MBA Full-Time Programme PDF

r/38 Letrutxg Outcotrtes Bssed Curricu{um Frnntework {LOCF) 'r--': -:-' fur l,Inirersit1,7un*,,lng Dry*rttnenr rit.JNIBMrVIJ(l] nntl AII AICTB Approvccl Vikrnm University Affiliated Instit...

r/38 Letrutxg Outcotrtes Bssed Curricu{um Frnntework {LOCF) 'r--': -:-' fur l,Inirersit1,7un*,,lng Dry*rttnenr rit.JNIBMrVIJ(l] nntl AII AICTB Approvccl Vikrnm University Affiliated Institutr:s Ttyo Ycnr MfrA (Fall Tima) Progrurtune t Prograu Obiectives: The Prograrn objectives nrc Lo dcvelop stulirrts as profcssional managcrs and adrninistrntors lbr privntc, pnblic ond other growing sec{or$ of t6c cconorny. Thc main thrust rf this progratu is not only to develop the *cndcmic ikills olthc students but also to irovide ncw insights in thc d}'nartic Atenr Nirbhar Bharat's environruent. Students' tilb skills. stutJcnts' aralyticai and decision nraking abilities in the core and in tlie function*l nrea.s nre also brushcd. Our Core Objective is to ensure and irnplernent the activc anrl collaborative Lcarning petlagogy with the help cf Creation of Eflbctive Scenarios, Management Sirrulation, C6sc Stuclics, Susiness Cames, Rcle Playing as also envisaged in the Nrrv Education Policy. OnlineiQflline Prescntatians are also encauraged to develop Atanr Nirbhar Blrarat's Students' person*lities. Program 0utcomes: ' A Post graduate with a Master's degree in Business Administration will surely have in-depth and detaileci functional knowledge of the fundamental theoretical ,concepts and practical issues of the dynamic.cvcr changing busirress world and cater to all secterrr ol'ths iconolny. ' Our PCs will have riclt knowledge of Ccneral Management as.well as olspecific skills in planning and functional decision making like-Finance, HR, Sales I Marketing Perspective and other ernerging fun*ional argas. Progrnm Sperific Ou(comcs: ' Our students will learn the multiple skill sets in examining specific business siruarior: ph{i:omenir theoretisally and also lrom a pr&ctical perspective, and enable theru to run farnity businessl anr.i alone courage lhem to go lbr own business startups/farnily venlures.{vl8fuIEs ' The Vibrant Atam Birbhar Bharat's young generation of Managemrnt PGs rviil be able ro conrribute r* the new business ideas with new business insights as welt as innovative nelv applicarions of business researcir. ' Our Program Regulator AICTE's &Iandatory Summer Internship for all the stuqlenrs of the pmrram ls one of the Key Hands-on Learning Syslem Outcome.,enabling'and exposing them to the groun6 ialitirs of the ever changing business world. The Professional progxam is divided into Four Semesters, The First Two Semesters are cornrron to all students. ln the Last 'l wa Semesters, Specialization /Elective Suhjects flrB exrensilelv ofl-ered r{:} the students. Active and collaborative Leiming pedagogy rvith thr hclp ol Crcrtion of Etlccrir,c Scenarios, Management Simulation, Case Studies. Business Canres. Role playing *nd other. Online/Off'line Presenlations are also encouraged. Seminars/lVebinnrs. Quizzes, buirt Lectures- Alumni Interaction with expericnce sharing from lndustries is also eiplored from time ro tinri:. , Pe riodic Internal exams! External University Assessment, Oral Quizzes, Group Discussions and evEn feedback of students/taculty is also being encouraged for better Quality telivery. An egbctive teaching-leaming prooess, imparting life skills to students, nnd Social -hrdustry connect Resenrch { w Works/ OBEs Assignments based ObL Practices are also being urrdertnken nnd cncr:ur,nged. n o D Syllabus, Trvo Year MBA (Full Time) Programme, (Dffcclivc from Batctr lO2l-23) as prr Nufr 2010 {for UTO a*rl All AICTE Approved, vikram Universlty Affillated Inslitu{es} Vikrunr Univrrsitn Urfi;  2/38 SYLLABUS ,{ TWO YBAR MBA (FULL TrME) PROCRAMMB (Effective from Bateh 2A?J-23) {Base on New Education Policv 202Q ) (for UTD and All AICTE Approvcd, Vikram Univcrsity Affiliated Institutes) {Modilied in the meeting of Bonrd of Studics in Management held on tBl{$nAZI and applicable from the Ac*demic Session 2821-22) * TACUITY OT MANAGEMENT STUI}IES YIKRAM UNIYMRSITY, UJJAIN , rye? (? Sylhb$, Two Yesr MBA (Full Time) Programmrr {Effective from Balch }021-23) as per NEp 2020 (for UTD and All AICTX Approved, Vikram Univeroity Aflilicred lnstitutrs) Vikmm Universiry, ryjain  3138 TACULTY OF MANA$I'MIINT STUI}IIiS vII(IIAM UNIVEIISI.TY, U,l.lAIN TWO YnAR M.B.A. (FUI,L',t'tMn) pnocHAM (Chnlce llnrul Systcnr) (liffccllvc frorrr llntch 202 t -?]) ct)utilil,; sTtrt tcTutt[: { MBA FIRST SIIMIIS'TIR S. Colrse Corle Titlt No. ,le& €t !a ee * 3k.- lrl E," ata ,-I (./ ,r COTIE COURSES C t, I F'T.CC-IOI Managemerit Concept and 85 l5 t00 ",t 3 I 2 r'T-cc-r02 Manageritl Economics 85 l5 r00 4 3 I 3. rT-cc-103 Accounting for Managers 85 l5 t00 4 -,1 I 4. rT-cc-r04 0rganisational Behavioui 85 r5 100 A t} 3 Coursr for Ability Enhanccmcnt & Skill Devclopment 5. rT-AE & SD. Busi ness and Legal 8s I5 100 4 J I 10s Environment Tottl (C=Credit psr tveekxl=Lrctu res per lYeckxT=Tutorials per $'eck) 500 20 ti MBA SECONtr SE ME,STSR s. Coursc Code Title EEE AE No. i#* =s(' i.= s (c s:n J3.=v \J Ijl c. c. :r CORE COURSSS (: t" I FT.CC-2OI Human Resouice B5 l5 100 ,t.f J I Management ", FT-CC.2O? Financial Management 85 l5 r00 4 J 3. lvlarketin g Managsment 85 t5 100 4 J I 4. F-T.CC-204 Production and Msterials 8s t5 100 4 J Management Course for Abilify a Bnhanccmrnt & Skill Development 5. rT-AE & SD. Communication Skills 85 t5 100 4 J I 205 fot*l 500 :0 l5 ! {C=Crcdit per rvcckxl=Lecturer pcr rvcrk)(?=Tuto rinls por lurr.k) ] \ syllabus, Two Year MBA (FullTimr) Progrnmmc, (Efferllvc fi*n Butntr zttzt.:3) ur prr N[p 1020 (for uTl] {ntl All AICTE Approved, Vikrlm U*ivcrsity Afiilistcd lnslitutcs) Vihrunr Uniyersiry, UJj*iu  4138 MBA THIRD S&MIISTBR s. Course Tirle ,at No. Code i,; !3€ l'Cs.E?E LEL &.E.9U rd 5.q7 L/ trl 3t af,- C, CT U CORB COURSBS C L I \ I FT-CC.3OI Organizational Change and 8-5 15 r00 4 3 I Qua-lity Management 2. FT-CC.3O2 Adveilising and Consumer 85 l5 r00 4 3 I Behavior 3. FT-CC-3CI3 Product aad Brand 85 l5 100 4 3 I Management BLECTIYE COURSI (Any Two) 4, FT-trC-30,1 Elective Course I - 8s l5 100 4 3 n i. rr-EC-30s Elective Course - 2 85 15 100 4 J I 6. FT-ST.3O6 50 4 INTERNSHIP (vc) otal )ru 3r,+{J} t5 (C=Credit per rveck)(L=Leetures ptr rveek)(T=Tutorials per rveek) ivC-Virtunl Credit) MBA THIRB s&MSSrqR - LrST.qr Brd$iltrrui$ {.Any'l'rvo Papers to be Opted) FT-EGHRA-304 /305 (3Al- ttuman Resourri llevclopmrnr , tr'T-EC-FAA-304 {3$5 (38}- S*urity Analysis and Portfolin lVlrnagenrert FT-EC-FAA-304 /305 {3C)- Managcment of Financial Senices & Interuational Financc FT-EC-HRA-304 /3 05 (3O)- Managem en t I r fo rm n rion Sp.s f ern I'T-EC-SYS-304 1305 {38)- Qu a ntitative Tech niq ues FT-EGSYS{O41305 {3F}- $ystem Analysis and Design {HIIA me*rs Human Resource Are*, FAA Means Finance Area and SYS means Systrm Area respectively) Y t s) Syllebus, Two Yesr MBA (FullTime) Programme, (Effective from Brtch 2021,21) as per NEp t0A0 (for UTD All AICTE Approved, Vikram University Afiiliated Institutrs) Vihrnn: University, Ujjain and  5138 MBA FO SIiM IISTIiN s. Coursr Tltle ccc ?EE vi,g aC No. Codr !.trq1 Zz4 3-r4 {rs I I l..l 3..