YKT 111 Introduction to Communication and Media Lecture 1 Quiz
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Questions and Answers

What is the definition of communication according to West & Turner?

  • The social process of conveying and receiving messages
  • The process of exchanging opinions and ideas
  • The process of meaningful interaction among human beings
  • The act of using symbols to establish and interpret meaning in the environment (correct)

Which level of communication involves interpreting and assigning meaning to the received message?

  • Interpersonal communication
  • Group communication
  • Intrapersonal communication (correct)
  • Mass communication

What is the main reason given for the biggest communication problem?

  • Inability to express ideas clearly
  • Lack of vocabulary
  • Lack of nonverbal communication skills
  • Failure to listen and understand (correct)

What is the first step in the listening process?

<p>Receiving (C)</p> Signup and view all the answers

According to the lecture, what is a unifying theme of communication?

<p>Symbolic interactionism (D)</p> Signup and view all the answers

What is the key takeaway from the lecture regarding good communication?

<p>Listen to understand rather than to reply (C)</p> Signup and view all the answers

What is the primary function of symbols in communication?

<p>To transmit information, ideas, and emotions (B)</p> Signup and view all the answers

Which level of communication involves an individual or institution using technology to send messages to a large, mixed audience?

<p>Mass Communication (A)</p> Signup and view all the answers

What does the environment in communication refer to?

<p>The context in which communication occurs, including time, place, and cultural backgrounds (C)</p> Signup and view all the answers

What is the significance of non-verbal interaction in communication?

<p>To fully interpret the meaning of verbal communication (C)</p> Signup and view all the answers

Which type of communication involves one person communicating with an audience of two or more people?

<p>Group Communication (C)</p> Signup and view all the answers

According to Berelson, Bernard, & Steiner (1964), what is the definition of communication?

<p>The transmission of information, ideas, emotions, skills, etc., by the use of symbols – words, pictures, figures, graphs, etc. (B)</p> Signup and view all the answers

What characterizes interpersonal communication?

<p>The intentional or accidental transmission of information through verbal and nonverbal message systems to another human being (A)</p> Signup and view all the answers

What is the primary focus of intrapersonal communication?

<p>Communication within the self (C)</p> Signup and view all the answers

What distinguishes group communication from interpersonal communication?

<p>It often has a leader and is more public than interpersonal communication (D)</p> Signup and view all the answers

What does mass communication primarily entail?

<p>Communication with a large audience using technology (C)</p> Signup and view all the answers

Flashcards

Definition of Communication

Using symbols to establish and interpret meaning.

Intrapersonal Communication

Interpreting and assigning meaning to received messages within oneself.

Biggest Communication Problem

Failure to listen and understand is the main issue.

First Step in Listening Process

Receiving is the initial action in listening.

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Unifying Theme of Communication

Symbolic interactionism connects communication to meaning.

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Good Communication Key Takeaway

Listen to understand rather than to just reply.

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Primary Function of Symbols

Transmitting information, ideas, and emotions.

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Mass Communication

Using technology to send messages to a large audience.

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Environment in Communication

Context including time, place, and cultural backgrounds.

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Significance of Non-Verbal Interaction

Essential for fully interpreting verbal communication meaning.

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Group Communication

One person communicates with an audience of two or more.

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Berelson's Definition of Communication

Transmission of information using symbols like words and images.

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Interpersonal Communication

Intentional or accidental information transmission to another person.

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Primary Focus of Intrapersonal Communication

Communication within oneself, reflecting internal thoughts.

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Distinction of Group from Interpersonal Communication

Group communication is more public and often involves a leader.

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Mass Communication Definition

Communication directed at a large audience using technology.

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