Full Transcript

Welcome to the Scoring School Training Module, one of the Adult Social Group Coaching programs. In this course, we are going to start by covering an overview of the Scoring School. This will explore the key elements, its purpose, the specific scoring school programs, and an example of how these are...

Welcome to the Scoring School Training Module, one of the Adult Social Group Coaching programs. In this course, we are going to start by covering an overview of the Scoring School. This will explore the key elements, its purpose, the specific scoring school programs, and an example of how these are structured. We will then explore the recommended scheduling and pricing guidance for the event and explain how this can ensure the success of the program. Following on from this will be an overview of running a Scoring School program where we will focus on the key elements of the program and how they can be delivered to ensure a great student experience is created. The next key part of the program to explore will be how the scoring goal challenges element can be utilized, and how progress can be tracked via myGame+ on GLF Connect. After this, we will look at the recommended implementation steps and the further support available to you. The training course will conclude by exploring the key next steps for you after completing this module. This program is designed to provide an engaging, group based coaching option across a range of scoring goals. The exact scoring goal program you offer is dependant on the needs of your club, customer base and coaching team. There are five program options within the Scoring School program, which are targeted at specific scoring goals ideal for customers at your club. Customers should subscribe to one of the five Scoring Schools dependant on their needs. Flexibility is key for you, so the exact Scoring School programs you offer at your club and when these are delivered will be specific to your needs and the needs of your customer base. All the Scoring School program elements are delivered on a group basis. The Scoring School programs are recommended to be offered on a subscription basis across the five program options with the program elements included. The Scoring School is designed with a clear output which will drive value to your customers coaching experience, connect to other programs within the coaching pathway, as well as delivering clear benefits to you and your club. It is specifically targeted towards engaging customers at your club who have a specific scoring goal. Customers sign up to one of the five programs to receive coaching and social interactions specific to their scoring aspirations. These programs provide a supplementary coaching opportunity for those engaged in other elements of the coaching pathway such as private coaching and the Skills Pathway. They provide a long term coaching pathway for customers which will keep them engaged in coaching at the club. Customers can move seamlessly from one Scoring School program to the next based on their scoring goal achievements. The Scoring School programs provide the ideal stepping stone from activation events such as Golf Schools. The Break 100 program is also the ideal stepping stone after completing the Learn to Play Golf Program. Additionally, these programs will help drive social connections. Those enrolled can crucially meet others with the same scoring goal aspirations to help drive game development, as well as external play and practice at the club. Finally, the programs offer an alternative coaching opportunity for customers at your club. Group based coaching will provide the opportunity to develop social interactions, as well as offering an attractive price proposition. Within the Scoring School there are five core programs. These have been designed to cater for a range of customers at your club and offers them an attractive scoring goal progression. It will also allow customers to meet others of similar aspirations. The first of these five scoring goal programs is Break 100. This is the ideal stepping stone for customers who have completed the Learn to Play Golf Program. It is targeted at those looking to score consistently under 100. The progression this program is Break 90, which is targeted at those looking to score under 90 and those who may currently be scoring consistently in the 90's on the course with the occasional score in the 80's. Break 85 is targeted at those looking to score under 85 and those who may currently be scoring consistently in the low 90's or in the high 80s. This is one of the most popular scoring targets in golf club membership. Next is Break 80, which is targeted at those looking to score under 80 and those who may currently be scoring consistently in the low 80's or occasionally in the high 70's. Lastly is Break 75, and this is targeted at those looking to score under 75 and those who may currently be scoring consistently in the mid to high 70's. You have the flexibility to add additional options to each of the Scoring School programs and decide which of the five programs to offer at your club. However, it is recommended that you offer registration to the program on a subscription basis. Within the monthly fee customers can attend a weekly 90 minute group based class focusing on a specific topic with content tailored to their specific scoring goal. These classes will focus on Swing, Short Game, or Putting skills and include an opportunity to interact with others, receive coaching from you, and participate in effective practice games and drills. The fee also covers a 90 minute challenge club session once per month, ideally scheduled on the week without a weekly themed class. This is an opportunity to attempt the Scoring Goal challenges and these sessions rotate around Swing, Short Game and Putting. Finally, customers can attend a monthly 9 hole playing event designed to help them meet and play with others of similar scoring goals, as well as track their progress and receive on course