-; E C t. CORE COUBSE$ t. rr-cc-401 Rescarclr 85 t5 100 4 ) I Methods 1 FT-CC-{02 Intemational 85 l5 100 4 3 Marketing 1 rT-cc-403 Markeling of Services 85 r5 r00 4 3 BLECTIVO COURSI (Any Trvo) 4, m-EC-{04 Elective Course - 3 85 l5 100 4 3 I 5. Ii'T-EC-405 Electivc Course - 4 85- t5 r00 4 -, II 6 FI'-Cvv-406 Comprehensive Viva-voce 50 4 (VCi 550 2S+{J}1' l5 Total C {C=Credit per lveek)(L=Lectures pcr als per rveek) (Vc-yirfual Credit) (Anv FT-EC-FAA-404 /d05 (4A)- Corporate Taxalion FT-EC-FAA-404 /d05 (48)- Entrepren eurship FT-EC-SYS4{I 4 /405 (4C)- Stra tegic Mrna gemen t FT-EC-HRA-404 HAS (4D)- Economics of Labour and Indsstrial Relstions m-fC-SYS -404 1405 (48)- Cre*tivity and Innwafion FT-EC-HRA-4il41405 (4F)- Legal Framervork of HRM (IIRA mrtns Human Resource Arer, FAA Means Finance Aren and SYS me$ns Systcnr Aren rcspeclively) YerrMBA (Full Timc) Frogrammc, (Eftectiie from Eatch 2021-23) ns per NEP 2020 (for UTD and Syllabus, Two AII AICTE Approved, Vikram University Affiliated I nsti(utrs) Yikra m U niverslty, Ujj aln  6/38 Bxnrnination Schentc l. Ench pnpcr slrall consist of 85 msrrlcs in Dxrcrnrl Exnm antl 15 Mnrks frr Internal Continuss Evnluation 2, Internal Continues Eyaluation uf 15 ruarks in cnch subjrct shiltl bs as belaw {1,trstittL.{.9 cag,.gp-[ any one Schenre'(SchcrEg-A or B).for In-ter4{rl Asscssmsnt): Scuxttt-Al Intcrnal Assessnrent shrtll consist of hvn Intcrnal Tests of 15 markt each, out of rvhich ttre higher of the two shnll lrc consirte red fhc Intcrnal Marks obtained hy the Student. ScueMs-B: (a) Internal Test; 05 mark* (Thcie sh*ll be 2 Internal Test in every subjcct, best one shall be counted) (}l Assignment/Panticipation/Serninar Presentntion/Attend$ncr etc. of I{l marks 3. A Maximum of 2 papers in One Semester, he/she rvill he nlloryed to carry the same in next semcster (A?KT), and the eandidnte will be required to have to pass such papers before the cnd of Fourth Semester Examinations. Horyever, the candidnte fsils h more thar 4 pflpers in hyo semesters (2 papers in one semmler) shall nor be ' allowed to avail the adyantage of ATKT. 4, If the candidata fiils in more than 2 p&pers in One Semester, he/she ryill be declnred Fril and helshe will not he given the advnntage of ATKT. 5. There shall be no ATI{T in Fourth Semester. 6. TIre minimum passing mnrks in individunl pnpcr is 36Yo (including End Term $smester Exam and Internal Contlnuos Bvaluntion) nnd 4SYn mqrks in nggr+g$ts to quatify the semester, 7, All the prnyirions as stated in MBA Ordinance No.27 rf Yikrnm Uuivcrsity erre applicable for the above courso. 3 Syllabus, Two Yerr MBA {Full Time} Programme, ([lfectivc from Bstch 2021-23] os per NEp 2020 (for UTD anrl All AICTE Approved, Vikram Unlvcrsity Affiliatcd Institutcs) Vlkraur University, Ujjtin  7 t38 Ivt AN AG ItrM UNT CONC lil"rs & r lt (, c t':li$ r:f{ {}*I"-CC-l {} I } {Ilflbrt lvc fronr llnteh 2tl7l -27t OILIECTIVIXS: 'l'hc u[icctivc of this coursc'is lo $rlivq:r the in-depth knrw]edge about r-mious ronccpLc nntl proccsses o[ rnnn{lgcmcnt to thc :*tudcnlg. ll hi15$rigltt* lhs rrfinuple*, functinns. rcsponsihiliiics ol'th* nrnunguiprnvide tlrcm trols nnd tcehfriques ta he used in the purlirnnunce CIf the rrrnnngcrirl jod nrrd crrnhte thenr tr iimulyr,e and undcr-itand the crrvirtvrntent of tlre lrgntt i zati ott. OUTCOI\IES: Atlei conrplction nl' cour.sc. thc sludcnts will hc ahle to understand ther.aricrus cCIncepts, principles, furrctir:ns and pracliccs r:f milnagement. Better understand the ke3' role of menilgers in an organizntion. Lcam ah*ul eorrelirati*n, decision nraking cancept md able to enhnnce thcir potential skills, rt Scientific Management Approach to Management, Syslem Approach to Managernent, Human Relations Approach to Management, Principles of Management. a The Concept of'Planning, Process gf Planning, Types of Plans, Management by Objectivei (MBO). a Proc,sss of Organizing - Span of Management and Levels of Aueh*riry, Delegation of Authority, Decentralization of Authoriq"- Line and Staff Organization. a Natur€ & Process of Decision Making * Group Decision &{aking Guidelines for Effective Decisiort Making, Management b)"E^xcepdcn- a Concept and Process of Management Control, Tlprs of Cnntral. Principles of Controlling, Techniques of fulanagement Contr:ul. Suggested Readings: Stoner and Freeman, Manag*ment, Prentice Hall, N" Delhi" Koontz, O'Donnell & Wechrich, Essentials of Manirsrnletrt* Ali lnternudonal Perspective, Tata McGraw Hill, Nerv Delhi. Peter F. Drucker, Managemenr - Taiks, Relponsibiiiti.'* nud Prrrctir:e. Alli*:tl Publ ishcrs, Ahmedabad. Peter F. Drucker, The Practice of Mnnurg*,rrrni, Alli;d Pulrlishen*, Ahnretlshrd. Massie, Essentials of Manngement, Al'fBS. Nuv Dclhi. Terry and Franklin, Principles ot"Mnnnguutcrrt, AI"l'llli* N('\\ [)t'lhi b""- Two Year MBA (fullTlmt) Irrognrnrurr, (llffrcllr,t frurn llntr;h l0ll.lJl m pr.r Ntilt l0,ltt tthr. t!T[} nnd Alt AICTE Approvcd, Vlkrlm Unlvcrrlty Alllllnlctl lrr*lllutcs) Vlknrru Uuh*nltl, tU*trr  8/38 MANAGnurli, ucoNomrcs (lrr-cc-I02) (t|ff*utive frour llnlclr 2il1 I -13) OB.IECTI\IIIS: Tlrc liur nf this'crutrs$ i$ lo cxFlnirr tlrc rlrture rrrrrl scopc ttl'.ltrilttttgerinl tltc econonrics. Krlc nrrtl n:spnrrsibilitics cl'ccorrorrririti-.$lrrrlulrls rvill thororrglril' uttd-crstitrrtl lnrvalchnrnnd. lnrv af rc[unllr, nurkr:t crrrultctitiorr. l]Ol'. Nnliuttrrl lttcttlttc trnd Crrst llcnclit *\ndysis. OUTCOI\,IES: Atlcr courplction ol'cout'sc. thc studcrrls rvill br: u[:tc too understand tlreconcepts of nricro nrrtl rtmcro cconnrnics nlul cx;rosul lo tltcorcticnl nnd prnctical nspecls of conrputntinn of BOII nntl Nntiorrnl lnronrr uutl rrilrcr nmrkcl contp{rtiii$n dynnrnie*. r Nature nnd Seope oll lvlurrngeri*l llconornir:s, Funtlntncntnl eonc*pt"s in Manngerial ficonotuics, Rot" nncl llcsponsibilitics ol* Manugcrial Ecouornist. ,.' t' I L*rr, & Nnturc of Deruancl, Donrnnd Deterrninants, Dcmand Forccasting, Dernand Function, Elnsticity of Denrand, Con*utner Surplus.. Lstv of Retums and Production Functions, Cost Concepts, Cost Classifications, Econonries nnd Diseconomies of scale, Cost-Output relationships, l Frice-output decisions under diffurerrt rrrarket conditions - Perfect and Imperfect Courpetition, Morropoly, Monopolistic Cornpetition, Oli gopoly, Non*Price Competition. I luput- Output Annlysis, Trade Cycle, Balance ol'Paynr*nts, Cunc*pt and Measurement of National lncome, Cost Berrefit Annlysis. $uggestcd Rendings: ,. Adhikary-M. Business Eronomics.,N*q Dslhl. Exeel Boqks, Vnrshney & Maheslrw*ri, Manngeriol Econornicd, Sultan Chnnd, Ncrv Delhi. Chopra, OP., Managerial Economics, New Delhi,Irtn Mcgrnrv l'litl. KEat Puul G & Philips K.Y. Yourtg. MtrnngminlErcnornics, Pr*nliqc l"lnll" Nerl'Jrr$cy. Koutsoyinnnis, A. Modern Micro Ecorrcnrics, Nuw York. Mncnrilltn. Trivedi M L, Managerial Economics. Tatn McCrnw. I'lill, Nerv Delhi. Mehta P,t.., Mnnogerinl Economics : Annlysis. Protrh:nrs & C*scs. Sultnrr Clrnnd rt $*ns. Nrt Dellri. Motlrur, N.D.