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Questions and Answers
What does Facebook ads reporting allow you to measure?
What does Facebook ads reporting allow you to measure?
- The cost of your campaigns
- The number of conversions
- The value of conversions
- The overall performance of your ads (correct)
How can you select which metrics to display?
How can you select which metrics to display?
- By selecting the number of outcomes for the objective/optimization
- By selecting the cost per conversion
- By selecting all of your campaigns, ad sets, or ads (correct)
- By selecting the overall value of your conversions
What information can you see in the Results column?
What information can you see in the Results column?
- The cost of your campaigns
- The number of outcomes for the objective/optimization (correct)
- The overall performance of your ads
- The value of conversions
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Study Notes
- Facebook ads reporting allows you to measure the performance of your ads in real time.
- You can use this reporting to see how many conversions have happened, the cost per conversion, and the overall value of your conversions.
- You can select to display metrics for all of your campaigns, ad sets, or ads.
- The Results column shows you the number of outcomes for the objective/optimization you've selected.
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