz

Concepts and Characteristics of Business Entities

Marketing Concepts and Evolution

Business Concepts and Forms

The selling concept focuses on the needs of the and on existing products, while the marketing concept focuses on the needs of the .