( 2010 ), Manogerinl Eeononrics, Jnipuu$lrivnrn lltxrk l"lousu Yctr MBA (fullTltuc) }rogrnnntr, (Effilcllrr: fronr l]ntrlH]l1.2.]] rrs lar NI.ilf Syllabus, Trvo 26211 {frry U,l.l} urrtt All AICTG Approved' Vlkrnm Urrlvcrrlty Aftlllnl*tl ln*tltutui) Vlkrnrrr Unlttr.slt!,, Uljntrr  9/38 ACCOUN'I'INC ITOR MANAC AII$ (r'r-cc-t {t3) (llffcclir.e front llnlch 2tl7,l -23, concepts of OBJECTIYBS: The otrjcctivc of llris coursc is ln ncqutint thc srudcnts with basic Buget and Irinancial Accounting. Fi,",nn*inl Stn(crncnt Arrulysis, Munrsement Ascountingr BudgelCIr)' Conrrol nnd I-lR Accounting.llurther ro rlcvclnp iIrU*r.rrunding erf Accaunting for Iritanagers for f)ocision Mnking. the l'asic OUTCOMESI A{}:r compleilon ol'coursc the $tudcnts rvill bc ablc to uncle rstand con*epts of Finnncial, Cosi nnd Mnnagement Aucounting.'l"o prcparc financial $taternent in a$ accordance to GAAP and lo develop practieal skills by analyzing thc financial slatemsnt decision making for the business. r Financial Accoanting - Concept, Nature, Scope and Impofiallcc , Oenerally AccepteJAccounting Principles, Preparation ofFlnan*ial Statements. r Financial Statement Analysis - Ratio Analysis, Funds FIow Analysis- r Management Accounting Concept, Nature, Need, Scop* and Importance; Marginal Costing, Accounting fur Decision Making, Break Even Analysis.. Budget and Budgetary Control, Types of Budget- Flexible Budget, Cash Budget, Capital Expenditury Budgeting, Zep-Base Budgeting. r Responsibility Accoirnting, Vutu*i'Ardtled Accounting, Human Resource Accounting, Infl ati on Accounting, Environmental Ac counting Suggested Readings : M Y Khan & F K Jain, Managcmenl Accounting, Tata Mc0raw- Hill, Nerv Delhi. Bhattacharya S K and Dearden J. Accounting for Management : Text and Cases, Vikas" Nerv Delhi. Ashok Sehg*l, Advanced Accounting, Taxmann Publicatiorr. Netv Delhi. Hingorani, N L. and Ramanathan, A.R. Managemcnt Accoutttitrg.. Nerv Delhi. Sultan Ch*nd. Sharma & Gupta, Management Accounting & Financial Management, Kal,vani Publishers, Nerl Delhi. Jagdish Prakash & Nageshwar Roo "Prabandh Lekhankan"Prayag Puslok Sadm,Allahabad Ravi M Kiehore, ':. Finansial Management, Taxmann Publication, Nerv Delhi. Vij, Madhu. Firancial and Management Accounting. New Belhi, AnmslPlrblitations. Bhattacharyry'a,"FinancialAccounting"Prentice llallof lndia Ltd,Nerv Delhi Kothari,Rajesh,Codha Abh ishek,"Management Accbuntin$-Concept & Appl icntions,lvlucmilkn ,Nerv Delhi Svltabus, Two Yesr MBA (Full Time) Progrnmmn, (Effective from Bntch 2021-23) $s per NEP 2020 (for UTD and Itt efCff Approved, Vikrsrn Univerolty Affilintcrl Inrtitulcs) Vlhmrn Univcrsily, Uilaln  r0/38 ORGANITATIONAL BEHAVI OUR {tr'T-CC-"I04} - {Sffeclivt fi"oin Bntclr 2$21-23) rvithin ths OBJECTI\IES: Thc objective cri this cmurxc is tn undcrslnnd the human hehavior qf their *rgnnizrtton*l errvironursnt su thnt tfruy **i i*p*eiu*-it -ir lln skill* for attainment g*nls. and OUTCOMS$I Atlcr conrpletion of caurse the, studenfs will be able to understand -ppfi -m G*ri*r of OB unrter l-lR practiccs. r-\nalyse tlre key issut:s relnting tc Hurnan eler:tents such as Perceptiou, Leamittg. Motivttiun and Lcarlership ctc". Personality: Meaning, Dctenrrinarrts, Typ*s aad Models rf llerscnality Attitude: Meaning, Components snd Measurenlent. Values. Meaning and Types, Relationship bettveen Attitudes and Vaiues... Ferception: Meaning, Frocess, Emor$ in Perception, How to *'ectify Enurs in Perception? Johri Window. ; Learning: Meaning,.Hffectiveness of Leaming" * Transaction Analysis: Meaning and'systerns of Egos. Complemethry' Crossed and Hidden Transrctionsn How T* Imprave Transactions? * Er,notional Intelligence (EI): h{eaning, $yslem and Functions of IQ and EIQ" l Motivation: Meaning and Types, Csntents Thecries af Motivati*n, YrOgm"s Process Theory cf, MotivatiOn, Herzberg"'s Theory of Motivation. r Leadership: Meaning of Leadership, Sources of Power. Various Theories tf Leadership.. Managern*nt of Conflie* Nature,Types, Frotess of Conflict. Conflicl Management Strategies. r Group Dynamics: Meaning and Types of Groups, Process of Croup Formaiion. Group Cohesiveness. Group Becision Making" Prablern of Croup -Thirrk and Social l;o*fing. Team Building- Team Work and Team Management. Suggested Readings: Luthans Frtd, Organisational B*hav]our',N*w York, McGrsrw Hilr. Robbins S.P., Organisation*l Bahaviour, New Delhi- FHI' Moshanc & Vonglinow, CIrganis*tional Behaviour, Tato McGrnrv- Hill, Nerv Delhi $taw, B.M. Fsyohologic*lDimenslons ol'Or6anisotional l]ehavi*ur, Irtglerr'oocl Clilti. Ne* Jersey, Prcn1igfi H$ll Inc. Davis Keith, Hurnan Bthaviour ot $t'ork, TMH, New Delhi pareek udai, organisational Behnvinu( ox(brd, IBl'1, Mumbai Hersey Fauland Blonchurd, Managernent of Organisstionnl Behaviour, Prentics ttultof lndin, t, New Delhi. '. Uma Shekharan, Orgn*isation BehaviouS' Tlvlll* Nsrv Dehi'' John W. Ne$, Strsm, "Org*nisatione I Behavi0ur, T*to Mcgrtw" Nelv Delhi (Full Tl me) Progrr mc, {Effective fionr Bniclr 202I-23) ils per Nf,I'3020 tfor UTD nnrt Svllabus, Two Year MBA m A'll AICTE APProved, Vikrnm #  1t/38 BUSINESS AND LEGAL E,NYIRONMA,NT (FT-SS*I05) (E{fcrtivc froin Bntch 20fl-23) OB.IECTIYE$; "llhe ntljcr:tive al'tlris coursc is tei undcrstirntl thc larvs related ta business environnreut sctivtties rvtrich inlluenccs tlrc corporiltr scctor.'l'o dcvelop BLE, focus and ta develop s pmcticul appronch townrds Busiucs* lcg*l'frsmervork among thc students with yarious larvs nrd proctices. OUTCOIIIE$: After conrpletion of course, lhc studcnts woultt be able to understand and legal system or lalrn related to business acrivitics. Thcy will clevclop the relationship Uenveen various larvs and economic {ctivities ltrr thc atLrinrnent of business goals" r Business Hnvironment: Nature, Scope and its relevance in Business Decision Making" r Folitical, Social, Cultural & Economic and Technological Enviranmenl r WTO Provisions, Trading Block, Industrial Ecology and Rerycling Industry, Industrial Pollution - Aq, Water, Land Pollution and Businsss ethics.. The Indian Contract Act 1872, Essentials of a Valid contract, Void agfeements,. Ferformance of Contracts & its rernedies.. The Sale of Goods Act 1930 : Formation of a contract, Rights of an unpaid seller,. The Companies Act, 1956 : Nature and Types of Compaaies- Formation" Memorandum and Articles of Associatiort, ,. Prospectus ,Allotment of Shares. l Suggested Readings: Francis Cherurnilam, Business Environrnent Adhikari, M., Economic Environment o f Business Sampat Mukeriee, Economic Environment of Business D*ijrndra Tripathi, Business Politics in India Shukla M B,"Business Environment-Tcxt &Cases"Taxm{lnn,Nell'Delhi 6upu, D.,lndian Government & Politics ftuppuswamy, B', Social Changes in India 1$.D tkpoor, Mercantile Law, Sultan Clrand, New Delhi. Nerv D*lhi. I Syllabus, Two *tr5* (? yesr MBA (Full Timc) Programnre, {Effectivc frurn l}utch 1021'31) rs per NEI'1020 (for UTD and ;ffiil+E ipp**"a, Vikram University Affiliatett lnstitutcs) Yikrum Univcrslty, Ujjain  t2138 IIumnn Rcsourcc Mnilngcrncnt (rr-cc-?0r) (Effcntivc from Bntch 7$71-231 various OBJBCTIVESI The