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Questions and Answers
What is the core idea behind Ethics by Design?
What percentage of consumers believe companies have a responsibility to improve the state of the world?
What is the name of the report that summarizes the findings of the Salesforce Research team's survey on responsible business?
What is the main goal of Ethics by Design?
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What is the result of consumers' increased loyalty to ethical companies?
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What is the guiding principle at Salesforce?
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What does the concept of Ethics by Design prioritize?
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What is the percentage of consumers who are more loyal to ethical companies?
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What percentage of the workforce said they would consider leaving an employer that demonstrates poor ethics?
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What is the primary goal of Salesforce in terms of ethics?
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What is one of the major risk zones identified by the EthicalOS Toolkit?
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What is the name of the office founded by Salesforce to focus on tech ethics?
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What is one of the examples from history that can teach us about tech ethics?
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What is the primary concern of consumers regarding emerging developments in technology?
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What percentage of the workforce wants their companies to advocate for human rights?
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What is one of the risk zones identified by the EthicalOS Toolkit that encourages tech companies to think beyond traditional metrics for success?
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What is the focus of the disability rights movement in the US?
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What is the goal of Salesforce in terms of customer and employee relationships?
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Study Notes
Employee Activism and Ethics
- 79% of the workforce would consider leaving an employer that demonstrates poor ethics.
- 72% of the workforce want their companies to advocate for human rights.
- 90% of consumers believe companies have a responsibility to improve the state of the world.
- 86% of consumers are more loyal to ethical companies.
Tech Ethics: Past and Present
- The tech industry faces complex questions around bias, privacy, and ethical technology use.
- Historical examples of tech ethics issues include:
- 1980s: Dealing with computer viruses and worms, leading to standard security reviews before software release.
- 1960s: Digital accessibility and the disability rights movement, resulting in accessibility laws and guidelines.
EthicalOS Toolkit
- Identifies eight major risk zones for technology companies to consider when developing products:
- Truth, disinformation, propaganda
- Addiction & the dopamine economy
- Economic & asset inequalities
- Machine ethics & algorithmic biases
- Surveillance state
- Data control & monetization
- Implicit trust & user understanding
- Hateful & criminal actors
Salesforce's Approach
- Aims to build ethics into products and processes, similar to security and accessibility.
- Goal is to create technology that drives customer success, maintains trusted relationships, and fosters positive social change.
Ethics by Design
- Concept that technology should be designed, developed, and used in an ethical and humane way to maximize positive impact and minimize negative effects.
- Guided by values and the belief that businesses should be a force for good in the world.
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Description
Learning Objectives After completing this unit, you’ll be able to:
Define the concept of Ethics by Design. Explain how Ethics by Design affects society.