Business Analytics Fundamentals

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10 Questions

What is the main characteristic of 'Velocity' in the context of Big Data?

The speed at which data is generated

What is the primary concern of 'Veracity' in Big Data?

Data quality and ethics

What is the term for the data generated when a machine interacts with a machine?

Ubiquitous computing

What are the three important elements to consider when building a business analytics development function in an organisation?

Data scientist team, tools, and analytics methodology

What is the primary role of a 'Data Visualiser' in a data scientist team?

To communicate insights and findings effectively

What is the main objective of Business Analytics?

To drive decisions and actions through data analysis

What is the framework used to create value from data?

Organisational and Environmental Context Framework

What type of data sources can be acquired from individuals or companies that specialise in collecting data?

Data brokers

What is an example of an internal data source?

Flybuy programmes

What is an example of an external data source?

Facebook analytics

Test your understanding of business analytics, a data-driven approach to decision-making that leverages statistical and quantitative methods to drive business success. This quiz covers the core concepts, frameworks, and principles of business analytics.

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