objective oi this course is Lo.hclp thc. students to unelcrsfand thc antl dimensions of l{unrnn Resourcei rvhiclr can be connectcd to I-lR Dynamics/concepts trelpful in fonnulating the HR policies and practiccs.. the OUTCOMES: Aftei compleiian of course, the $tudents would be able to understancl thc theories/ conceprs and IiR practices covered under the field of l-lRM. Unclerstand managcr differences between training and development, selection and recruitment, rolc of FIR etc.. Inuoduction: Concepts and Functions of l-luman Resource Management, Role of Hurnan Resource Managers, Meaning and Process of Human Resource Planning, Job AnalYsis.. Job Evaluation: Meaning, Objectives an$ Methods of Job Evaluation. ) Wage, Salary and Employeg Benefits: Meaning of WageslSalary, Minimurn Wages, Fair Wages and Living Wages. Meaning and Description of Fringe Benefits (Fringes / Ernployee Benefits I Perquisites), Meaning and Types of - Incentives, Factors Aftbcting Fixation / Revision of Wages I Saiary and Fringe Benefits, fuIethods of $fage Fixation / Wage R.evision, Methodsof Wage Payment, Mea*ing of Bonus and Objectives ofPaying Bonus. r Emptoyee Recruitment: Meaning, Sources and Methods of Employee Recruitment. Employee Selection: Meaning and Process of Scienti{ic Methods of Employee Selection. An Overview of Various Tests and Interview Methods for Employee Selection. Process of Induction sf the New EmploYees.. Training and Development: Meaning of Training and Development, Process of Employee Training, Methods of Training Need ldentification, Methods of Training Delivery, Need and Methods of Training Evaluation, Meaning and Goals ?f_SD, An Overview of Various sub- systems {Process tvtechanisms of HRD} Interlinkage of Various HRD Sub-systems.. Performance Appraisal: Meaning,.Objectives, Process and Methods af Performance Appraisal, Errors in Performance Appraisal. Trade Unionism: Meaning of Trade Union, Registration and Rights of Trade unions, An overview of Trade unions in India,. Industrial Relations: Meaning of Industrial Relations and Industrial Disputes, Reasons for Industrial Disputes in lndia, Systern of Prevention and-Settlement of Industrial Disputes in India' r Grievance Handling: Meaning and Causes ol'Crievances, Process of Grievance Handling, Model Grisvance Handling Procedurc.. Managernent of Discipline: Meaning of Misconduct, An Overview of Various forms of Misconduct, Procedure of Conducting Domestic Inquiry Syllabus' Two Ycar MBA(Full Time) Progr&mmt' from llltrh 2021-23) $s per NEI) 2020 (for UTD tnd AII AICTE Appraved, Vikrs m University'Affilialod Vikrrm 4*-*'  l3/38 eg{linst Indiscipl itte Employecs. Sugg*stcd Rettlings: Delhi' Asrvnlhnppa, K. l-lurnni-Rcsourrc nntl Pcrseinrrct Mottngemcnt'fnia Mc$row I'lill, Ncw Wilcy' Dc Cenrs, D.A. rt Rolrtrins S I). l'lurnnrr llcsnurcc Mnrrngcrncnl, Ncw Yeirk' John Ivonccviclt. Hutnntt llcsotrrcc Mnnngcnrcnt,'l"M l"l. Nurv Dclhi. I{cllotvn1,. J, cd. Pcrfon11ftgcc Mcnsurcmenl $nd Evllrrntion. New Dclhi. Sagc' Rno nnd Dos R.P". Cuses in l-lunrnn Resourcc Monugcmenr, l'limnlayo t'ublishing llousc' Hill" |,ilffi;. t n. Sniyndnin M. Fersonnel Mnrrngsmcit., Ncrv Dclhi, Tata Mc'Oraw New Delhi' Rno V.S.P* fiumnn Rcsourcs Munngcrnent,'l'ext and Cfisss, Excel Books, Dwivcdi. R.S. HRM in lndisrn Otgnnisntion, New Dellri, Gnlgotit' Pub' Co' Pnrsek. Udai. Designing & Monngirrg Flumnn Rgsource Systenr, Ncw Dclhi. Oxfbrd Richard D' lrwin' Stone,Lloyed nnd Lcslie W.Rue, Human Rcsource and Fcrsonnel Monagement Lllionis. qi a Year I0t0 (for UTI) uurl  r4138 TINANCIAL MANAGIIMENT (rT-cc-202) (ltrffcctivc ft'ortt Bnlch 202 l -23) OBJECTIYS$: Thc ntliectir,c nf thc r:oursc is to drrtlustnnd tltc conccpl.l ol Business Finsncs und it nlso nims $t lenming o[ finnncinl t*ols and rlcvclnping thc ifiln of financial nnnlysis nnd littnncinl dccisions. the OUi'COnfES; After eornpletion of the coursc. stutlents rvill bc able tcl understand theorie$ concepts of Financial Manngerncnt. sourccs ol llnancc and to make linancial decision rn *ir;,T;#li'-filll$Hx:: HHlf '$;ilI m-ilfr *l,ix' nance I Fi Functions, Proht Maxirnization vls Wsalth Maximizatian, Financial Forecasting. Retail Finance and its importance. Leverages: Operating, financial and Combined Leverage; Investment and Capitat Structure Decisions; Payback period, Accounting Rate of Return, Inlernal Rate of Return and Time valus of money methods. Cost of Diffbrent Sources of Raising Capital; Equiry Capital' Debt capital, Retained Capital, Preference Capital, ?erm Loan and Lease Financing. Optimum Capital Structure. Factors Influencing Dividend Policy, Dividend Theories, Forms of Dividend Policies, Types of Dividend, Dividend Payment Fractices in India. Management of Working Capital : Concept of Working Capiml, need and influencing factors,'Estimation of Working Capital, Inventory and Receivables Management. Sugg*sted Readings: Hampton, John. Financial Decision Making. Englesood Clifls. Nerr Jerscl, Frenticr Hall Inc. Vrn Horner, James C. Financial Managernent and Policy. Nerv Delhi, Prcntice Hatl of India. Ross, Westerfield& Jordan, Fundamental of Coryorate Finance, TMH, Nert Delhi- J.C. Van Horne, Fundamentals of Financial Manirgement. PFll, Neu'Delhi. Weston Brigham, Managerial Finance, McCraw Hill, Neu' York I.M. Pandey, Flnancial Management, Vikas Pub.Hcuse. New Dslhi, P. Chandra, Financial Management, TMH' Nerv Delhi' Khan &Jain, Basic Financisl Managcment, TMH, Nirv Delhi X.avi M,Kirhore, Financial Maragement, Tnxmnnn Publicntion, Net klhi" Mahcihwari, S.N., Finanoial Management, Principles & Prncticcs, $ultnn Ch*nd & Sons. New Dclhi. ItajeshrKothari& Bobby Dutto, Contemporary Finunciul lvlanugeurr.'nt. fvluemill*n. Nen Delhi. tF+ Svltabus.Two year MBA tFuilTlmc) Programmt, {Elfecllve from Bltttu 3021-2}} tr$ iler NEP t$20 (for UTO und.tit efCff Approved, Vlkram Univcrcily Aflllinlsd lnrliluler) Vlkram Unlvcrclly, UJfaltr  rs/38 MAITKNTING MANAGEMNNT (rfr-cc-203)- ([ffectivc ft'om Batclr 2021-23) OBJECTIVE$: The objective of lhis courso is tn irrrpnri ilr* stu,icnts' exposul:.:f 1:1t* ancl skills required markcring conccpts. tools, nnd teclrniqucs, nntl hclp Urd', ,t*r*lop abilities fior the performance of ruarketing fuuctions. understand the OUTCOME$I After cornpletion o[ the course, studcnts will be ahle to the marketing dimensions of marketing with using rnan$gcm$nt in to thc business. Correlate fieorics with practical situations. Develop nerv rnarkcting rtix strategies flor the up-coming rnarket, I Marketing: Concept, Nature and scope" Marketing Environrnent I Marketin[ Information &. Research, Market Segmentation^.and Targetinf, Buying Behaviour. Understanding Consumer & Industrial Markets. Product Decisions, Pricing Decisions (Elementary idea Only). r Channel Management, Promotion Management (Elementary idea Only). r Marketing Control, Specific Marketlng Issues : Rural Marketing, Retail Marketing, Marketing of E-Business, Co nsum eri srn, Glo bal isati on. Suggcsted Readings: Philip Kotler, Marketing Management Analysis, Plll, New Delhi. Stanton & Futrell, Fundamentols of Marketing, McGrarv l-lill, New