Wine Business in Rioja
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Questions and Answers

Which type of wine is the most popular in the Spanish market?

  • Crianza (correct)
  • Reserva
  • Generic
  • Gran Reserva

What percentage of the surface area in Rioja is made up of vineyards of 2 ha or less?

  • Over 50%
  • Over 80%
  • Over 75% (correct)
  • Over 90%

How many grape growers farm the vineyard land in Rioja?

  • Around 15,000 (correct)
  • Around 35,000
  • Around 25,000
  • Around 45,000

What percentage of grape growers in Rioja sell wines to co-operatives?

<p>Over 40% (B)</p> Signup and view all the answers

What percentage of sales volumes of Rioja wines came from exports in 2018?

<p>Around 37% (D)</p> Signup and view all the answers

Which are the top three export markets for Rioja wines?

<p>UK, Germany, USA (C)</p> Signup and view all the answers

What percentage of sales do the top 10 producers in Rioja make up?

<p>Over 40% (D)</p> Signup and view all the answers

What is the average bottle price of Rioja wines compared to Spanish DO wines in general?

<p>Substantially higher (A)</p> Signup and view all the answers

Which types of wines are rapidly growing in sales, particularly on export markets?

<p>White and rosé wines (C)</p> Signup and view all the answers

What percentage of producers in Rioja sell small volumes, constituting just 12% of the sales?

<p>Around 80% (D)</p> Signup and view all the answers

Which region has higher average wine prices compared to Rioja?

<p>France (A)</p> Signup and view all the answers

What contributes to the relatively cheap prices of Rioja wines?

<p>Warmer and flatter areas of the region (D)</p> Signup and view all the answers

What is the main focus of the marketing of Rioja wines?

<p>Highlighting diversity and value for money (C)</p> Signup and view all the answers

Which group of producers promotes their wines under the heading 'Bodegas Familiares de Rioja'?

<p>First-generation producers (C)</p> Signup and view all the answers

What is the minimum stock holding required for wineries registered to age wine for release as Crianza, Reserva, Gran Reserva?

<p>22,500 L (D)</p> Signup and view all the answers

Which group of producers is leading a campaign to break away from La Rioja?

<p>Producers from Alava (B)</p> Signup and view all the answers

What type of wines are the first-generation producers of Rioja 'n' Roll focused on?

<p>Wines from particular vineyard sites (B)</p> Signup and view all the answers

Which region is leading a campaign to break away from La Rioja?

<p>Alava (A)</p> Signup and view all the answers

What is the name of the group that promotes the wines of like-minded producers and highlights the diversity of Rioja's wineries and wines?

<p>Bodegas Familiares de Rioja (A)</p> Signup and view all the answers

What is the role of PR companies in the marketing of Rioja wines?

<p>Organizing tastings for trade and consumers (D)</p> Signup and view all the answers

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