assistance from you. You may run different events for different scoring goals or one single event with groups separated by scoring goal aspirations. The Scoring School program has been designed as a long term social group program. A customer should enrol on a scoring goal program based on their current skill level and scoring goal. You are the guide to help a customer navigate the program and move from one scoring goal program to the next. A range of scoring goal challenges have been developed and integrated into the GLF Connect App to help you guide the journey of the customer. To complete a program and move to the next, a customer must be consistently breaking the scoring goal on the course in social and competitive play. They must also have completed the Scoring School Level within the GLF Connect App. Lastly, the coach and customer must feel that skills and confidence have developed adequately to move to the next program The needs of your venue will be unique and therefore this will influence the exact Scoring School and size of program you will choose to offer. However there are some key points we recommend you consider to help you in regards to scheduling your program elements. In the Scoring School page of the Coaches Toolbox you can access a scheduling step by step guide which will help you with a number of recommended actions during this step of implementation. Each of the themed classes and challenge club sessions within each scoring school are recommend to be 90 minutes in length, in order to cover the program learning opportunities and engage the customers. Included within the monthly subscription is access to a 9 hole playing event and this is recommended to be scheduled once per month with adequate time allocated for all who attend to complete 9 holes. All program elements should be scheduled and bookings processed through your GLF Connect system. This will ensure that you can add value to the customers experience, track your events sign ups, engage with participants and measure the events success. You have the flexibility to decide on the specific scoring schools you offer at your club, the exact level of the program you offer and when these are scheduled through the program year. Lastly, when scheduling your program elements we recommend you ensure they connect together to maximise engagement in the classes and events that can be accessed within the monthly subscription. The example shows the three themed classes scheduled in the first three weeks of the month followed by the monthly challenge club session within the Break 100 program. These are all scheduled on the final week at the same day and time. Each week rotates around a skill category and has a specific theme and topic. The challenge clubs rotate each month around the three skills and customers have an opportunity to attempt the challenges across each skill area. Included within your specific Scoring School program should also be a monthly 9 Hole playing event. This event is an opportunity for those enrolled in the program to play 9 holes on the course under your supervision and with others of the same scoring goal. The example shows the monthly play event scheduled on the Saturday afternoon, and therefore a different day to the themed classes and challenge club. You may decide to run different play events for different Scoring School programs or link these together. This will depend on the size of your program, availability and access to the golf course. We recommend your event runs for 3 hours depending on number of customers attending. The example here shows how the three program elements link together on a monthly basis and over a 3 month period using the Break 100 program. Over the 3 months, your customers will have had an opportunity to attend 9 themed classes which rotate evenly around the three skill categories and topics. Customers will also have been able to attend three challenge club sessions, with one in each skill category. Therefore, customers will have had an opportunity to attempt each of the scoring goal challenges. They will also have had the opportunity to attend three playing Events over the course of the 3 months. It is important that when scheduling a Scoring School program that you schedule it correctly in your GLF Connect system. The different supporting resources, including the Step by Step Guides and Training elements from the GLF Connect support team, have been built based on the elements being scheduled in a specific way. The first step is to select the scoring school coaching filter. The second step is to schedule the Themed Classes and Playing Events via the Specific program sub filter. The third step is to Schedule the Challenge Club via the Scoring Event Sub Filter. Finally, further training is available to help you setup your program elements correctly within the Scheduling section on the Coaches Toolbox Scoring School page. We recommend that you charge for each Scoring School program under a monthly subscription. A subscription-based model is an effective way of running a program of this type and it will benefit you in a variety of ways. Firstly, a subscription based model helps with gaining long term commitment from customers into the program, which will not only drive recurring revenue, but also engagement in the program. Next, a subscription-based model will help you retain customers into the program and reduce those that drop out of the program. Lastly, there is some upfront work to do, but this model will pay off in the long term by reducing the administration involved with running your program. The price of your programs will vary depending on a number factors that will be specific to your coaching business and club. Included within the program is three 90 minute weekly themed classes, one 90 minute challenge club and one 9 hole playing event. When pricing your program you should consider your hourly coaching rate. You also need to consider the duration of each program element, the number of students who