York. McCarthy, Basic Markcting, Universal Book Sellcrs. Nerv Delhi. Philip Kotlcr & Armslmng Jr., Principies olMarketing : PHl. New Delhi. Rajiv Lal, Quelch & Kasturirangan, Marketing Managernent- Text and Cases, TMH; Nelv Delhi. Czinkotu & Kotabe, Morketing Management, Vikas Publications, New Delhi Jayachaldram S, Marketing Managementn Text & Cases, Excel Books, New Delhi. Suresh K, Creen Marketing,ICFAI Universily Press, Hyderabad. Saxena Rajan, Marketing Management, Tata Mcgraw Hill, New Delhi. *9> Svlhbus. TWo Ycsr MBA (Full Time) Programme' {Efltctive from Bntth 2021-23} as psr NRP 2020 (for UTD tad ft lfCtn Approvcd, Vikram Unlversity Aftiliated lnstitutcs) Yikrsm University, Uiinin  16/s8 PRONUCTION ANI} MATIRIALS MANACAMIINT (rrr-cc-zfl4) (Dffcctiv* from llutclr 7$21-23, the concepts OBJBCTIYOS: Thc otljecf ivc oi rhis coursc is to lrclp the sludcnts ta unelerstand models of production function, inventory contral, quulity control and application of technical Encourage the orni iec6niques for solving production/rnateiials managclrr*nt ,*i*t*d problems. ' lenmcrs rviih brain stormtng nerv product desigrr idcas. the basic OUTCOMES: Afler carnpletion of the coursei studsnts rvitl bc ablc to undcrstand layouts, functions and their applicaiions of production. Praetical approaches to Plfint location, and product design, capacity planning; materials purchasc/classification/codification derisions pro**rr.u. Svetop new iroOuctlon ideast.i.t. Startups/i\4SMEs and apply TQM practices' I Nature, Significance Scope ,Role ,Functions of Production , Management, fielationship with ottier Management Functions, Different Production SYstems. Plant Location, Plant Layout, Product Design 8t New product Development, Capacity Planning'Process & Decisions. r Scheduling and Sequencing - Conceptual Framework, Industrial Safery Management, Waste Management and Scrap Disposal, JIT Approach.. Materials Management - Principtes, Value Analysis, Variety Reduction, Material Handling, Classiflcation and Codification. r Work Measurement Techniques - Work Study and Method Srudy- Conceptual Framework of Statistical Quality Control (SQC) & TQM, Maintenance Management, TPM. Suggested Readings: Adtm, E E & Ebert, RI. "Production & Operation Management., New Delhi, PHI. Amrine Harold T. etc. Manufacturing Organisation and Management. Englewood Clifls" Nerv Jersey, PHI Inc. Buffa, E,S, Modsrn Production Management, John Wiley (Nerv York). Chary S.N. Production and Operations Managetnent, Ne*' Dslhi" ]'lvll-l' Dobler, Donald. W & Lee Lamar "Purchasing & Materials Managenrent. |le$: York. fulc Crau ililt. Dilworth, James B. Operations Management : Design, Planning & Control for Manufacturing & Services, Singepore, Mc Craw Hill' Moore, FG & Hendrick, T.E. - Production / Operations Managemenl, Honnervood. lllinois. R.D. Irwin. Manocha R.C., Production and Operations Management, Excel Books' Nsrv Delhi. *- Svllabus, Two yesr MBA (Full Tkne) Programrnr, (Effectivc from Bntch 2021-23) s$ per NEP 1010 (for UTD and AiliCig Approved, Vilrram University Affiliatcrl lrrstitules) Vikrrnr Univmsity, UJJUh ' i,'i, rt i. ta":., ;irii.r,iilIr'.\.. ii, l'i. {..1. l" ,iti*,. f+.}! #", {.{{i t i. ,*f!' ,,. lt ,, r. i 'i.rt,l  r 8/38 Orgnniznlionnl Chnngc nnr! Qunlity Mnnngrmcnt (IIT-CC-X0t ) (ElTecllvc fronr Bntc} 2021-23) OILIECTI\?ESr'l'lre key nhjcctiu*,rf tl,i* cour$* is toncqrrnint thc srr,{lcnti tvith rhc rnnceptualiz"ntion sf l$ Orgnnizntion*l chtngc n,itlr'Qunlity Mnrmgerncnt lhrtu d*rign fl*urrnnce trr ()[.] pr{$cl*r}'a$$t'rancc sen'icc {r$s$r$Hcc. OUTCOill[,ti:.dtl* ruurplclion of thc coursc, studcnlr will trc nlrlc to unrlrsland the hlsic functions md their npplif,{rti$H$ af pmtluctinn/ Qunlity Mnrrngr:nrcnl. [rncti*ol npproaehc* tc qnality affiurants' organiertion*l dcsclopillctu, nrrd difltrcrrt nterdels nntl techniqucs lo bc uscd in "I$M.. Concept of Orgnnizalionnl Eflbctivcncss (OII) and Orgnniratinnnl Pcrfbrmanee (Of).Indicators oIOlS and OP. Mcasttrcrrcnt of O li.. Tlpes of Charrgc. Fcrcc of Changc. I(csi$lancc to Change. Ovrrcoming Resistance to Change. r Process of Change. Lcrvin"s'Modsl of Changc. Colpin"s Mcdel of Changc Management" Action Research Model of Chnnge. Role of Change Agent In The Process Of Managing Change. r Meaning and Nature of Organization Climate, Dimension; o[ Organiz;atioflal Climate. Organizational Clirnate versus Organizational Culturs. Methods of Conducting Organiaational Clirnate Sqrvey. I Porver and Politics in Organization.. Meaning of OD. Process of OD. An Overvierv of OD Intervention-. Detailed Study of Various OD Interventions, Process of lntroducing Yarious OD Interventions. r Meaning of Quality. Meaning and Process of Quality Managemen! Kaizen and TQM. System of Quality ManagementAwards" r Benchmarki:ng, JIT, Quality Cireles, TPM, SQC and BPR. r ISO 9000 Certification. Comparison between ISO 9000 Certificstion and ISO- 14000 Certificatian. $uggested Readings: Change Managemeut by Radha Sharma , Tata Megraw Hills Publieation- Luthans Fred, Organisational Behaviour.,New York, Mc6raw Hill. Robbins S.P., Organisational Behaviour, New Delhi, PHI. Mcshane & Vonglinow, Organisational Behaviour. Ttrtn McCra*'- Hill. New Delhi Staw, B.M. Psychological Dimensions of Organisntional Behitviour. Engleu'ood Clit}s" Neu Jersey, Prentiee Hall Inc" Davis Keith, Human Bchaviour at Work, TMH, Hew Dclhi Pareek Udai, Oryan isalional Beluviour, Oxford. lJ' Mumbni I B Hersey Paul and Blanchard, Management of Orgnnisntionnl Behtviour, Prentiee Hnll of lrtdit, New Delhi. Uma Shekharan, Orgsnisation Behaviour, TMI'l' New Delhi' John W. New $lromn "Organisalionsl Behaviolr. Tata Megrnw. Nnv Dclhi Kavira Singh, Organization Chonge lnel Dovelopment, Ilxlel Bouks. Nerv Dcthi Sharma, D.D., Toral Quallt"y Mrnrgcmcnt I Prineiplcr, Ilr$ctics und CssEs, New llslhi: $ulton Chand & Sons. Besterfileld, D.l{' et al. , Total Quality Mr [,td., Singnpore and Delhi ) ur gtcr NF.P l0!l| (lor U'l't) rrrrrl Syllabus, Two Ycar MBA {Full Tinu:i Progromutt, {Effcrtltc 2rI2 t uivtrsity, UJjain AII AICTE APProvtd' Vikrnm Unlvcrslly Affili$ ted lnstlt rtlru) Vlkrr m U  19138 Advcrtising nnd Consumcr Bchaviour (rr-cc-302) {Effcctivc from Sntch 2A?'l-23). of various OBJECTIVES: Thc objectives of tlris cours* i* to i,r,purt ttr*'unclerstanding as an aspects of Advertising and consumcr Behavierurun.r tr,*ir applicntions in thc market part of rnarketing monagrlmeut, and dcvclopcd on ,n.i"r*tancling of the irnportance of integral ,J-IJrfig to discover the different approaches -tlr. of consumer behavior' After completion of course!.rturf*nt* will be able to unelerstand the OUTCOMEST behavior of consumers towards the products or services anrl the impact of aclvertising in the change of consumer behavior torvards their tastr: and prefcrcnee'. and Social Nature, Scope and Significance of Advenising, Legal, Ethical Aspects of Advertising.' '' -r -- I Advertising: Types of Media, Media Planning, Media Selection and Strategy. Ciative Advertising, Adverti sing Ptanning and Strategies' r lntroduction to Consumer Behaviour, Consumer Buying Behaviour' Consumer Behaviour and Marketing Strhtegy'..Factors in the study of Consumer Behaviour: Lifestyle, Motivation, Attihtde, Learning, Perception and Personality. Family, Grcups, Social Class and Cultural Influence on Consumer Behaviour, r Various Buying Behaviour Models. r Application of Consumer Behaviour. Issues in Formulation of Different Marketing Strategies. Suggested Readings : Manendra Mohan, Advertising Management, TMH, New Delhi- Aaher, Batra and Myers, Advertising Management, Prentice Hall of lndia, Nerv Delhi. Norris, Advertising Management, Prentice Hall of lndia. Nerv Delhi. B.