6-GenAI.pptx

Certified GenAI Business Prompt Engineer (CGBPE) – Session 6 Copyright © 2024 Ivan Del Valle. All rights reserved. https://www.linkedin.com/in/enterprise-solutions MBA Prompting Course Name Example Processes GenAI Prompt Engineering Example How GenAI Makes a Difference * Pattern Recognition: GenAI e...

Certified GenAI Business Prompt Engineer (CGBPE) – Session 6 Copyright © 2024 Ivan Del Valle. All rights reserved. https://www.linkedin.com/in/enterprise-solutions MBA Prompting Course Name Example Processes GenAI Prompt Engineering Example How GenAI Makes a Difference * Pattern Recognition: GenAI excels at finding patterns in large datasets, revealing segments that might go unnoticed with manual analysis. * Customer Insights: GenAI can suggest segment names and potential marketing hooks based on the datadriven clusters. Marketin g "Using the following demographic and behavioral data [Dataset], identify 3 Market distinct market segments for a new Segmentation fitness app. Outline their key characteristics and potential targeting strategies for each segment." Marketin g * Idea Generation: GenAI sparks "Create a brand positioning statement for creativity by suggesting different a new line of eco-friendly cleaning angles and keywords for the Branding and products. The target audience is healthstatement. * Competitor Positioning conscious consumers who value awareness: GenAI analyzes sustainability and non-toxic ingredients." messaging of competing brands to ensure differentiation. Unlocking the Power of Generative AI / MBA Prompting COURSE NAME Operations Managemen t Operations Managemen t EXAMPLE PRO CESSES GENAI PROMPT ENGINEERING EXAMPLE HO W GENAI MAKES A DIFFERENCE Process Mapping & Improvement "Provide a visual process map for manufacturing a [Specific Product]. Identify potential bottlenecks and suggest improvement strategies using Lean Six Sigma principles." * Visualization: GenAI generates clear process diagrams, making complex flows easy to grasp. * Efficiency focus: GenAI can highlight steps contributing most to waste or delays, suggesting where to target improvement efforts. Inventory Management "Using [Historical Sales Data] and considering potential supply disruptions due to [Current Event], recommend an inventory strategy for [Product]. Balance minimizing overstocking with the risk of stockouts." * Time Series Forecasting: GenAI handles messy real-world sales data with seasonality and disruptions better than basic forecasting. * Risk Assessment: GenAI can simulate different scenarios to project stock levels and financials under each strategy. Unlocking the Power of Generative AI / MBA Prompting COURSE NAME EXAMPLE PROCESSES Organizational Conflict Resolution Behavior Organizational Team Building Behavior GENAI PROMPT ENGINEERING EXAMPLE HOW GENAI MAKES A DIFFERENCE * Empathetic Language: GenAI "Outline steps involved in a can be trained on examples of constructive conflict resolution non-accusatory communication process between two employees and conflict resolution phrasing. with differing working styles. * Tailoring Provide sample scripts for Communication: GenAI might neutral language and reframing suggest different approaches the problem." based on provided employee personalities. * Diverse Options: GenAI "Design 3 team-building generates activities catering to activities to improve different participation styles, communication and ensuring inclusivity. * Metricscollaboration for a remote team driven: GenAI helps frame of 10 people. Include activity desired outcomes in ways that instructions, desired outcomes, are measurable for post-activity and how to measure success." evaluation. Unlocking the Power of Generative AI / MBA Prompting Course Name Business Ethics Example Processes GenAI Prompt Engineering Example How GenAI Makes a Difference Case Study Analysis "Summarize the key ethical issues in the following business case [Case Study Text]. Apply two different ethical frameworks (e.g., Utilitarianism, Deontology) to analyze possible courses of action and their potential consequences." * Focus on the Core Issue: GenAI aids in distilling complex cases to the central ethical dilemmas. * Balanced Arguments: GenAI ensures each philosophical framework is applied fairly, preventing bias toward one viewpoint. * Up-to-date Insights: GenAI integrates news and market reports into the analysis, ensuring it's not based on outdated info. * Contextual Understanding: GenAI can interpret competitor moves, identifying threats or opportunities. Strategic Managemen SWOT Analysis t "Perform a SWOT analysis for [Company] operating in the [Industry]. Consider recent market trends and [Competitor]'s recent moves." Unlocking the Power of Generative AI / MBA Prompting Course Name Data Analysis & Statistics Data Analysis & Statistics Example Processes GenAI Prompt Engineering Example How GenAI Makes a Difference Descriptive Statistics * Handles large datasets: GenAI "Analyze