20 Questions
Which concept defines the benefits received by a customer from a company's offering?
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What is the purpose of the customer using a product called?
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What is the first step in the Value Proposition Roadmap?
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What is the second step in the Value Proposition Roadmap?
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What are some potential sources for threats to a current value proposition?
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What is the third step in the Value Proposition Roadmap?
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Which domain of digital transformation is focused on a business's value to its customers?
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Why is it important for businesses to adapt their value proposition before they need to?
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What are some reasons that businesses may face a declining market position?
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What does the phrase 'only the paranoid survive' mean in the context of this chapter?
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What is the main focus of this chapter?
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What is one of the three routes out of a shrinking market position mentioned in the text?
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What are the three areas to look for when generating new potential value elements for customers?
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What is one of the challenges in adapting a business's value proposition?
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What is the role of leadership in adapting a business's value proposition?
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What is one of the challenges in allocating resources for new value propositions?
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What is the overall purpose of adapting a business's value proposition?
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What is the main challenge for a larger or longer-established organization in adapting its value proposition?
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What are the three questions to ask when assessing the strength of current value elements?
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What is one of the areas to look for when generating new potential value elements for customers?
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Test your knowledge on adapting your value proposition in Chapter 6 with this quiz. Explore the importance of seizing new opportunities and optimizing your business model. Assess the impact of change and understand the role of market success in avoiding complacency.
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