$" Rathore, Advertisin g Management, H ima laya" M urnba i. Consumer Behaviour, Peter D' Bennet and H.H. i(es' Kazrni& S"H"H. & Batra Satish, Consumer Behaviour, Excel Books, Nerv Delhi. Fundamentals of Consumer Behavicur, Douglns W. Meuot, Jr. Coniumor Bchaviour, Watt*rs asd Paul, McCraw ttill, Nerv York' ConsurnerBehaviour, Shiffinao, L.C. & Kanuk, L.L., Plll, N Delhi" , wa Eyllabus' Two Year MBA (Full Time) Progr*mrne, AII AICTE Approved, Vikrsm Universily Afiilioted frorn Batch 2011-23) ns per NEP 2020 (for UTD nnd lnsiitutcs) Vikrnm U nivcrsity, Ujjnin  2AfiB PRODUCT AN} BI{.AND MANAGIMI.NT irr-cc-ios) (Effcctivc fronr Bntch. 20Zl -23, the concepa of OBJECTIVES: Thc purpusc of tfri,.ourr*l- tn mliL; {h;llittr tt* ituA""rs with product &Brnnd Mnnagement in the conicxt of promoting ;;1';ts' Brand 'nanagement ffi,1.iiAorgani;Gt the are very much is one of tlre integral p*rt of tlte marketing manugcmcnt nnrl concerned about their brand image mnnagcment' ,.r---, urserl ablc to urrrlcrstfind th* strategles ouTCOIrIEsl After completion of the iouo., stutlents will be of rh* brund ancl how does it to develop their product or scrvicc* in"corru"ning bv tlre conrpalies ,rr*oep by ile different managemenl concepts' of Classification. Producfi Defrnitions & Features, Product Levels-, between Consumer Products, Individual Product Decisions, Difference Product products and Industrial products, Conru**r Adoption Process, Differentiation New Produst Development: Faetors Contributing to. a new Produc-t Design, New Product Devetopment Proc"ess, Product Lifb Cycle' Factors Aff;ib product Mix, product Mix strategies, Product Positioning Image' r Brand Elements: classifrcation'of Brandi, Brand Identity'"Brand Brand l,-oyalty Brand Personality, Brand Architecture, Brand Equity, Pyramid, Brand Eqrttv, Factors Influencing [rand Equity. DitTerent Methods of Brand Equity Measur:ement, Brand - CustomerRelationship' Successful Brands: Characteristics of Successful Brands, Bra*d. strategies, consumer Perceptual space& clutter, Brand Positioning' - grani Extension Strategies, Brand Product Relationship, Brand Revitalization. Other Branding Issues: Concept aind characteristics of. Industrial Brands, Brand Building Issues in services, concept o{ l Retail Brand 'Key Issues in in nuiiaing iltail.Brands, Classification of Retail Formats' Ethics ,Marketing Research in Product and Brand nrunOfu InU Retailing, Management Areas SuggestedReadings: Subroto Sengupta,, grana -. Positianing PHI'New n,,,- Delhi' Mumbni' S.A. ChunaJail.,, Produ*t Management' Himalaya-' grand Equity'.PH llNew Dethi' Atker, na.viJe.,', Managing Steward, P : Buiiding nrands Directly, London Macmillan' The Dircctor Books' frfutpfry, John A. granA sfiategy, Cambridge' ss). rapitrei, JN. Strategic Brand-Managemenr, New York Freepre Royalty' AMACOM' ( & Misha;1fo. Matoncy, Creating Brand Czerniawski,nirfrotfin. ' a;i*y, nun * Understanding Bmnds' l*olrdon' Kogan' shrivastava, R.K., product n rurogr*nt & New PrJduct Dovetopnrent' Excel Books. Nerv Delhi' Verma, Hurrt,'iiila f"f.rup91neit, Test & Cases, Excel Books, New Delhi. Managcment, vikrts Puhlishing Flousc Pvt. Ltd.. New M. Govind ffi;"i;d;ririnirururr,*ring Delhi. Marketihg, hlimnlnYa l-louse, l8 Franci s Cherunilam - lndustrial as per N 2020 (fior UTD antl Syllabus, Tta MBA (Full Time) Progrnmmc, (Bffettive from llntch 2021-23) Universily Aflilinted lnslitutes) Vikram U nlvrsity, Ujjairt AII AICTE ApProv*d, Vikra m  2y38 ' t3B) SECURITYANATYSISANDPoRTFoLIoMANAGEMENT (rr-EC-304/30s) :'-* T' :i t' objecri ves ", tf,f*: [''I #fl:;l 3,l']';i3i:. ;h; *1 : h- o t u n rrers with the functtorung invesrmenttechniques as applied ,n.uurioilTJi,::iJ;y:l:: 1l*:;:;.t,:iiil,fi Ti?l.1i:$:l!ffi iryv'::*'d'lhe:on::I1:f return ;#;;ith th€ valuation of secunttes invesrment a'd irs rypes. understand the risk and underdiflbrent techniques' -.-- ^r r-rio.., (tnck Market; New -inutsting rlnvestmentReturnandRisk,operationsoflndianstockMarket;Net Issue Market; Listing of secuiities; ;;t;'of 1'j::::f:' Companles; Mechanics of Invertinsl Mrrf.*t, ,oi Brokers; Investment Investment Alternatives'. Decision; Oovernment Securities; The Return to Risk and the Investment Investment Instruments of the M;y Muitt*t; Fundamental and Technicat Analysis, Efficient Market Theory' lPortfolioManagement_AnoptimurnPortfolioSelectionProblem, Model; capital Asset Markowitz Portfoiio rtt*otv, sharpe single Index Pricing Model.. Portfolio, Portfolio Optirnum portfolios Constructing the Optimum - Lnoestm"nt Process; Bond Portfolio Management strategies; Investment TimingandPortfolioPerformanceEvaluation.. portfolio Management in Mutual Fundsl Nature Scope and Types of l6rs, UTI, Concept #UeV, Regulation of MFs, Taxation and MFs' Suggesied Readings ! evjhini v. A., Securitlanalysis and Portfolio ktanagement, Flimalaya Publishing House, Bhalta, v.K. Investment Management ; security Analysir and Portfolio Management,Nerv Delhi. S.Chand. Fischer, Donald E. and Joardan, Ron*ld J, $ecdrity Analysis and Po*folio Management, Nerv Delhi, PHl, DhaneshKhtd,". Security Analysis ar:d Pomtblio Management" Macmillan , New Delhi Bhalla, V.K" Investment Management : Seeurity Analysis and Ponlolio Mnrragerncnt.. Dtlhi. S,Chand. Elton,:Edwin J End Grubcr, Martin J. Modern Porttblio Theory and lnvestment Annlysis. Nerv York, John Wiley. tee, ihing F. etc. Security Analysis and Portfotio Management, Scott, Foresman' Marko*ita Hary M" Mean. Variance Analysis in Portfolio Choice and Capital Markets" London, BasicBlhchuell. R. P. Rlstagi, Security analysis a$^fqrtf-olio Management, Tnxntarr Puhlicttions Rajeqh Chakrebarty and De, Capital Markets in lndia, Sage Publicutiotls. \) Sy[abus, Two Yerr MBA (Full Tlmt) Programme, (Effeclive from B$tch 2021-23] xr per NEP lt]20 (fur UTD rrnrl fl flCfg Approved, Vikrnm Univcrsity Aflilinted lnstitufts) Vikrum University, Uijnin  N38 MANAGEMENT OF FINANCIAL SERVICES AND INTERI{ATIONAL T'INANCB (3c) (rT-EC-304/30s) (Effective from Batch 2AZb23t 0BJECTIVSS: The ob,lective of this sourse ts ro underrroni',t * oi iinuncial services in Business *[ issues and to give an insight into the strategic, r*g;i;";y, operating. and managerial organizations the working of International conceming selecr {inancial services. To provide u "uni*pirulil;;;;tk'of Financial lnstitutions, Money Markets, Exchaqge Transactions.and' capital Markets ourcoMES: After completion of the course, students *iir t" able to understand the intemational pinaneial services with the different foreign exchange