Management Textbook Chapter 17 PDF
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John R. Schermerhorn, Jr. Barry Wright
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This PowerPoint presentation provides a comprehensive overview of operations management and its related concepts, making it an ideal textbook supplement for management students. Details of topics include value chain management, efficiency, and productivity.
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PowerPoint Presentation to Accompany Management Third Canadian Edition John R. Schermerhorn, Jr. Barry Wright Prepared by: Jim LoPresti University of Colorado, Boulder Revised by: Dr. Shavin Malhotra Ryerson University, Toronto, Ontario Chapter 17...
PowerPoint Presentation to Accompany Management Third Canadian Edition John R. Schermerhorn, Jr. Barry Wright Prepared by: Jim LoPresti University of Colorado, Boulder Revised by: Dr. Shavin Malhotra Ryerson University, Toronto, Ontario Chapter 17: Operations and Services Management Management 3e - Chapter 17 2 Chapter 17 Study Questions 17.1 Identify the essentials of services and operations management. 17.2 Explain what is value chain management. 17.3 Describe how organizations manage customer service and product quality. 17.4 Explain how work processes can be designed for productivity. Management 3e - Chapter 17 3 Operations Management Essentials Operations management Managing productive systems that transform resources into finished products, goods, and services for customers. Typical operations management decisions include: Resource acquisition Inventories Facilities Workflows and technologies Product quality Management 3e - Chapter 17 4 Operations Management Essentials Productivity Quantitative measure of the efficiency with which inputs are transformed into outputs. Productivity = Output / Input. Competitive advantage A core competency that clearly sets an organization apart from competitors and gives it an advantage over them in the marketplace. Management 3e - Chapter 17 5 Operations Management Essentials Companies may achieve competitive advantage in many ways, including: Product innovations Customer service Speed to market Manufacturing flexibility Product/service quality Management 3e - Chapter 17 6 Operations Management Essentials Technology The combination of knowledge, skills, equipment, computers, and work methods used to transform resource inputs into organization outputs. Manufacturing technology. Service technologies. Management 3e - Chapter 17 7 Operations Management Essentials Core manufacturing technologies: Small-batch production A variety of custom products are tailor- made to order. Mass production A large number of uniform products are made in an assembly-line system. Continuous-process production A few products are made by continuously feeding raw materials through a highly automated production system with largely computerized controls. Management 3e - Chapter 17 8 Operations Management Essentials Manufacturing technology trends Robotics Flexible manufacturing systems Mass customization Cellular layouts Computer-integrated manufacturing Lean production Design for disassembly Remanufacturing Management 3e - Chapter 17 9 Operations Management Essentials Core service technologies: Intensive technology Focuses the efforts of many people with special expertise on the needs of patients or clients. Mediating technology Links together parties seeking a mutually beneficial exchange of values. Long-linked technology Functions like mass production, where a client is passed from point to point for various aspects of service delivery. Management 3e - Chapter 17 10 Value Chain Management Value chain Sequence of step-by-step activities resulting in finished goods or services with customer value. Supply chain management Supply chain management is the strategic management of all operations relating to an organization’s resource suppliers. Management 3e - Chapter 17 11 Figure 17.2 Elements in an organization’s value chain. Management 3e - Chapter 17 12 Value Chain Management Inventory control Goal is to ensure that inventory is just the right size to meet performance needs, thus minimizing the cost. Methods of inventory control: Economic order quantity Just-in-time scheduling Management 3e - Chapter 17 13 Value Chain Management Inventory control Economic order quantity Inventory replenished with fixed quantity order when inventory falls to predetermined level. Just-in-time scheduling Materials arrive at workstation or facility ‘just-in-time’ for use. Virtually eliminates carrying costs of inventories. Management 3e - Chapter 17 14 Figure 17.3 Inventory control by economic order quantity (EOQ). Management 3e - Chapter 17 15 Value Chain Management Break-even analysis Determination of the point at which sales revenues are sufficient to cover costs. Break-Even Point = Fixed Costs / (Price – Variable Costs) Used in evaluating: New products New program initiatives Management 3e - Chapter 17 16 Figure 17.4 Graphical approach to break-even analysis. Management 3e - Chapter 17 17 Service and Product Quality Customer relationship management Establishes and maintains high standards of customer service in order to strategically build lasting relationships with and add value to customers. External customers purchase the organization’s goods or utilize its services. Internal customers are the persons and groups within an organization who depend on the results of others' work to do their own jobs. Management 3e - Chapter 17 18 Service and Product Quality Customer Relationship Management (CRM) Uses latest technologies for intensive customer communication and collection of data regarding customer needs and desires. Establishes and maintains high standards of customer service. Management 3e - Chapter 17 19 Figure 17.5 The importance of external and internal customers. 20 Service and Product Quality Total quality management (TQM) Quality principles are an integral part of organization’s strategic objectives. Applying them to all aspects of operations. Committing to continuous improvement. Striving to meet customers’ needs by doing things right the first time. Management 3e - Chapter 17 21 Service and Product Quality ISO (International Standards Organization) certification Adopted by many countries as quality benchmark. Companies undergo rigorous audit to determine if ISO requirements are met. Focus is on customer service and product quality. Management 3e - Chapter 17 22 Service and Product Quality Quality and Continuous Improvement W. Edwards Deming emphasized: Constant innovation. Use of Statistical methods. Training in the fundamentals of quality assurance. Continuous improvement Quality circles Management 3e - Chapter 17 23 Service and Product Quality Continuous improvement Constant search for new ways to improve current performance. Reduce cycle time between order receipt and delivery. Quality circle Small group of workers who meet to improve quality Assumes responsibility for quality Taps into members’ creativity Management 3e - Chapter 17 24 Service and Product Quality Statistical quality control Uses rigorous statistical analysis for checking processes, materials, products, and services to ensure that they meet high standards. Takes random work samples Measures quality in samples Determines acceptability Unacceptable quality results in corrective action “Six Sigma” common example of SQC Management 3e - Chapter 17 25 Figure 17.6 Sample control chart showing upper and lower control limits. Management 3e - Chapter 17 26 Work Processes Process reengineering Systematic and complete analysis of work processes. Design of new and better work processes. Work process “A related group of tasks that create a result of value for the customer.” (Michael Hammer) Workflow Movement of work from one point to another in the manufacturing or service delivery process. Management 3e - Chapter 17 27 Work Processes Process value analysis Core processes are identified and evaluated for their performance contributions. Each step in workflow is examined Step is eliminated if not found to be important, useful, and contributing to the value added Management 3e - Chapter 17 28 Work Processes Steps in reengineering core processes: Identify core processes. Map core processes in respect to workflows. Evaluate all tasks for core processes. Search for ways to eliminate unnecessary tasks or work. Search for ways to eliminate delays, errors, and misunderstandings. Search for efficiencies in how work is Management 3e - Chapter 17 29. Figure 17 8 How reengineering can streamline work processes. Management 3e - Chapter 17 30 COPYRIGHT Copyright © 2014 John Wiley & Sons Canada, Ltd. All rights reserved. Reproduction or translation of this work beyond that permitted by Access Copyright (The Canadian Copyright Licensing Agency) is unlawful. Requests for further information should be addressed to the Permissions Department, John Wiley & Sons Canada, Ltd. 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