can attend each element, and the level of support and coaching you will provide. You will also have to make an assessment of the price proposition to your target market. You may have to adjust the price accordingly to suit the customer base you\'re targeting to ensure the program is an attractive proposition. Finally, you may need to add to the per person price any extras you are adding. This may include a charge for Golf course access, equipment or golf balls. Within Scoring School, you should include three elements of the program, and each of these is different regarding their duration and the number of times they are delivered within the month for each subscription payment. When pricing your programs, you should assess the price for each element and then produce a total monthly subscription amount that you will charge to each customer. Running your Scoring School program as a monthly subscription will throw up some operational challenges that you will need to consider. We have provided some of the most important points to consider before promoting your program and when communicating with your customers. Firstly, we recommend that you organize the monthly payment amount to be made by customers at the start of each month. If students want to begin attending your program elements mid month, consider offering these as a trial, or charge a one off fee for this. We don't recommend you begin the monthly payment in the middle of each month. Prior to marketing your program you should outline whether there is a minimum sign up term, or if customers are paying on a month by month basis. You need to make it clear to customers before they sign up to the program that the monthly fee covers access to the program elements within the month and this cannot be rolled over into the next month. From time to time you may need to cancel a program class or event, perhaps due to weather or illness. When this happens you should aim to organize an alternative time within the same calendar month. Lastly, with this program it is important you clearly outline the terms and conditions of your program. Ensure your marketing clearly provides the most important points and a link to further information. As we have explored, there are three elements to any Scoring School program, designed to help your customers to develop their skills, track progress and forge social connections with others who have the same scoring goal aspirations. One program element is a weekly group based class focusing on a specific topic that customers can attend. The classes will rotate around three skill categories and sub skills. The first category is Swing, which includes driving, fairway woods or hybrids, and irons. The second is short game, which includes chipping, pitching and bunker play. The third is putting, which includes short putts, long putts and scoring putts. Customers can also attend a challenge club session once per month. These rotate around swing, short game and putting skills. The last element is the monthly 9 hole playing event designed to help customers meet and play with others of similar scoring goals. They can also earn their on the course Scoring School challenges and record their scores. The themed classes have been designed with a recommended curriculum that ensures the classes across each scoring goal program provide the appropriate learning opportunities for those attending based on their skill level and aspiration. The curriculum has been built so that each program flows into the next, ensuring there is progression for students. In the Scoring School pages of the Coaches Toolbox you can access a recommended curriculum for the Scoring School and each program. This then links to the example class plans that can be used for each class. On the Scoring School selection page and each individual program page, the curriculum can be viewed on your device or downloaded. The curriculum provides a recommendation for a skill theme within each skill category and then a topic to explore within each class for each scoring goal program. Themed Classes are designed to provide your customers with an opportunity to develop the skills they need to achieve their specific scoring goals. It offers customers an opportunity to get private coaching from you, practice effectively through games and drills, and learn from others of the same scoring goal aspirations. Included in a themed class is the Opportunity for group discussion and demonstrations. There are practice games that can be completed in pairs or groups. Alongside this are effective practice drills that can be completed on a private basis. There should also be an opportunity for private coaching. Finally, students should get the opportunity to attempt one of the Scoring School challenges. The challenge clubs are designed to provide your customers with an opportunity to attempt the Scoring School challenges. The challenge clubs should be run once per month and focus on a specific category. The specific challenges within a category should be setup allowing customers to attempt each of the challenges in groups or pairs. In the example the specific challenge club is focussing on Short Game, and customers can rotate around the Pitching, Chipping and Bunker Play Challenges. During the class there will be opportunities for group discussion and demonstrations of the challenges. There will also be a chance for the recording of challenges and progress on GLF Connect. To assist you in planning and organising your themed classes and challenge clubs, you can access downloadable class plans through the Coaches Toolbox for each of the scoring goal programs. The first step to access the class plans is to navigate to the Further Resources section at the bottom of the Scoring School page. Next, select the specific Scoring Goal program you require on the selection page. Then, select the specific Scoring Goal program you require on the selection page. The example class plans have been designed to give you all the information and content