market. To understand tlre concept or tnuian aspects management and managerial strategies' ^-^ ot t t\ * n?. Financial Sysiem aud Markets; Concept, Nalure and Scope Financial services; Regulatory Framework iot Financial services; and Management of nisf< in Financial Services; New Financial Products Serviies; Innovative financial lnstruments' r Mutual Funds; Types/Classification of Funds, Reasons for Slow Growth" Merchant Banking; Meaning, Scope and Services of Merchant Banks. Managing of Issue Sh*** and Bonds; Debt Securitization; Credit Rating; Credit Cards. ^ry r Venture Capital; Coneept, Meaning, Feafures, $cope of Venfr:re Capital and Methodof Venture Financing. Factodng, Forfeiting and Bill Credit Discounting" o International Financial Management: Nature, Scope and Objectives, Intemational Financial System and instirutions; IMF, World Bank. Foreign Exchange Market and its Functions' r An Overview of Financial Derivatives Future; Farward - Agreement Fufure Agreement. Options; Put option, Call Option, Hedging md currency swaps, Intemational cash Managernent... Suggested Readings :.=' BhJla, Y.K. Management of Financial sorvices..Anmcl, New Delhi. -Iingh. ': Bhalla, VK. And Dilbag' s Internalional Financiai Centres. Nerv Delhi, Antnol. ,, Ennew C, Trevor Watkins & Mike ${right : Marketing of Ftnancial Services, Heinemann Professional Pub. Gotdan, E and K. Natrqian Emerging Scenario of Financial Services, Himcrltya Publishing House' Abdullah, F.A. Financial Management fCIr the Mtrltinational Firm. Englewood Cliffs, New Jersey, PHl. Bhalla, V.K. Intemational Financial Managemcnf Nelv Delhi. Anrnol, Buckley, Adrian, Multinational Finance.'New York, PLll' A,F.G. APte, lnternational Financial Manageme. New i. -:i}a {Full Time} Programmr, from 20?l-33) ns per NIP 20?0 (for UTD and Vikram University Affilhted In*titutm) Vikram University, Ujjain  2y38 Manngcnr ent I nformation Systern (rr-EC-304/305) (Effectivc from Batch 2021-23't (3D) OBJECTMS:The olrjective of this ,ourse ir to h'elp the stuctent acquire the basic knowledge olinformatidn system so as to enable thern to make rnore efficient use of information for decision rnaking. OUTCOMES:AfIer completion of the course, stutlents rryill be able to understand the CIoncept of information system in the business organization, To learn how the information can be managed by the organizations for the futurJbeneflts and Decision making for the business. r Management Information System Design - Defining the Problem, System Objeciives, Detemining information needs, sources, Development and selection of alternative design c Information system for Decision Making, Basic Information System Related to Finance, Production, Marketing and Human Resources, Recent Trends in MIS... MIS and Decision Making - Phases of Decision making process, MIS support at each of the phase of Intelligence, Design choice.& Prograrnmed vls Non-Programmed Decisions, t Basic Inforrnation Regarding Enterprise Resource Planning and Related Soft-wares. Basie Information Regarding HRIS and Related Soft-rvares. Basic Information Regarding Maiket Database, I Consumer Price Index Numbers, Wholesale Price Index Numbers, System of Sensex, Rating Agencies in India. $uggested Readings: Burch, John snd Grudnitski Gary,lnforrnation Systems : Theory and Practice, New York, John Wiley. David, Van Over. Foundations of Business Systems. Fort lVgth, Dryden. Elicson, A"L. On-Line Business Cornputbr Applications., Chicago. Science Research Associntion. Estrada,Susan. Connecting to the Intenret. Sebastop.ol, C A, O"Rrilly. Information Systems for Modern Management, Robert G.Murdic, Joel E, Ross, Jsmes R. Clagget PHI, New Delhi. Management Inhrmation Systems, Gordon E Davis,M.H. Olson, PrentiEe Hall, Nerv Jerscy t e-r $vlabus, Two Year MBA {Full Tirne) }rogrlmme, (Effective from Ba*ch 2021-23) es psr NnP 2020 (for UTD and IfiilCfe Approved, Vikram University Afflliated lnstitutes)Yikrnni University, Ujjain  af'u Qrranfitntivc Tech niqrrcs (F I'-tic-304/3{t5) {Sffcctivc frorrr Hatch ZtZI-23,1 oBJEcTI\rEsrThe olrjective of this sour$s ,- tf*lnlc [h* srudenr wittr rhc mathem*tical and sttrtisticrll techniques and their *pplications into thc-tusiness {nr the probfum smlving. This is nrore practic*l rather than theoreticnl. OUTCOME$lAfter cornptetion of the eeurse, students will be *htre to salvi: thc busin*ss prnblenrs by using nrathematical and ctatistic*l tcchniques. 'fa tr*in lhem how t* sc:lye the business problem by appropriate mathenratical approichcs. t Introduction to Quantitative Techniques. Concept Madel Building fur Business Fecisiotts. Role and $cope Models in *usiness and Inclustry. M*trix Algebra Determinations. Sclving linear equat"iuns by using makices. Applications of Matriqes to valie Analysis. Ourpur Moctel Matrices. ii a _Probability: Rules of probability - Binomial, poisson and Normal Distribution - Their Applications in Business and - Bayet's Theorern and its Business Application. l";;il;f FrrUi-*r"'-' I Liuear Prcgrgmming* fuIathematical formulations of [_inear Programming, Graphical. Analysis,, - gilrrpl** method -'-- Programming, Transportation and-Assignm*nt totoa*h. af v' u Linear t Probabitiry.The?ry *. ccncept of Probability, basic - ' * of Law* ** probabilitl., - 4u\ Conditional Probability, Garne Theory a *}A**--- Eyllab-uq Two Yoar IY1SA iFull AII ATCTE Approvrd, Vikrsm ?02 t.I3) ,::.{ru.r NEP 2020 (ror UTD anrt rriurrsity, Ujjrln  ^8m $IYS1'TiM,S ANAI,YSIS ANN I}E$IGN (rr-EC-3{}4/305) (t{ffcclive from l}*t*h 2$2f'?3l analysis objectivc r:l'lhis cr)uilic is to urrdorslitrtd tltc cdnecpt af systern OIIJIICI,IVBs:'l'lre cyclc)' nnd rinr,c (srfiwnrc l)cvel*prncnt i,il'c tunrl rlcsigrr, sollwnrc rlcvcl*prnc*r wiil hc irhlc to s,lvc thc bustness ou,rcoMli$lAilcr cornprr:lion orrrru cour,*c, studcnrs lor trrc dr:veropmcnt of thc busincss' thc prcbrcnrs by usirrg rrirlbrcnt surbvtr.c ffiirrtirro * Ovcrvierv of Systcnrs An*tysis',nd D{:sig,;.{o?'f*utr' applications tclday clrnngi*g *.*onri,r* * Introeluction lo rlillbrsnt ,r;i;;;i-gicr and litructured System - * * llrohlurn idcntilicntion rcqrtirctneoi"unufynll : tools ancl tcchniques fu:asihility * dctails of" Arrrrlysis Icnsibiliry *uulysis * opcrutioinl.'l'cclrii.,,l ,,r,i eu'rrr-,nietrl l)cvelopmonr l-ilii. Cye le; I'r:ryt SDI.C np,rolclt. Bttsittcss $ystcltts Con*cpt; Sy'f*oi "l"onl lilr Anulyiis an4 Dcsign crf' Busincss liysterns; Sel{:crion; Ireilsibility fitutly. 'l'cclrniquei; $lructurcd Tcchniques Mcrlrorlllogies Avnillblc; Necl l'or Strustuicd Avaitublc. Systcnr llcquircrrtcnt Specilie*Lion ap4 Antiysis; De FIow Diagrams; Decision Analysis; Dnla Dietionnr.ics; Process organisation and Intcrscctions; iletailed Dccision 'ltrees and 'lirbles; Iilpansion, Iixplosiort and Normalization' Dcsign' System Drsign; Motlulttion; Mo6ulc Spcfilication; Filg Design; Data Base Cantrol anrl euality Assurancc;'Documcntaiion To.ols;lesting TeehniquesAvailable; Sysrern Controls onO au,lit'l'rails;'system Aclministration and Training; Conversion on.t Opcrations Plan. Ilardware ancl So{lwarc $elcction; Hardware Acquisition; Bcnchrnarking, Ven{or $election, Operating Systc* Sclection, Language Processors, perlbnnonce lnd Acccptance Tcsting Criterit. Managing Data Prclcessing in art Organisrtion; Data Pracessing lietup; Project Managcment Techniques for Managirtg So{lwnre Pro.iects. Suggcstcrl Readings: t. lllt{awryzkicwycz, lntroduetion to Systems Analysis.