Podcast
Questions and Answers
According to the Elaboration Likelihood Model, which route involves high mental effort and careful thinking about issue-relevant arguments?
According to the Elaboration Likelihood Model, which route involves high mental effort and careful thinking about issue-relevant arguments?
- Biased Elaboration
- Peripheral Route
- Central Route (correct)
- Top-down Thinking
What is the term used to describe biased thinking where your own biases affect how you interpret arguments?
What is the term used to describe biased thinking where your own biases affect how you interpret arguments?
- Central Route
- Peripheral Route
- Biased Elaboration
- Top-down Thinking (correct)
Which cue triggers the peripheral route by using the argument that 'everybody is doing it'?
Which cue triggers the peripheral route by using the argument that 'everybody is doing it'?
- Consistency
- Reciprocation
- Social Proofing (correct)
- Liking
Which cue triggers the peripheral route by using the argument of 'Because I said so'?
Which cue triggers the peripheral route by using the argument of 'Because I said so'?
Which route involves low mental effort and trying to get to the point quickly without much thought?
Which route involves low mental effort and trying to get to the point quickly without much thought?