you need to plan and run your themed class, or challenge club effectively. An example plan broadly includes a "Class Layout and Setup\" section, which will provide you with recommendations on how to arrange each section of your class or challenge club ensuring that it is delivered safely and effectively, meeting the learning outcomes. The timetable provides you with an overview of what is delivered in the class or challenge club and how it is broken down across the duration. Technical guidance ideas are provided in the themed class plans to help you to deliver content to those attending during group discussions and throughout the class. Each themed class plan includes game cards and practice stations that you can utilise in your event to ensure the event is engaging for your attendees. The plans will include the specific scoring goal challenges for the class or challenge club you are running. This includes how to setup the challenge clubs and the scoring goal challenges themselves. The Scoring Event has been designed to allow customers to access on course opportunities within the program. It will help them to receive guidance from you, develop social connections with others on the program, and track their skills on the course. It is your decision whether you will offer a single scoring event across all of your scoring goal programs, or different events for each one. If you are delivering a single event, customers should be grouped with others in their scoring goals to maintain the integrity of the program. Ensure you have the equipment you need to run your event. As all of the customers are working towards achieving scoring goals over 18 holes, official tee boxes should be used on your course. You should also provide scorecards for your event. Prepare to meet and greet event attendees. Provide them with scorecards and directions to the first tee or starting position. There is also an opportunity for your attendees to warm up before play if they wish. Be on hand throughout the event to support participants and assist with any issues. You should aim to spend time with each group to answer any questions and provide on course support. This is an opportunity to assist your customer not just oversee the event. After the completion of the event, be ready to welcome participants in from playing and collect scorecards. At this stage you can also direct them to the social area where they can wait until all participants have finished. After the event, take the opportunity at this time to thank participants for attending, publicise the next event and allow time for participants to socialize. This should also be an opportunity to record scores and challenges on GLF Connect. Built into the program is the ability for your customers to track their progress across the skills within the game in the form of challenges. The Scoring School Challenges are a crucial part of the program. They will allow you and the customer to identify where they are on their journey through the program, and ultimately the skills they need to achieve their scoring goal aspirations. This part of the program will drive a host of benefits. The first benefit would be that the challenges will help you as the participant, identify where you are on your journey to achieving a scoring goal across a range of skills. The challenges will help you and the participant to understand areas of their game that may need more attention, in order for them to achieve their scoring goals. This will help you and the customer to build a personalised plan of improvement. They will offer a fun, engaging and social element of your program. It will also encourage healthy competition among participants. Another benefit is that they will offer an engaging element to the program that will drive independent and social practice by participants outside of the program. Increased effective practice time will accelerate the learning process. Finally, the challenges will help you and the participant to track their progress through each of the skill elements and reward progress. It will also help the customer to know when they are ready to move to the next Scoring School program. Each customer can attempt challenges across the four skill categories. This approach allows customers to have a broad benchmark across all of the skills important for achieving their scoring goals. The first skill category is Swing, which contains a Driving, Fairway Wood or Hybrid, and Iron challenge. The next category is short game, which contains a chipping, pitching and bunker play challenge. Another category is putting, which contains a short, long and scoring putts challenge. In addition to these is an on the course category, which measures fairways in regulation, greens in regulation, driving distance, putts per round and overall score. The challenges have been designed over the five Scoring Goal levels. This allows customers to identify and track their progress within each category and each skill relative to the Scoring School program they are attending. In the GLF Connect App, a visual progress wheel is used and there is individual progress wheels for each skill category. There are five levels and four skill categories. Within each category there are then specific skills with a challenge for each. In total there are 70 challenges that can be attempted across the five scoring goal levels and these are shown in the example. All challenges within the swing, putting, and short game skill categories are designed to strike a balance between being attempted in classes and during independent practice across various facilities. Additionally, they are structured to facilitate benchmarking and competition across different skill levels. Each challenge is consistent across scoring levels, with specific scoring requirements outlined to define which scoring goal has been achieved by the customer. In the example, the bunker play challenge has been designed so that the customers attempt a total of 10 shots from two different distances. There