& Design, }HI,.N.** Delhi. 2" E4wurd t, ncsign of On-Line Computer Systcm, Engicwnod Cliffs, N. J. Prentice Hall. 3. Awad, Elias M. systems Analysis anel Design., New Dclhi, Pl{I. 4. Co1d, Pster nnd Edwareln Yourdon. Object Oriented A.nalysis. fnglewoud Clif], Nerv Jerscy, Yourdon Prcss. 5. I.tawryszkiewyez, I.T, lntrocluction lo Systcrns Analysis tnd Design. New De lhi" PHI. 6. Macro, T.D. itructured Analysis and System Specificotion, New Delhi, Yourdon Press. pHl.29 7, Rajaraman, V. Analysis and Design of Information Systems, New Delhi, Evllnbur. Two Ycor M$A (Sull Tlnre) Frograurm$. (Effccllvc from [e{clt t011"23) ns per N08 1020 (for UTD and ifi lrlCfg Approvcd, Vllrr**r Unlverully Aflithtcd lncthutes) Ylkrtnr Unlvcrslty, UfJnln  2$lltt nLBCTlVri coult.$Itti F()n MllA Ill -liliMlifjT'tin (Any "l'$'{) l}nlters ttrt l* he t;lt*rl} ' (JA) Ilu l\{AN an$$tl ttcH l}uv lil,(}l'M IiF{l' (l"r-Hfl*0trillsl' (Ilfl*e{ive fretnt llrr{*lr }{12 I -23} eif rhc OBJSCTIYES:TIu otrjcetivc of thix counie ls tu ;rrovide thc sturletrm wilir * e lenr rrnderslnndirrg rencepr$- pr$cc$scs, pructiccs $ud stmtcgics tlrrrt liirrrr the frouf* niuii*ccssfirl llttD in *r;6nnirxti$ns' ['hr ceuf,se is irrrqrdcd ru fo.ilitnt. thc rlcvclopnrurrl ol'ltn*wlctlgc nnd skillg lhnl llttfl *peein{i*ts neeqj in perfornring thcir strctegic mlt bWCOITESTA{Ier cinrplcrion nf lhc c$ursc. sturlerrtri rvill hr: rhL: ln utt*Icrslnn*l lhe vnri#un 6(}nerpr$' pmc*o und policies of I{Rl} in thc lxc$ult eorpCIultc sccrrnri*. t'n un*l*rstnntl lht **r**p( *f *ork litk klrn.. snd iL practic:rl spplicntion iri tlrcir livcs. r PhilosophJmrcl fionls of I"IRD, An Ovcrvicrvo[]iuh'*sy$tcmr (ftraces* mechanism"*] of HRD. hitcr-linkog$ of Various $utr-systcms ol'l'lRD, Itolc of tlRil lv{anagerr' Line Managcrs and Top Exccutives in the Proccss tll l"lllD.. Employee Training: Procesu of Employec'l'raining. lclcrrtifying Training NEecls, Planning for Trairring. Evaluation of Trnining, Ltnrnirtg/'['raining Clirn*tr. r Perforrnance Apprnisal: Objectivcs of I'crforrn$nee r\ppralsal. Pnrccss t:t' Performance Appraisal. Pcrforrnancc Fecdbapk nnd Ilerlbrmnnee eounselling. Common Errors in Perfsnnarrec Appraisal.. Employee Ernpowerment: Meuning, Process nnd Wuys & $tratcgics. Carcer Plmning & Development: Meaning, Process and Ways & Stratcgics. Ingn:dients sf Qu*tlty *f Work Life. Ways and Strategies to Enhance tlx Levcl of QIVL. r Defining HRD Climate and Dirnensions ol" I'IR,D Clintatc" I-ivitlunlion r"rl' t lftn {ffAn Audit). Strategic H RD. Organ izntional Lenrn i u g. Sugpsted Rcadingr : Sungara Raju, S,M., Total Qualily Managem$nl, N$w Delhi, Tntn McCnrw-Hill Pub"Cp,Ltd" Pareek and Rao, Designing and fulannging l'lumnn Resource, Systems, Oxthrd & IBI-l Fub. Flcl*${ French and Bcll,:Qrganisrtion Dnve loprent- PFll. Nerv Dcllri. Rao, T.V., Reccnl Experiences in l'lRD, TMI'|, New Dcllri. Pareelc, Udai, Evaluation af HRD, Jaipui llnwrt Puhlicnlions Reo T.V., I{RD Audit, Oxford IBM, Mumbsi, Kanji Gopal &,Ashcr Mikc - 100 Mclhods lor'l"QM, Responst Bookx, Snge l\rhlictttions, Ncrv Dclhi. Khandwalla,Pr*deep (19ff8), Fourlh liye, Allnhnhnd: A.l'1, Wherl*r ltutrlislring Margaret, Annc Reid, Ilnny Barrington & Mnry'llr*rvtt, l'luuturt Res*unc l)cvs[$p61r]111, Pinnacle, Ncw Dnlhi. Khanrtwalla, Prrdecp (1003), Corporntc Cruulivily,'l'ntn McGrurv I lill Irublislring Conrpnny Ltd. Tapomey Dev (201 I),I'lumon lltso$rco Develuplnr:nt: lurtd Praetico, Anc llooks Pvt. Ltd.. Ncw Delhi. Bedia,D D,Padmwlt Ananda, hi t2 Syllabus, Two (full Tlme) 1010 {for UTt} nntt AII AICT lnrlltutt.r) Vlkrnlrt Unlvcrslty, UJJnln  zt fzs STJMMETT INTERNSIIIP ( t-'t'-s't'_306) (Effective from 20Zl -23) OBJECTIVES: T'he ob.ieQtive of the summer internship progralll is to elcourage the skills clevelopnrerrt of MBA stttdents iri tlie functional areas/related sector. To encourage practical thinking and application of managenlent/ furnctional kr-rowledge. OU'ICOMES: Live direct/ hattds-olt. ott tlte spot field exposllre witli the cliff'erept fbrrrats of business organizatior-rs. Helpfr,rl in developing problem solvirrg approach, inpovative thinki,g irr all possible fblmats of organization, backed-up with improvement in commu,ication and presentation skills as well as appropriate understanding of team work approach. SLIBJECT CONTEN]'S: Suntnrer Irlterllship is tttaltclator), to encoLu'age tlte skills clevelopntent 6f MIJA Stuclents (i. all/an1'specialized firnctional zrrea(s). lrt order to encolrrage practical thinking and application o1'Matragentellt knowleclge (knowledge of Business Ethics arrd Sclcial Respo,rsivepess. C'ritical Thinking Busitiess Analysis. Problem solving and Innovatiop. Busineis Epvironmert and Donlain I(rrowledge. Ef'fbctive Communication Leadership and Tearn Work). Stuclent shall be required to r"rudertake 6-8 weeks practical training in an Organizatiop (lrrespective Of Size) ct-llltrectecl with IndLrstrl'/Tracle or Comr-nelce- NCO. Social W6r'k. a1,\i Gover,nreut body'/MSME/SSI/Business/Partnership Firnr/ Sole-Proprietor I--irm. StartLrp/Serv ice Sector/Any other type of Private sector organization / Undertaking / Business Enterprise / Frarrchisee/Business F{oLrse/Export House etc. The studeut shall be solely and pr,rrely assessed/evaluated only on the basis of perfbrmar-rcq of presentation basecl on Practical thinking/ Application of Management Knowlefge/ (.'otltttrtttrication/Negotiation/Managerial skills learnt cluring training/ipterpship. This O]al Presentation shall cotrstitute as a part of the MBA FLrll 'fime III semester exantination alcl shall carry 50 marks. T'he Assessment/ Evalr"ration will be done by a Panel consisting o1'l--lead of Department ar.rd Orte Internal Facr-rlty in case of Urriversity Depaftment and Heacl/Director of the Institirte and One External Examiner to be appointed by tl.re Examination Committee of tlie LJniversity. in case of All Affiliated Colleges of the University. l he sttrdertt shall be reclLrired to subnrit a Self Declaration Form certify'ing his/her of ctlrtlpleting the Sut-ttnter Irtternshil) as per tlte directirlrrs stated above. It shall be the sole responsibility of the studettt as regarcis truthiness of the Certilrcate ancj Institr-rte ancl Director (Head)/ Faculty of'the lnstitr"rte (Departrnent) shall in no way be responsible fbr it. If at apy stage tlie Self Declaration given by the candidate is found false/ur-rtrue, appropriate measures as provided in the Rules / RegLrlations of the University shall be taken. If a student fails to uttdergo the Sutlnter Intemship and appear in Presentation. he/she w'ill be awarded ATKT in the abor e Suh.lect. In case of special circunrstances / natural calamities / pandemic conditions. of-fline / opline sllllltler intemship / summer intemship presentatiolls ntay also be arranged / conductecl.