Value Creation: Past, Present, and Future
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Questions and Answers

What was value creation in the past primarily related to?

  • Mass production and efficient repeatable tasks (correct)
  • Mass customization for service improvement
  • Innovative ways to utilise new materials
  • Technological advancements and processes

Which aspect has been emphasized for value creation today?

  • Mass production and efficient repeatable tasks
  • Technological advancements and processes
  • Mass customization for service improvement
  • Innovative ways to utilise new materials (correct)

What will value creation in the future be primarily based on?

  • Innovative ways to utilise new materials
  • Mass production and efficient repeatable tasks
  • Economies of creativity: mass customization for service improvement to market (correct)
  • Technological advancements and processes

What did Arnold Berleant define aesthetics as?

<p>A theory of emotions defined by a cultivated sensibility (C)</p> Signup and view all the answers

How is creativity measured according to the text?

<p>Using the Requirements Model (B)</p> Signup and view all the answers

What is the purpose of the Csikszentmihalyi Systems Model?

<p>Measuring creativity in different fields of study (C)</p> Signup and view all the answers

How does the text suggest measuring creative work in a program or field of study?

<p>Using the Taxonomy of Creative Designs (A)</p> Signup and view all the answers

How does the taxonomy of creative designs measure the degree of originality?

<p>By categorizing works as imitations, variations, combinations, transformations, or originals (B)</p> Signup and view all the answers

What is the purpose of the Guilford Measures introduced by Joy Paul Guilford and Ellis Paul Torrance?

<p>To measure how creative a person is by looking at their ability for divergent thinking (B)</p> Signup and view all the answers

What distinguishes a valuable creative idea from a 'crazy' idea, according to the text?

<p>Being logical in hindsight (D)</p> Signup and view all the answers

How would you rate the items listed for value creation based on the given context?

<p>By considering their usefulness and impact on the market (B)</p> Signup and view all the answers

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