is a single target circle around the hole and the customer records the number of attempts where the ball finishes in the circle. Customers are able to view, record and track their progress through the Scoring Goal challenges via the GLF Connect App. On the app they can view the challenges via the Scoring School progress wheel. The customer can select each level, category and skill and then view all of the information relating to the challenge. Challenges can then be recorded and the app will automatically update the progress wheel to allow customers to clearly see their journey through the scoring goals. Customers will also automatically be issued with virtual rewards for their achievements. To record progress, the first step is to Navigate to the Scoring School program within the myGame+ section. Then for step 2, select the Scoring School progress wheel from the home screen dashboard. In Step 3, you can now view the challenges within each category, skill, and scoring goal level. Update the completion of these challenges to earn virtual rewards. Customers can earn virtual rewards via the GLF Connect app on their journey through the Scoring School program and the Scoring School progress wheels. The first of these rewards is the challenge stamp. On successful completion of a challenge within a skill category and level they can earn a virtual badge for completion. The section of the Skill Category wheel will then be completed. On completing all of the challenges across a category, customers can earn their Level Rosette. The final reward on completing all of the challenges across each skill category, the customer will earn their Scoring Goal Trophy. Customers are able to track and record scores within a playing event via GLF Connect. When registered to the Scoring School program on the App, customers are able to visit the On Course Tracking tile from the home screen dashboard. Within the Course Play screen they are then able to log scores using the scoring wizard and see a history of their scores. To perform this they must first access the On Course Tracking Tile from the Home Screen. They can then log Scores via the Scoring Wizard. After this they will have the ability to view score History and Insights on the Scoring Tracking page. The first step after completion of your training is for you and your coaching team to assess the Scoring Goal programs and decide on the programs you would like to offer at your venue. You need to consider your customer base and capacity across your coaching week. Once you have decided on the programs you would like to offer, you should then plan the scheduling of the specific elements within the program and consider how these link together. To implement this firstly navigate to the Further Resources section at the bottom of the Scoring School page. Secondly, review the curriculum with each scoring goal program. Decide on when you can schedule each and how these link together over your programming year. Lastly, complete the Scheduling and Planning actions within the Step by Step Guide. This includes scheduling the program elements so that you are ready for the marketing phase. Once you have completed your Scoring School training and you have selected the Scoring School program you want to run, you are ready to follow the next stages of implementation. We recommend this starts around 6 weeks prior to the first class. This will ensure that you have adequate time to work through each stage, and be able to work effectively with your team as well as the GLF Connect support team. To begin implementation at 8 weeks prior, use the step by step guides which will walk you through the key tasks to get your events scheduled and into the GLF Connect system ready for marketing your program. At 8-5 weeks prior, working with the team at your club utilise the marketing resources and get prepared with the content required to market your Programs day through a variety of channels. At 4 weeks prior, it\'s time to push the button and get your first event out to your customers. Work with the team at your club on getting everything out to the right places. At 1 week prior, engage with your participants on key information you require from them and the next steps ready for delivery week. A range of communication templates are available for you to use. On delivery week It's time to get prepared for your event and ensure everything is in order, to deliver a great experience for your participants. You can access the class plans in the Coaches Toolbox. Within the first week post class is a crucial period for re-engaging with your participants, capturing feedback and communicating information on further programming opportunities. Via the Coaches Toolbox on the GLF Connect system you can access a number of supporting resources specifically for your Scoring School program you are running. Follow the steps to access all of the supporting resources you need to make the event a success. Firstly, select the Scoring School Program from the Adult Social Coaching Page. After this, you can access the resources you need on this page including the Step by Step Guides and links to further resources. You can also use the quick link at the top of the page. Take the next steps towards launching your Scoring School program by following the recommended next steps. The first step is to navigate the different Scoring School programs within the Coaches Toolbox from the Scoring School home page and decide on which programs to run at your club. Then, within the Scoring School page in the Coaches Toolbox download the Scheduling and Planning Step by Step guide. Complete the tasks to get up and running with your program. The final step is to download the Marketing Step by Step guide from within the Scoring School page in the Coaches Toolbox. Then, complete the tasks to get prepared and market your program to your audience. Thank you for completing this Scoring School Overview training module.

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