Intellectual Property L10 PDF

Where business comes to life PART I: Navigating Legal and IP Issues Where Where business business comescome...

Where business comes to life PART I: Navigating Legal and IP Issues Where Where business business comescomes to lifeto life Legal Considerations … Where business comes to life Types of Legal Structures … Where business comes to life  Neck et al, 2018:418 Where business comes to life Legal Mistakes Made by Startups Where business comes to life Intellectual Property Where business comes to life IP … It refers to creations of the mind, such as inventions, literary and artistic works, and designs, symbols, names and images used in commerce, according to the World Intellectual Property Organization. IP is protected in law by patents, copyright and trademarks enabling people to earn recognition or financial benefit from what they invent or create. Bloom berg, 2018 It describes ‘intangible personal property created by human intelligence, such as ideas, inventions, slogans1, logos, and processes.’ Ne in some cases e.g. when taken from or attributed to a well known work like a 1 ck movie, a novel, etc. et al, 20comes Where business to life 18 Four types of IP … Where business comes to life Trade Secrets … A trade secret is both a type of intellectual property (“IP”) and a strategy for protecting the IP. Can be formulas, patterns, methods, programs, techniques, processes or compilations of information that provide one's business with a competitive advantage. Trade Marks … Any word, logo, slogan, sound, colour, or other identifying symbol used on goods or in connection with services to identify their source. Where business comes to life Copyright s… Copyright allows authors, musicians, artists, etc. to make money off of their labour. It prevents others from taking their work for free. It also prevents people from altering the work without permission. Jacobus Rentmeester Nike’s jumpman logo Patents … Limited legal monopoly granted to an individual or firm to make, use, and sell its invention, and to exclude others from doing so. An invention is patentable if it is novel, useful, and non-obvious. To receive a patent, a patent application must disclose all details of the invention so that others can use it to further advance the technology with new inventions. Patents protect the features and processes that make things work. This lets inventors profit from their inventions. Who is winning the patent battle? Nike Sues Walmart on Design Patents … Global IP Theft Where business Where comes business comes to lifeto life Common IP Traps … Publicly Disclosing Your Innovation Failure to Protect Product and Processes Inability to Determine Originality Failure to Assign Ownership Failure to Protect IP in Global Markets Where business comes to life Hiring New Employees – some legalities Hiring Employees Benefits Compensation A Contractor or An Employee Where business comes to life Keep smiling! Where business comes to life