Needs & Wants Business Overview PDF
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This document is a presentation on needs and wants in business. It covers topics such as the difference between needs and wants, and how businesses use this knowledge to make profit. This presentation also covers Maslow's Hierarchy of Needs and a case study on a young entrepreneur.
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Needs &Wants Intro to Business Recap Profit vs. Non-profit vs not for profit? Most businesses in Canada are big? Medium? Small? Good vs. Service? Producer? Consumer? Marketplace? Competition Obsolete Needs vs. Wants Why do businesses provide goods and services?? H...
Needs &Wants Intro to Business Recap Profit vs. Non-profit vs not for profit? Most businesses in Canada are big? Medium? Small? Good vs. Service? Producer? Consumer? Marketplace? Competition Obsolete Needs vs. Wants Why do businesses provide goods and services?? How do they know what to make? They satisfy needs and wants! Need: things that are necessary for survival Maslow’s Hierarchy of Needs -describes human motivation and growth As a group, come up with at least one need that fits in each level and write it on a sticky note! Needs & Wants Wants: Things that are not necessary for survival, but add comfort and pleasure to our lives It is crucial for businesses to listen to consumers needs and wants! 14 – Year Old who bought a house https://www.youtube.com/watch?v=GTTczC27fko 1. Identify the wants/needs that created the business opportunity for this young entrepreneur 2. What further want/needs did she identify to create a further business opportunity? 3. What other businesses are competitors that address similar wants and needs? Explain.