the dataset [Name] to performs calculations on massive provide the following: mean, datasets unsuitable for manual median, standard deviation, and a analysis. histogram visualizing the * Visualization: Automatically distribution of [Key Variable]." generates histograms, revealing patterns quickly. Regression Analysis "Does [Variable X] predict [Variable Y]? Using this dataset, conduct a regression analysis and interpret the results. Provide the coefficient of determination (R-squared) and discuss the statistical significance of the relationship." * Speed and Accuracy: GenAI crunches numbers and outputs regression tables, saving time over manual calculations. * Interpretation Aid: GenAI may explain the R-squared value in plain language, assisting nonstatisticians. Unlocking the Power of Generative AI / Use Case Example Scenario: A customer contacts support asking for assistance with their internet service issue, specifically mentioning slow speeds and intermittent connectivity. Goal: Develop a prompt that enables the GenAI to provide a helpful, precise, and technically sound response, improving customer satisfaction and reducing resolution time. Unlocking the Power of Generative AI / Use Case Example Prompt: "Respond to customer.” Why It's Ineffective: Lacks Context: The prompt does not specify the nature of the customer's issue or the type of information required for a helpful response. Too Vague: Without detailed instruction, the AI might generate generic or irrelevant responses, failing to address the customer's specific problem. Misses Technical Details: There is no mention of the telecommunications context or the technical nature of the inquiry, which is crucial for an accurate response. Unlocking the Power of Generative AI / Use Case Example Prompt: "Provide a helpful response to a customer inquiring about slow internet speeds." Why It's Better: Added Specificity: The prompt now includes the issue at hand, guiding the AI to focus on slow internet speeds. Contextual Clarity: By mentioning the issue directly, the AI is more likely to generate relevant advice or troubleshooting steps. Still Room for Improvement: While more specific, the prompt could benefit from further details, such as customer context or potential solutions to explore. Unlocking the Power of Generative AI / Use Case Example Prompt: "Assist a customer who is experiencing slow internet speeds and intermittent connectivity with their home Wi-Fi. Provide detailed troubleshooting steps and ensure the advice is easy to follow for non-technical users.” Why It's the Best: Highly Detailed: The prompt clearly describes the customer's issue, including key symptoms and the context (home Wi-Fi). User-Friendly: It specifies that the response should be suitable for non-technical users, ensuring the guidance is accessible and practical. Action-Oriented: By asking for troubleshooting steps, the prompt directs the AI to offer concrete assistance, potentially resolving the customer's issue more efficiently. Enhances Customer Experience: Such a detailed and tailored response is likely to increase customer satisfaction and trust in the support process. Unlocking the Power of Generative AI / Basic Scenario #1 Scenario: A user requests investment advice on a fintech platform, sharing their objective of saving for a home purchase in 5 years with moderate risk tolerance. Goal: Develop a prompt that guides the GenAI to analyze the user's provided data and generate specific, actionable, and personalized investment recommendations. Tips: Highly Personalized: Tailor the response to the user's specific timeline, risk preference, and investment goal. Actionable Guidance: Ask for steps to align the portfolio to direct the AI to provide practical, actionable advice. Context-Rich: Include details about diversification preferences and the goal of home purchase to ensure that the advice is comprehensive and relevant. Enhanced User Engagement: Detail and personalize advice to increase user satisfaction and engagement with the fintech platform. Unlocking the Power of Generative AI / Basic Scenario #1 - Result Prompt: "Generate personalized investment advice for a user planning to buy a home in 5 years, who prefers moderate risk investments. Consider their preference for diversified investment options and provide steps to align their portfolio accordingly.” Why It's the Best: Highly Personalized: This prompt tailors the response to the user's specific timeline, risk preference, and investment goal. Actionable Guidance: By asking for steps to align the portfolio, the AI is directed to provide practical, actionable advice. Context-Rich: Including details about diversification preferences and the goal of home purchase ensures that the advice is comprehensive and relevant. Enhanced User Engagement: Detailed and personalized advice is likely to increase user satisfaction and engagement with the fintech platform. Unlocking the Power of Generative AI /