Unit 7: Involving The Community In Tourism Development PDF

UNIT 7 INVOLVING THE COMMUNITY IN TOURISM DEVELOPMENT Group 6 | BSTM 2B  A Tourism Planning Committee (TPC) should be created under the Local Development Council (LDC) which should make sure that the pla...

UNIT 7 INVOLVING THE COMMUNITY IN TOURISM DEVELOPMENT Group 6 | BSTM 2B  A Tourism Planning Committee (TPC) should be created under the Local Development Council (LDC) which should make sure that the plan will be adopted. While the local Sanggunian (the local legislative body), should While LGUs have primary responsibility also be represented to help secure the approval of the plan. for tourism in their jurisdictions, the The LGU should also make sure that women are well represented in tourism industry is a multi-sectoral the team. collaboration involving various The local Tourism Council also plays a vital role in shaping the local stakeholders in the locality. tourism and be part of the committee.  Local Chief Executive Tourism Council (private) WHO MAY Tourism Officer COMPOSE THE Local Planning and LOCAL TOURISM Development Coordinator COUNCIL? (LPDC) Sanggunian Representative for Tourism  Local Agriculturist People’s organization in the WHO MAY tourism areas COMPOSE THE Women’s organization LOCAL TOURISM involved in tourism COUNCIL? NGO working in tourism Academe DOT-Regional Rep  DILG-LGOO Local Government Operations WHO MAY Officer COMPOSE THE DENR Rep LOCAL TOURISM PNP COUNCIL? Disaster Risk-Reduction Management Council (DRRMC) Transport Sector  WHO MAY Protected Area Superintendent (PASU) if COMPOSE THE NIPAS area is located in the LOCAL TOURISM locality COUNCIL? Other sectors HOW TO GO ABOUT THE TOURISM PLANNING PROCESS Once the Tourism Planning Committee has been formed, the tourism planning process may begin. Start with the recognition of the situation and possible issues in the project. You may ask the committee: Why do we need tourism development? And what are the available data and information that we can put to use.  Recognize whether the area or project is STEP 1 : RECOGNITION under what authority. If it is under OF THE SITUATION government, private, or community- based where tourism development would AND POSSIBLE ISSUES be a desirable option. Awareness of the IN THE PROJECT involved community especially in planning is very important in establishing the real need. STEP 2: SETTING OF A clear understanding of what OBJECTIVES AND is needed to be achieved by the GOALS development should be established. Some of the major objectives may include: To preserve the culture and preserve natural resources Maximize foreign exchange or earnings Encourage the use of tourism for economic and cultural development Promote domestic and international tourism through policies and programs Attract tourist arrivals and spending in the area Increase employment generation  A database of existing attractions, demographic profile of the population, history STEP 3: SURVEY and probable number and type of tourists EXISTING DATA coming over to the area are samples of data that the tourism planning committee can make use of for further planning. This is a good indication of progress and development that may be brought about by the development plan being implemented.  A survey of the following may be added to the STEP 4: existing database: a. Tourism characteristics IMPLEMENTATION OF b. Tourism attractions NEW SURVEY c. Accommodation facilities d. Other tourism facilities e. Land available for use f. Economic structures  g. Education and training needs of the STEP 4: community IMPLEMENTATION OF h. Environmental Situation i. Investment and capital NEW SURVEY j. Public and private organizations k. Relevant policies STEP 5: ANALYSIS Analysis of the data gathered from the survey should be the next step in the planning process. OF SECONDARY Such analysis may involve the following: AND PRIMARY a. Market Analysis (following the Ps of marketing) DATA b. Impact Analyses on the economy, environment, social and cultural aspects, local government, business, and community among others that are affected by the development  STEP 6: INITIAL POLICY AND PLAN FORMULATION The results from the analysis may prompt the committee to recommend some policy revisions or proposed policies that may answer the need of the area being developed.  The proposed plans of action for development will be reviewed and STEP 7: preferred proposals may be chosen for RECOMMENDATION implementation. After this, the completed proposals will be submitted for the approval and implementation of proper authorities by the committee.  Various methods of implementing the tourism development plan may be considered throughout. Some projects or programs may be implemented STEP 8: simultaneously or one after the other. A IMPLEMENTATION timeframe may also be created to see how the plan may be implemented according to their target beginning dates to their deadlines while others may consider the proponents who will implement the plan. STEP 9 : MONITORING The approved tourism development plan AND EVALUATION should be closely monitored and evaluated to identify the presence of deficiencies in the plan or difficulties in its implementation. This is necessary to know whether the development plan is working effectively according to the goals and objectives set by the committee. THANK YOU MEMBERS: Jessmark Comaling Julina Eloisa Gaite Ashlee Joy Baclayo Melissa Iris Malabad