Podcast
Questions and Answers
What does the term 'communicare' imply in the context of communication?
What does the term 'communicare' imply in the context of communication?
Which of the following is NOT a function of media?
Which of the following is NOT a function of media?
What is media literacy primarily concerned with?
What is media literacy primarily concerned with?
Which statement best defines information literacy?
Which statement best defines information literacy?
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Technology literacy includes which of the following abilities?
Technology literacy includes which of the following abilities?
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What does 'communis' signify within the context of communication?
What does 'communis' signify within the context of communication?
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Which is an essential element of media as a communication tool?
Which is an essential element of media as a communication tool?
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In which way does communication contribute to society?
In which way does communication contribute to society?
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Which aspect does information literacy primarily emphasize?
Which aspect does information literacy primarily emphasize?
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What is a key principle of netiquette?
What is a key principle of netiquette?
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What should be done before sharing news online?
What should be done before sharing news online?
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Which era is associated with the invention of the movable printing press?
Which era is associated with the invention of the movable printing press?
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What is a natural human right emphasized in netiquette?
What is a natural human right emphasized in netiquette?
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In the context of new media, what is technology literacy primarily concerned with?
In the context of new media, what is technology literacy primarily concerned with?
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Which of the following does 'keeping peace' in netiquette refer to?
Which of the following does 'keeping peace' in netiquette refer to?
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What was one significant innovation of woodblock printing?
What was one significant innovation of woodblock printing?
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Which invention allowed for rapid transfer of messages and was created by Samuel Morse?
Which invention allowed for rapid transfer of messages and was created by Samuel Morse?
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Who invented the telephone in 1876?
Who invented the telephone in 1876?
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What significant change did the invention of the Internet bring in the Digital Age?
What significant change did the invention of the Internet bring in the Digital Age?
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Which device introduced mass media to personal consumption in the Electronic Age?
Which device introduced mass media to personal consumption in the Electronic Age?
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What was the primary capacity of the Lumiere brothers’ 'cinematographe'?
What was the primary capacity of the Lumiere brothers’ 'cinematographe'?
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Which invention is associated with Guglielmo Marconi and had a major impact on the maritime industry?
Which invention is associated with Guglielmo Marconi and had a major impact on the maritime industry?
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Which innovation paved the way for more electronic and digital means of communication?
Which innovation paved the way for more electronic and digital means of communication?
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In which year was the first public broadcast of television coinciding with the beginnings of World War II?
In which year was the first public broadcast of television coinciding with the beginnings of World War II?
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What is the writing system used during the precolonial period in the Philippines?
What is the writing system used during the precolonial period in the Philippines?
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Which broadcast system was used to announce important information before colonial influence?
Which broadcast system was used to announce important information before colonial influence?
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What significant step was taken during Ferdinand Marcos' martial law period in 1972?
What significant step was taken during Ferdinand Marcos' martial law period in 1972?
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When was the Philippines officially connected to the internet?
When was the Philippines officially connected to the internet?
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Who introduced the cinematographe film camera to the Philippines?
Who introduced the cinematographe film camera to the Philippines?
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What does the Digital Age also refer to?
What does the Digital Age also refer to?
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Which type of media is characterized by printed publications?
Which type of media is characterized by printed publications?
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What is the primary audience for broadsheet newspapers?
What is the primary audience for broadsheet newspapers?
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What is the primary characteristic of tabloid media?
What is the primary characteristic of tabloid media?
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Which of the following best describes a blog?
Which of the following best describes a blog?
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What distinguishes a vlog from a blog?
What distinguishes a vlog from a blog?
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What type of media uses digital technology such as the Internet for mass communication?
What type of media uses digital technology such as the Internet for mass communication?
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Which medium is best suited for advertising services or products?
Which medium is best suited for advertising services or products?
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What is a key feature of social media?
What is a key feature of social media?
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Which form of media is characterized by its use of electronic formats to reach a vast audience?
Which form of media is characterized by its use of electronic formats to reach a vast audience?
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Indigenous media is primarily produced by which group?
Indigenous media is primarily produced by which group?
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Study Notes
Lesson 1: Media and Communication
- Communication originates from the Latin "comunicare" meaning "to share" and "communis" meaning "working together."
- Expressing thoughts, ideas, and feelings involves various means of communication.
- Media serves as a communication channel that transmits news, entertainment, educational content, and promotions.
- Functions of media include informing citizens of current events, educating the public, providing discussion platforms, and publicizing institutions.
Lesson 2: Media and Information Literacy
- Media Literacy involves the ability to read, analyze, evaluate, and produce various forms of communication.
- Information Literacy is recognizing when information is needed and effectively locating, evaluating, and utilizing that information.
- Technology Literacy encompasses understanding how digital technology works and interpreting information.
Lesson 3: Netiquette
- Netiquette emphasizes proper behavior and respect while engaging online.
- Core rules include respect for others, maintaining a positive attitude, fact-checking before sharing, and protecting personal privacy.
- Individuals should take responsibility for their actions online and follow common sense and the rules of netiquette.
Lesson 4: Evolution of Traditional Media to New Media
- Prehistoric Age saw communication evolve through symbols and drawings, using materials like clay and stone tablets.
- The invention of woodblock printing (200 CE) and the movable printing press (1453) revolutionized the distribution of written content.
- The Industrial Age introduced mass-produced newspapers, photography, the telegraph, and inventions like the telephone and radio.
- The Electronic Age began with the transistor's invention, leading to mass media's widespread influence.
- The Digital Age initiated rapid internet communication, enabling social networking and digitizing various media forms.
The Evolution of Philippine Media
- Precolonial media included the Baybayin writing system and oral announcements via "Umalohokan."
- The print industry grew during the American period, with newspapers being crucial for public information.
- Media was heavily regulated during Martial Law (1972), leading to the closure of many outlets.
- Internet access in March 1994 connected the Philippines to global online communications.
Lesson 5: Types of Media
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Print Media includes newspapers, books, magazines, brochures, and leaflets, providing various forms of mass communication.
- Newspapers can be broadsheets (in-depth) or tabloids (entertainment-focused).
- Broadcast Media uses electronic formats like radio and television to deliver information widely.
- New Media incorporates digital technology, such as mobile phones, websites, blogs, vlogs, and social media for communication and information exchange.
Lesson 6: Information Sources
- Indigenous Media consists of communication forms produced and circulated by indigenous peoples, promoting their perspectives and storytelling methods.
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Description
This quiz covers the first quarter of Media and Information Literacy (MIL), focusing on media and communication concepts. It is tailored for students at the Philippine Christian University and examines lesson 1 in detail. Test your understanding of the basics of communication and media literacy.