Business Analytics Fundamentals
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Questions and Answers

What is the main characteristic of 'Velocity' in the context of Big Data?

  • The variety of data structures
  • The speed at which data is generated (correct)
  • The quality of data
  • The amount of data generated
  • What is the primary concern of 'Veracity' in Big Data?

  • Data volume
  • Data variety
  • Data quality and ethics (correct)
  • Data velocity
  • What is the term for the data generated when a machine interacts with a machine?

  • Big Data
  • Ubiquitous computing (correct)
  • Business Analytics
  • Social Media
  • What are the three important elements to consider when building a business analytics development function in an organisation?

    <p>Data scientist team, tools, and analytics methodology</p> Signup and view all the answers

    What is the primary role of a 'Data Visualiser' in a data scientist team?

    <p>To communicate insights and findings effectively</p> Signup and view all the answers

    What is the main objective of Business Analytics?

    <p>To drive decisions and actions through data analysis</p> Signup and view all the answers

    What is the framework used to create value from data?

    <p>Organisational and Environmental Context Framework</p> Signup and view all the answers

    What type of data sources can be acquired from individuals or companies that specialise in collecting data?

    <p>Data brokers</p> Signup and view all the answers

    What is an example of an internal data source?

    <p>Flybuy programmes</p> Signup and view all the answers

    What is an example of an external data source?

    <p>Facebook analytics</p> Signup and view all the answers

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