Building Customer Loyalty
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Questions and Answers

Which approach prioritizes meeting the needs and preferences of customers, focusing on their satisfaction and long-term relationships?

  • Customer-centric approach (correct)
  • Sales-centric approach
  • Brand-centric approach
  • Product-centric approach

    • Why is it important for businesses to stand out and push customers through the purchase funnel?

  • To maximize profits
  • To gain market share
  • To increase brand awareness
  • To create value for customers (correct)

    • What is the goal of locking customers in the loyalty loop?

  • To reduce marketing costs
  • To maximize sales revenue
  • To create long-term customer relationships (correct)
  • To increase customer satisfaction

    • According to Peter Ducker, what is the purpose of a business?

    <p>To create and keep a customer</p> Signup and view all the answers

    Why does the path of purchase differ depending on the product being sold?

    <p>Because of the value customers derive from the product</p> Signup and view all the answers

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