Edwin Locke's Goal-Setting Theory PDF

EDWIN LOCKE’S GOAL-SETTING THEORY UNDERSTANDING THE SELF In the late 1960s, Dr. Edwin Locke conducted the first every research on goal setting and motivation. In one of his essays, he mentioned that employees are motivated by clear goals and appropriate feedback. He stressed that setting a goal pr...

EDWIN LOCKE’S GOAL-SETTING THEORY UNDERSTANDING THE SELF In the late 1960s, Dr. Edwin Locke conducted the first every research on goal setting and motivation. In one of his essays, he mentioned that employees are motivated by clear goals and appropriate feedback. He stressed that setting a goal provides a significant source of motivation which, in turn, improves people’s performance. IN LOCKE’S (1) the mastery goals where the desire to gain knowledge and GOAL- skills are reflected SETTING THEORY, A GOAL (OR (2) the performance goals OUTCOME) where the desire to look competent in other people’s HAS TWO eyes is manifested. SIDE: IN 1990, EDWIN LOCKE AND GARY LATHAM PUBLISHED A BOOK ENTITLED A THEORY OF GOAL SETTING AND TASK PERFORMANCE.  PRINCIPLES OF 5 GOAL SETTING Clarity Challenge Commitment simply means being means that a goal must reflects a person’s clear and not vague. A trigger the knowledge, dedication towards the goal must be specific skills, and abilities of a attainment of the goals. and the person must person. A goal should Attaining a goal requires set a period for its require extra effort for its sincerity and focus. attainment and attainment. completion.  PRINCIPLES OF 5 GOAL SETTING Feedback Task complexity serves as a mechanism to ensure pushes people to take the extra that everyone sharing the same mile and work hard. The more goal is on the right track and all are complicated the goal or task, in the same direction. Everyone’s the higher the motivation will be. actions should be aligned with the set goals.