Which of the following BEST describes the relationship between stakeholders, customers, and users?
Understand the Problem
The question asks to identify the relationship between stakeholders, customers, and users. We need to determine which group includes the others or if they are mutually exclusive.
Answer
Stakeholders have an interest. Customers purchase. Users interact directly.
Stakeholders are individuals or groups with an interest in a project or organization. Customers are stakeholders who purchase goods or services. Users are stakeholders who directly interact with a product or service; they may or may not be customers.
Answer for screen readers
Stakeholders are individuals or groups with an interest in a project or organization. Customers are stakeholders who purchase goods or services. Users are stakeholders who directly interact with a product or service; they may or may not be customers.
More Information
Understanding the relationship between stakeholders, customers, and users helps businesses align their strategies and meet diverse needs effectively. Stakeholders have a vested interest, customers are a subset of stakeholders who purchase goods or services, and users directly interact with the product and may or may not be customers.
Tips
It's easy to confuse ‘users’ and ‘customers.’ Remember that a user directly interacts with the product, while a customer is the one who makes the purchase. A user can be a customer, but not always.
Sources
- What Are Stakeholders? Definition, Types, and Examples - investopedia.com
- Understand when working with stakeholders | Complete Course 5 - quiztudy.com
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