Podcast
Questions and Answers
What is the purpose of considering the unwanted customer?
What is the purpose of considering the unwanted customer?
- To improve customer service
- To increase sales
- To expand the customer base
- To sharpen business focus (correct)
Who could be considered an unwanted customer?
Who could be considered an unwanted customer?
- Customers who are loyal
- Customers who are early adopters of technology
- Customers who are disruptive or critical (correct)
- Customers who are supportive
Why might a business not want a particular customer?
Why might a business not want a particular customer?
- The customer is disruptive or a laggard in the technology adoption life cycle (correct)
- The customer is too loyal
- The customer is too supportive
- The customer is an early adopter of technology