Best Practices for URLs

Questions and Answers

What is the best recommended length for a title tag?

100–120 characters

30–40 characters

50–60 characters (correct)

70–80 characters

What is a recommended practice for URL structure?

Use long, complex URLs with many parameters

Include descriptive keywords and keep it short (correct)

Use generic terms without any specific keywords

Always use dynamic parameters to enhance user experience

Meta descriptions have no effect on click-through rates (CTR).

False

What should be used to indicate a preferred URL in a website's HTML?

Canonical tag Signup and view all the answers

Dynamic parameters should always be included in URLs for better indexing.

False Signup and view all the answers

Paid links should use the ______ attribute.

nofollow Signup and view all the answers

What should be avoided to preserve authority in URL structures?

Using multiple subdomains Signup and view all the answers

A URL should preferably be structured as https://example.com/______ to enhance usability.

blog Signup and view all the answers

Match the following HTTP status codes with their meanings:

200 = OK/Success 301 = Permanent redirect 404 = Not found 500 = Server error Signup and view all the answers

Match the following parts of a URL with their descriptions:

Protocol = Defines how data is transferred Subdomain = A subdivision of the main domain Top-level domain = Indicates the type of organization Parameter = Provides additional data to the page request Signup and view all the answers

Study Notes

Best Practices for URLs

Use shorter URLs that are human-readable and contain descriptive keywords.
Avoid dynamic parameters when possible for cleaner URLs.
Maintain content on the same subdomain to preserve authority.
Preferred URL structure is flat, e.g., https://example.com/blog, as opposed to subdomains like https://blog.example.com.

Important HTML Elements

Title Tag: Best length is between 50–60 characters; place important keywords at the beginning to improve visibility.
Meta Description Tag: Aim for around 160 characters; each description should be unique and compelling to influence click-through rates (CTR).
Image Attributes: Specify height and width attributes for images to improve page load speed.
Hyperlinks: Use "nofollow" for paid or untrusted links, "sponsored" for sponsored links, and "ugc" for user-generated content links.

HTTP Status Codes

200: Indicates a successful request.
301: Permanent redirect; use when a page has permanently moved.
302: Temporary redirect; indicates a page has temporarily moved.
404: Not found; suggests the requested page does not exist.
500: Server error; indicates issues on the server-side.
503: Unavailable; suggests the service is temporarily unavailable, usually for maintenance.

Canonicalization

Common duplicate homepage URLs can be resolved by specifying a preferred URL in the <head> section.
Example of preferred canonical URL: https://example.com/.

Mobile Best Practices

Implement a mobile site using responsive web design to adjust for different screen sizes.
Ensure mobile and desktop versions display identical content.
Maintain consistent page title tags and meta descriptions across platforms.
Include a meta name="viewport" tag in the head section to help browsers properly adjust content for mobile devices.

Additional Considerations

Don't forget to submit sitemaps to search engines like Google via Google Search Console for better indexing.
Utilize Open Graph protocol for social media sharing, ensuring content displays appropriately on platforms like Facebook and Twitter.

Description

This quiz focuses on best practices for creating effective URLs. Learn about the importance of using shorter, human-readable URLs and descriptive keywords. Additionally, understand the recommendations for excluding dynamic parameters to enhance usability.