Untitled Quiz

<p>To maintain coherence while attracting attention (D)</p> Signup and view all the answers

<p>Artful deviation from standard language (D)</p> Signup and view all the answers

<p>Both use evocative language to affect the audience (A)</p> Signup and view all the answers

<p>Rhetorical analysis (D)</p> Signup and view all the answers

<p>Maintaining coherence while breaking language rules (D)</p> Signup and view all the answers

<p>The complexity and multidimensionality of tourism products. (A)</p> Signup and view all the answers

<p>By subjective impressions and invisible pre-visit elements. (D)</p> Signup and view all the answers

<p>A conceptual construct in the minds of potential tourists. (C)</p> Signup and view all the answers

<p>It is crucial for affecting tourist behavior. (A)</p> Signup and view all the answers

<p>The image created in the consumers' minds. (B)</p> Signup and view all the answers

<p>Smith (C)</p> Signup and view all the answers

<p>The image of the destination created by tourism texts. (B)</p> Signup and view all the answers

<p>The way destinations are perceived is vital for attracting visitors. (D)</p> Signup and view all the answers

<p>Cross-linguistic comparisons of tourism texts (B)</p> Signup and view all the answers

<p>It addresses cultural differences (B)</p> Signup and view all the answers

<p>The importance of cultural motivation (C)</p> Signup and view all the answers

<p>By addressing their cultural needs (A)</p> Signup and view all the answers

<p>It often overlooks cultural nuances (A)</p> Signup and view all the answers

<p>It explores cross-linguistic differences (A)</p> Signup and view all the answers

<p>The role of cultural translation (D)</p> Signup and view all the answers

<p>They centralize on the role of communication (D)</p> Signup and view all the answers

<p>Age, social class, and previous vacation experiences (A)</p> Signup and view all the answers

<p>It influences cognitive structures and associations with destinations (C)</p> Signup and view all the answers

<p>It influences whether to visit the destination or not (B)</p> Signup and view all the answers

<p>Country of origin (C)</p> Signup and view all the answers

<p>It shapes the collective mind of different tourist groups (C)</p> Signup and view all the answers

<p>Outdoor leisure activities (A)</p> Signup and view all the answers

<p>Personal factors affecting tourist preferences (C)</p> Signup and view all the answers

<p>Based on distinct interpretations influenced by their life stages (C)</p> Signup and view all the answers

<p>It aims to persuade and attract potential clients. (C)</p> Signup and view all the answers

<p>Tourism texts are generally accessible to the general public. (A)</p> Signup and view all the answers

<p>Connotational meaning. (B)</p> Signup and view all the answers

<p>To persuade and attract customers. (B)</p> Signup and view all the answers

<p>They are difficult to predict, unlike medical language. (D)</p> Signup and view all the answers

<p>They are portrayed as knowledgeable professionals about destinations. (D)</p> Signup and view all the answers

<p>They share a similar aim to attract clients. (C)</p> Signup and view all the answers

<p>They use specialized terminology unfamiliar to laypeople. (B)</p> Signup and view all the answers

<p>A classification proposal of discursive genres in tourism language (B)</p> Signup and view all the answers

<p>Chen, C., and D.Tsai, 2007 (C)</p> Signup and view all the answers

<p>The ideal number of images in print ads (B)</p> Signup and view all the answers

<p>The influence of user-generated content on brand identity (B)</p> Signup and view all the answers

<p>The significance of destination image in tourism (D)</p> Signup and view all the answers

<p>Chiou, Jyh-shen, 2002 (C)</p> Signup and view all the answers

<p>The structure and language of advertising (C)</p> Signup and view all the answers

<p>Caroll, R., and David Luna (C)</p> Signup and view all the answers

A stylistic expression that deviates from the expected, yet doesn't sound nonsensical, used to create a desired effect on the audience in advertising.

A deviation from typical language use in advertising, aimed at capturing attention; greater incongruity generally leads to a better result.

The specific way language is used in advertisements, which goes beyond basic communication aiming to persuade or engage.

Persuading and impacting the audience effectively through the use of language, especially rhetorical devices.

Visual and linguistic content needs adaptation based on differing cultural interpretations to avoid misunderstandings or negative impacts.

Specific techniques used in the language of advertising to achieve various marketing goals (like memorability, attention-grabbing).

Techniques (like alliteration or rhyme) included to improve the memorability of advertising messages.

Advertisements must be visually adapted to different cultural contexts for successful communication.

A person's home country significantly impacts how they perceive a tourist destination, affecting their image of it.

Cultural background influences how people interpret the world, including their understanding of destinations.

The mental frameworks individuals use to process and understand information and form opinions, including travel destinations.

A person's mental picture or overall impression of a travel destination.

Individual characteristics like age, social class, and experiences that shape choices and perceptions of travel destinations.

The deciding factor for a tourist to visit a spot is their empathy for a destination's culture and values.

Shared values, beliefs, and behaviors amongst people within a particular nation.

How potential tourists envision a place based on their unique experiences, background, and values.

Creating a unique identity for a travel destination, allowing it to stand out from competitors.

The image a potential tourist has in their mind about a destination, influenced by various factors, not just reality.

Holidays are experiences that can't be fully evaluated before the trip.

Marketing and advertising efforts to attract tourists to a specific place, emphasizing its unique image.

Consumer choices are more influenced by perceptions rather than the actual characteristics of the destination.

A travel market where numerous destinations compete for tourist attention and patronage.

Crucial element that creates a powerful image in addition to other promotional factors.

Tourism products are multifaceted and difficult to fully understand before experience.

Examining how different languages are used to describe and advertise tourism destinations.

Translation plays a vital part in getting tourism information to audiences speaking a different language.

How language is used to communicate information about travel destinations.

Tourism texts can be made better through the understanding of the specific needs and motivations of tourists based on their culture.

Analyzing how details about travel destinations are interpreted in different languages.

The way people talk and write about tourism.

How people perceive a travel destination based on information they are given.

Travel and tourism experiences that involve interacting with different cultures.

Language used for specific professions (like law).

Techniques for adjusting marketing messages to appeal to different cultural groups.

Is the language of tourism a distinct set of words?

To attract and persuade potential clients, like advertising.

Despite seeming everyday, tourism language is specialized.

The author of tourism content often acts as a destination authority, but can be anonymous

Similar aims, but different expressions, unlike specialized fields.

Tourism language isn't universal, and it changes from place to place.

A tourist's mental picture or impression of a travel destination.

A potential tourist's image of a destination, influenced by pre-existing views and factors, not just reality.

Adjusting advertising content (visual and linguistic) to different cultures to avoid misunderstandings.

Individual attributes (age, social class) that affect travel destination choices.

Home country's impact on how people perceive a tourist destination.

Marketing efforts to attract tourists to a specific location, emphasizing its unique image.

Tourist experiences are often difficult to fully grasp before the trip itself.

Tourist choices are largely influenced by how a spot is perceived rather than its actual characteristics.