DBTT Week 1
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Questions and Answers

What are the three common elements of digital business?

  • Use technology to cut costs, gather data and provide better customer experience
  • Explore new business models & Embark on digital transformation and cultural shift
  • Make latest technology the key contribution in innovation and market growth
  • Everything above except using the latest technology (correct)

How did Netflix switched from e-business to digital business?

  • Everything below except using technology for the DVD movie inventory system (correct)
  • Use technology to manage DVD movie inventory system
  • Use technology to stream video on demand and data to improve customer experience
  • Change business model to subscription of digital products

What are the top 3 objectives of digital business?

  • Improve employee productivity and reduce costs/inefficiencies
  • Use the latest and most modern tech
  • Create better customer experience
  • Everything above except using the latest and modern tech (correct)

What is the difference between digitalisation and digital transformation?

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What are the requirements of digital transformation?

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