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Branding Design Process
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Branding Design Process

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@LargeCapacityAntimony

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Questions and Answers

What is a brand?

  • The tone used in messaging or the dress code for employees
  • A logo, name, or slogan
  • The various ways a company is perceived by the public
  • A set of visual assets, stylistic choices, and other resources that combine to form a cohesive image (correct)

    • What does brand building involve?

  • Brand identity only
  • Brand marketing only
  • Brand strategy only
  • All three: brand strategy, brand identity, and brand marketing (correct)

    • What is the most practical step to cultivating the desired reputation with the audience?

  • Creating a new brand for a new business
  • Designing a new brand after a merge
  • Building a strong brand image (correct)
  • Rebranding an existing company

    • Which of the following is NOT part of a brand?

    <p>Customer retention strategies</p> Signup and view all the answers

    What is the primary purpose of branding design process?

    <p>To create a cohesive image for the company</p> Signup and view all the answers

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