Are You a Social Media Pro?

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Questions and Answers

What is the difference between social media and traditional media?

Social media differs from traditional media in terms of quality, reach, frequency, usability, relevancy, and permanence. Social media operates in a dialogic transmission system, while traditional media outlets operate under a monologic transmission model.

How can social media be used for marketing purposes?

Social media can be used for marketing purposes, including advertising and influencer marketing. Companies must be strategic in their use of social media to target the right audience and use appropriate tone.

What is the estimated number of social media users globally as of 2022?

As of 2022, it is estimated that 3.96 billion people are using social media globally, with an expected increase to 4.41 billion by 2025.

How does social media usage vary among children in the US?

Children under 13 in the US use social media despite age restrictions, with 4% of children aged 0-8 using social media "often" or "sometimes". 31% of children aged 8-12 use social media, and 28% of teens aged 16-18 started using social media before the age of 13. Signup and view all the answers

How has social media usage changed during the COVID-19 pandemic?

During COVID-19, social media usage increased among adults for social connection and pandemic updates. Social media was used for healthcare information during the pandemic, but also led to the spread of disinformation. Signup and view all the answers

What is the definition of social media?

Social media is defined as electronic communication through which users create online communities to share information, ideas, personal messages, and other content. Signup and view all the answers

What are the most popular social networking services based on active users as of January 2022?

The most popular social networking services based on active users as of January 2022 are Facebook, YouTube, WhatsApp, and Instagram. Signup and view all the answers

How can social media be used to increase entrepreneurship and innovation?

Social media can increase entrepreneurship and innovation, especially for those with lower socioeconomic backgrounds. Social media allows for peer-to-peer sharing of opinions and experiences, shifting some power from businesses to consumers. Signup and view all the answers

What ethical questions does the use of social media by employers for assessing job applicants raise?

The use of social media by employers to assess job applicants raises ethical questions about privacy and discrimination. Legislation in some countries has been introduced to protect employees' privacy. Signup and view all the answers

How has social media been used by militant groups and state-sponsored cyber-groups?

Militant groups have used social media as a tool for organizing and recruiting, while state-sponsored cyber-groups have used it for attacks on governments. Social media has been used to report human rights abuses and injustice, but also by governments to track and target activists and critics. Signup and view all the answers

Study Notes

Social media are interactive technologies that facilitate the creation and sharing of information through virtual communities and networks.
Social media platforms are user-centric and enable communal activity, enhancing social connectivity.
Users access social media services through web-based apps on desktops or mobile devices, creating highly interactive platforms for sharing user-generated content.
Social media outlets differ from traditional media in terms of quality, reach, frequency, usability, relevancy, and permanence.
Social media operate in a dialogic transmission system, while traditional media outlets operate under a monologic transmission model.
Social media can be used as an effective communication or marketing tool for corporations, non-profit organizations, political parties, and governments.
Social media can be used to read or share news, whether true or false.
The PLATO system was launched in 1960 and offered early forms of social media features.
The roots of social media can be traced back to the mid-1990s with the advent of platforms like GeoCities, Classmates.com, and SixDegrees.com.
As of January 2023, there are as many as 4.76 billion social media users in the world, equating to 59.4% of the total global population.
Social media is defined as electronic communication through which users create online communities to share information, ideas, personal messages, and other content.
There are 13 types of social media, including mobile social media, viral content, and bots.
Mobile social media allows for the creation, exchange, and circulation of user-generated content on mobile devices.
Viral content has the potential to spread rapidly across social media platforms, making it an attractive tool for businesses and organizations.
Bots are automated programs that operate on the internet and can mimic human interactions on social media platforms.
Cyborgs are either bot-assisted humans or human-assisted bots and can be used for legitimate or illegitimate purposes.
There has been rapid growth in the number of patent applications for new social media technologies in the US.
Social media platforms have adapted and overlapped in functionality over time, such as Facebook's integrated video platform and Instagram's video sharing capabilities.
As of 2022, it is estimated that 3.96 billion people are using social media globally, with an expected increase to 4.41 billion by 2025.
The most popular social networking services based on active users as of January 2022 are Facebook, YouTube, WhatsApp, and Instagram.
Social media usage is influenced by personality traits, with extraversion and openness having a positive relationship and emotional stability having a negative relationship.
Children under 13 in the US use social media despite age restrictions, with 4% of children aged 0-8 using social media "often" or "sometimes".
31% of children aged 8-12 use social media, and 28% of teens aged 16-18 started using social media before the age of 13.
During COVID-19, social media usage increased among adults for social connection and pandemic updates.
Social media was used for healthcare information during the pandemic, but also led to the spread of disinformation.
Governments use social media for reputation management, and law enforcement uses it for investigations and tracking individuals.
Businesses use social media for marketing research, communication, sales promotions, and e-commerce.
Social media marketing can be divided into paid media, earned media, and owned media.
Social media can increase entrepreneurship and innovation, especially for those with lower socioeconomic backgrounds.
Social media allows for peer-to-peer sharing of opinions and experiences, shifting some power from businesses to consumers.
Social media can be used for marketing purposes, including advertising and influencer marketing
Companies must be strategic in their use of social media to target the right audience and use appropriate tone
Social media can have a positive impact on political engagement and activism, but there is debate about its effectiveness in driving political change
Social media is increasingly used by employers to assess job applicants, raising ethical questions and leading to legislation in some countries to protect employees' privacy
Social media is used by scientists to share knowledge and findings, with Twitter and blogs being the most common platforms used
Militant groups have used social media as a tool for organizing and recruiting, while state-sponsored cyber-groups have used it for attacks on governments
Social media has been used to report human rights abuses and injustice, but also by governments to track and target activists and critics
Social media can affect deception in resumes, with LinkedIn being less deceptive about prior work experience but more deceptive about interests and hobbies
Social media can have a positive impact on peer communication and product engagement, but may not always translate into real-world action
There is a digital divide in North America due to history, culture, and geography, which affects online engagement and content creation.

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Description

Test your knowledge on the fascinating world of social media with this quiz! From the history of social media to its impact on society, this quiz covers a range of topics related to social media. You'll learn about the different types of social media, their uses and benefits, and how they're used by businesses and governments. Whether you're a social media enthusiast or just curious about this ever-evolving platform, this quiz will challenge and educate you on everything you need to know about social media. So,