WWF Logo Inspiration

The Inspiration for the WWF Logo

• The WWF logo was inspired by Chi-Chi, a giant panda that arrived at the London Zoo in 1961.
• The panda's furry and cuddly appearance, with its appealing black-patched eyes, made it a strong and recognizable symbol.

Founding of the WWF

• The World Wildlife Fund was founded in 1961 by a group of scientists, naturalists, politicians, and business people.
• The founders signed a declaration stating that thoughtless and needless destruction was causing harm to many wild creatures.

Objective and Scope of the WWF

• The WWF is the world's largest independent conservation organization with over 5 million supporters in more than 100 countries.
• The organization aims to halt damage to the planet's natural environment and build a future where humans live in harmony with nature.

Conservation Efforts

• The WWF works with governments to reduce poaching of tigers and to set aside land to increase tiger habitats.
• The organization develops and implements new ways of growing crops, managing fisheries, forests, and wetlands, generating energy, and dealing with waste.

Conservation Challenges

• Humanity is using nearly 50 percent more natural resources than the Earth can replace.
• The WWF addresses this problem through its conservation efforts.

Support and Partnerships

• The WWF receives donations and contributions from supporters, as well as help from hundreds of volunteers.
• The organization works with businesses to carry out its conservation mission.

Learn about the origin of the World Wildlife Fund's logo and the story behind it. Discover how Chi-Chi, a giant panda, inspired the WWF founders to create a recognizable symbol for their organization.