Audience-Centeredness in Public Speaking

Questions and Answers

To simply speak in front of an audience

To gain a desired response from listeners (correct)

To express one's own opinions

To demonstrate one's knowledge on a topic

Compromising one's beliefs to get a favorable response

Adapting one's message to the audience's goals, values, and attitudes (correct)

Ignoring the audience's perspective altogether

Using devious tactics to achieve one's goal

To convince the audience of one's own biases

To impress the audience with one's knowledge

To simply pick a topic quickly

To ensure the topic is relevant to the audience (correct)

<p>What do I want my audience to know, believe, or do as a result of my speech?</p> Signup and view all the answers

<p>To build relationships and have more effective conversations</p> Signup and view all the answers

Study Notes

Good public speakers prioritize being audience-centered, focusing on gaining a desired response from listeners rather than pushing their own agenda.
Being audience-centered does not mean compromising one's beliefs or using unethical tactics to achieve a goal.
It involves adapting the message to the audience's goals, values, and attitudes while remaining true to oneself and speaking ethically.

To whom am I speaking?
What do I want them to know, believe, or do as a result of my speech?
What is the most effective way of composing and presenting my speech to accomplish that aim?

Adapting to an audience during a public speech is similar to adjusting one's approach in daily social interactions.
It involves considering the audience's background, interests, level of knowledge, and attitudes towards the topic.
The goal is to explain ideas in a clear, interesting, and persuasive manner that resonates with the audience.

Audience analysis involves understanding the audience's perspective and adapting the message accordingly.
This helps to build a stronger connection with the audience and increases the chances of achieving the desired response.
Chapters 15 and 16 will delve deeper into the unique aspects of audience analysis in informative and persuasive speaking.