Executive Summary Lesson Plan PDF

GOOD DAY! ENTREPRENEURSHIP Executive Summary CHAPTE 1 R ENTREPRENEURSHIP What is an Executive Summary?  EXECUTIVE SUMMARY An executive summary is the overview of your entire business plan and should highlight the most important parts o...

GOOD DAY! ENTREPRENEURSHIP Executive Summary CHAPTE 1 R ENTREPRENEURSHIP What is an Executive Summary?  EXECUTIVE SUMMARY An executive summary is the overview of your entire business plan and should highlight the most important parts of the plan. TRE re se arc 4  EXECUTIVE SUMMARY It contains everything that is relevant and important to the business audience. TRE re se arc 5  EXECUTIVE SUMMARY It must contain the major argumentations of the business proponent on why What is the business will an work and succeed. Executive Summary TRE re se arc 6  EXECUTIVE SUMMARY It should highlight all the key points of your business plan in less than two pages. Write your business plan before writing your executive 7 An executive summary should include: 1.Description of the proposed business: The company’s mission statement and/or vision statement Overview re se arc 8 An executive summary should include: 2. Description of the market opportunity to capture: An outline of your business plan (problem/solution) The Target Market TRE re se arc 9 An executive summary should include: 3. Reasons why your business is an attractive one: The competition and what sets you apart TRE re se arc 1 0 An executive summary should include: 4. Key distinctions of the business: An implementation plan for bringing the business into the real world. TRE re se arc 1 1 An executive summary should include: 5. Overview of projected financials containing initial capital, expected profit and expenses. The company’s current financial status, goals, projections (over at least three years), and needs. Your sales strategies and campaigns. TRE re se arc 1 2  COMPANY NAME Include your mission and vision statement here in one or two sentences. Overview Add minimal background information about your company. What are you all about? How did you get started? The Problem What problem will your company solve? How has your competition failed to solve it? The Solution Why is your business the best solution? Explain why your business model makes your company the best choice. Target Market Who are you marketing your company toward? How will your sales and marketing campaigns reach them? Keys to Success How is your business already succeeding? What elements set it apart from other companies in the same market? Steps Forward What's next for your business? Opportunities for Investment/Partnership Define what you want your reader to do. Is there a specific need they are meeting? Add a foote 11  Tips for Writing an Executive Summary  Use positive, upbeat language.  Don’t include too many details. Tips for Writing an  Keep background information minimal. Executive Summary  Modify the summary based on your audience. TRE 1 Y 5  Break up the text.  Avoid repetition.  Let someone else Tips for Writing an proofread the Executive Summary document.  Write the summary after you write the rest of the business plan. TRE 1 Y 6  Assignment 50 pts Create your Chapter 1 Executive summary of your approved product A4 bond paper (Printed) Font: Arial Font size: 12 Get one half sheet of paper. : ½ po Ma’am? Yes po : Pwede po bang yellow paper ? Definitely and absolutely Yay ! 1. In your own words, what is an executive summary ? 2. Why is an executive summary important ? 3. What are the considerations in writing