Podcast
Questions and Answers
What are some of the new features added to Journey Optimizer in the last year?
What are some of the new features added to Journey Optimizer in the last year?
- In-app messages, web channel, direct mail and experiments (correct)
- Augmented reality experiences, virtual reality campaigns, IoT messaging, and chatbot integration
- Social media integration, print media campaigns, email automation, and SEO optimization
- Mobile app development, website design, content management, and customer support
What does Journey Optimizer rely on to deliver relevant and timely experiences to customers?
What does Journey Optimizer rely on to deliver relevant and timely experiences to customers?
- SEO optimization, email marketing, and influencer collaborations
- Traditional demographics, geographic location, and purchase history
- Third-party data, social media analytics, and customer feedback
- XDM schemas, unified profile service, and segmentation service (correct)
What are some of the key capabilities and features of Journey Optimizer?
What are some of the key capabilities and features of Journey Optimizer?
- Unified profiles, cross-channel messages, intelligent decisioning, experimentation and optimization (correct)
- Print media campaigns, influencer marketing, social media integration, and content creation
- Virtual reality experiences, augmented reality campaigns, IoT messaging, and chatbot integration
- Mobile app development, website design, content management, and customer support
What is Journey Optimizer natively connected to?
What is Journey Optimizer natively connected to?