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Questions and Answers

According to the Elaboration Likelihood Model, which route involves high mental effort and careful thinking about issue-relevant arguments?

  • Biased Elaboration
  • Peripheral Route
  • Central Route (correct)
  • Top-down Thinking
  • What is the term used to describe biased thinking where your own biases affect how you interpret arguments?

  • Central Route
  • Peripheral Route
  • Biased Elaboration
  • Top-down Thinking (correct)
  • Which cue triggers the peripheral route by using the argument that 'everybody is doing it'?

  • Consistency
  • Reciprocation
  • Social Proofing (correct)
  • Liking
  • Which cue triggers the peripheral route by using the argument of 'Because I said so'?

    <p>Authority (C)</p> Signup and view all the answers

    Which route involves low mental effort and trying to get to the point quickly without much thought?

    <p>Peripheral Route (C)</p> Signup and view all the answers

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