AnSci 321: Marketing of Animal Products
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Questions and Answers

What is the main role of marketing in the distribution of animal products?

  • Ensuring producers make a profit
  • Connecting producers with consumers efficiently (correct)
  • Promoting animal welfare
  • Standardizing animal products

What is the primary use of Commercial-grade beef?

  • Marbled beef dishes
  • Breeding purposes
  • High-quality steak production
  • Processed meat products (correct)

Which grade is characterized by older cattle with significant lean meat but minimal marbling?

  • Canner (correct)
  • Choice
  • Prime
  • Good

Which marketing method involves independent operators buying and selling animals from producers, auction markets, and local markets?

<p>Barrio Agent (D)</p> Signup and view all the answers

In which marketing method are livestock sold to the highest bidder?

<p>Auction Market (C)</p> Signup and view all the answers

What is the weight range for pricing swine (hogs) according to the text?

<p>90-99 kg (D)</p> Signup and view all the answers

In the context of layers (eggs), what weight range falls under the 'Extra Large' grade?

<p>68.5 grams and above (A)</p> Signup and view all the answers

What type of transaction occurs when traders sell animals directly to consumers?

<p>Traders to Direct consumer (B)</p> Signup and view all the answers

What is the primary pricing criterion for Native Poultry according to the text?

<p>Authenticity (D)</p> Signup and view all the answers

Which marketing method involves buying animals in bulk, transporting them, and reselling to other viajeros, retailers, or processors?

<p>Wholesaler or viajeros (B)</p> Signup and view all the answers

What is the distinguishing factor between Prime and Utility grades for sheep and goat?

<p>Marbling content (A)</p> Signup and view all the answers

What is the first step in the marketing process for animal products as mentioned in the text?

<p>Assembling (B)</p> Signup and view all the answers

Why is establishing a strong brand identity important in marketing animal products?

<p>To differentiate products in the market and build consumer trust (A)</p> Signup and view all the answers

How can product packaging contribute to the marketing of animal products?

<p>By attracting consumers and communicating key product attributes (D)</p> Signup and view all the answers

What role do promotional activities like discounts and advertising campaigns play in marketing animal products?

<p>They create awareness and drive sales of animal products (D)</p> Signup and view all the answers

Why is selecting the right distribution channels crucial for marketing animal products effectively?

<p>To reach target markets effectively and increase sales (C)</p> Signup and view all the answers

How does conducting market research benefit companies in marketing animal products?

<p>By understanding consumer preferences and tailoring marketing strategies (A)</p> Signup and view all the answers

What is one common marketing problem mentioned in the text related to local markets?

<p>Absence of grade standards (C)</p> Signup and view all the answers

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