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# Quantitative Research * Uses scientific collected and statistically analyzed data to investigate observable phenomena * A phenomenon is any existing or observable fact or situation that we want to unearth further or understand * It is scientific for the fact that it uses a scientific method...

# Quantitative Research * Uses scientific collected and statistically analyzed data to investigate observable phenomena * A phenomenon is any existing or observable fact or situation that we want to unearth further or understand * It is scientific for the fact that it uses a scientific method in designing and collecting numerical data. ## Numerical data * Are generally easier to collect than descriptions or phrases used in qualitative research. * Examples of data expressed in numbers: * A student's grades in different subjects * The number of hours of engagement in social media platforms of teens * The percentage of consumers who prefer the blue color for soap packaging * The average of daily Covid-19 patient recovery per region # Characteristics of Quantitative Research * Quantitative research is commonly used in natural sciences research problems because of the following characteristics: 1. **Large sample size**. To obtain more meaningful, statistical result, the data must come from a large sample size.