American Service Expectations and Customer Satisfaction
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Questions and Answers

What is the main topic of Lesson 5?

  • Demographics and Consumer Market
  • Customer Relations Management
  • Diversity and Business Culture
  • American Service Expectation (correct)
  • What is CRM an abbreviation for?

  • Customer Response Management
  • Customer Retention Management
  • Customer Relationship Management (correct)
  • Customer Respect Management
  • What is the American Customer Satisfaction Index?

  • A measure of customer satisfaction (correct)
  • A measure of customer expectations
  • A measure of business performance
  • A measure of service quality
  • What is diversity related to in the context of this lesson?

    <p>Business culture</p> Signup and view all the answers

    What is the main benefit of service standards?

    <p>Increased customer satisfaction</p> Signup and view all the answers

    What is the primary focus of Lesson 5?

    <p>American Service Expectations</p> Signup and view all the answers

    What is the purpose of Service Standards?

    <p>To ensure consistency in service quality</p> Signup and view all the answers

    What is related to the consumer market in this lesson?

    <p>General Demographics</p> Signup and view all the answers

    What is presented by Dr. Michael Gil. O Llorens?

    <p>Lesson 5 on American Service Expectations</p> Signup and view all the answers

    What is CRM primarily concerned with?

    <p>Managing customer expectations</p> Signup and view all the answers

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