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# Instrument Description The document describes the process of **market segmentation**. It discusses different types of products and how to segment the market based on consumer behavior and needs. The document highlights the importance of a well-defined marketing strategy, tailored to different s...

# Instrument Description The document describes the process of **market segmentation**. It discusses different types of products and how to segment the market based on consumer behavior and needs. The document highlights the importance of a well-defined marketing strategy, tailored to different segments.