Understanding Business Activity and Production

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to Lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

Which of the following is NOT a disadvantage of delegation?

  • Increased workload for managers who remain.
  • Employees who remain might fear redundancy.
  • Businesses may have to make redundancy payments.
  • Delegation can motivate employees by giving them trust. (correct)

A centralized organization has decision-making power concentrated at the head office.

True (A)

What is the primary responsibility of a Chief Executive Officer (CEO)?

The CEO is responsible for the overall performance and success of the company.

A ______ is an individual who oversees a group of tasks or a specific area of a department.

<p>manager</p> Signup and view all the answers

Match the following management roles with their primary responsibilities:

<p>Director = Determining and implementing company policy Chief Executive Officer (CEO) = Overall performance and success of the company Manager = Carrying out director decisions and achieving departmental targets Supervisor = Checking and controlling the work of subordinates</p> Signup and view all the answers

Which of these groups are considered internal stakeholders?

<p>Owners and Shareholders (B)</p> Signup and view all the answers

Suppliers are considered external stakeholders.

<p>True (A)</p> Signup and view all the answers

What is the primary concern of managers as stakeholders?

<p>Job satisfaction, salary increase, and bonuses.</p> Signup and view all the answers

A business's formal, internal framework that shows how it is managed and organized is known as its ______ structure.

<p>organizational</p> Signup and view all the answers

Match the functional departments with their corresponding activities in the organization:

<p>Finance = Managing financial resources Marketing = Promoting and selling products or services Operations = Producing goods or services Human Resource = Managing employee relations Research and Development = Developing new products or processes</p> Signup and view all the answers

What is the term for the route through which authority is passed down in an organization?

<p>Chain of Command (B)</p> Signup and view all the answers

The number of levels in an organizational structure is referred to as 'chain of command'.

<p>False (B)</p> Signup and view all the answers

What is the primary motivation of customers as stakeholders?

<p>Receiving quality goods or services at fair prices, along with after-sales service.</p> Signup and view all the answers

Which of the following is NOT a benefit of market segmentation?

<p>It ensures that all consumers will be satisfied with the product offerings. (A)</p> Signup and view all the answers

Niche marketing involves selling the same product to the entire market.

<p>False (B)</p> Signup and view all the answers

What is market research?

<p>Market research is the process of collecting, recording, and analyzing data about customers, competitors, and the market for a product.</p> Signup and view all the answers

A ______ is a part of the whole market where consumers share specific characteristics.

<p>market segment</p> Signup and view all the answers

Match each market segmentation method with its corresponding characteristic.

<p>Geographic segmentation = Regions within the country, regions of the world, different countries of the world Demographic segmentation = Age, gender, income, social status, ethnic background, family size Psychological segmentation = Lifestyles, personalities, and attitudes</p> Signup and view all the answers

Which of the following is NOT a method of market segmentation?

<p>Competitive segmentation (C)</p> Signup and view all the answers

What is the primary advantage of mass marketing?

<p>The primary advantage of mass marketing is the potential to reach a large audience, which can lead to economies of scale and lower production costs.</p> Signup and view all the answers

Market research can help businesses understand what customers like and dislike about their products.

<p>True (A)</p> Signup and view all the answers

What is the primary aim of advertising?

<p>To persuade consumers to buy a product (A), To inform consumers about a product (D)</p> Signup and view all the answers

Which of the following is NOT an example of a primary sector business?

<p>Manufacturing (D)</p> Signup and view all the answers

E-commerce is the use of internet and other technologies by businesses to market and sell goods and services to consumers.

<p>True (A)</p> Signup and view all the answers

What are the four elements of the marketing mix?

<p>Product, Price, Place, Promotion</p> Signup and view all the answers

The economic problem arises from the fact that consumer needs and wants are unlimited, but resources are limited.

<p>True (A)</p> Signup and view all the answers

How does a shoe manufacturer add value to raw materials?

<p>A shoe manufacturer adds value by transforming raw materials like leather, rubber, and fabric into finished shoes, making them more desirable and functional for customers. They may also add value through branding, design, and quality control.</p> Signup and view all the answers

A _____ is an incentive used to encourage short-term increase in sales or repeat sales.

<p>sales promotion</p> Signup and view all the answers

Businesses that provide services to consumers and other businesses are classified as the ______ sector.

<p>tertiary</p> Signup and view all the answers

Match the following marketing activities with their respective descriptions:

<p>Advertising = Paid communication through printed and visual media to inform and persuade consumers Sales Promotion = Incentives to encourage short-term sales increases or repeat purchases Personal Selling = Direct communication between sales staff and consumers to achieve sales and build relationships Direct Mail = Printed materials sent directly to customer addresses Sponsorship = Payment by a business to associate its name or products with an event</p> Signup and view all the answers

Match the following business activities with their corresponding sector classification:

<p>Farming = Primary Construction = Secondary Banking = Tertiary Fishing = Primary Manufacturing = Secondary Retail = Tertiary</p> Signup and view all the answers

Which of the following is NOT a channel of distribution?

<p>Consumer (B)</p> Signup and view all the answers

What is the main characteristic of a developed country?

<p>High levels of industrialization (A)</p> Signup and view all the answers

What is the primary factor a producer considers when choosing a channel of distribution?

<p>Cost</p> Signup and view all the answers

A marketing strategy is a detailed plan that uses the marketing mix elements to achieve marketing objectives.

<p>True (A)</p> Signup and view all the answers

The chain of production involves activities from only the primary and secondary sectors.

<p>False (B)</p> Signup and view all the answers

Explain the concept of specialization in the context of business activity.

<p>Specialization in business involves focusing resources and labor on specific tasks or areas of expertise. This allows businesses to produce goods and services more efficiently and at lower costs.</p> Signup and view all the answers

What is the primary purpose of legal controls in marketing?

<p>To protect consumers from unfair practices (A)</p> Signup and view all the answers

A business that expands into a new foreign market will always face the problem of cultural differences.

<p>True (A)</p> Signup and view all the answers

What are two common legal controls that affect marketing functions?

<p>Antitrust or competition laws, and wrongful or misleadingAdvertisements</p> Signup and view all the answers

The production process involves converting inputs, such as land, labor, and capital, into ______.

<p>saleable goods/output/finished products</p> Signup and view all the answers

Match the following terms with their corresponding definitions:

<p>Productivity = The process of converting inputs into outputs Production = A measure of efficiency in the production process Operation Management = The process of managing business resources throughout the production process Output = Finished goods or services produced</p> Signup and view all the answers

What are two ways to improve labor productivity?

<p>Investing in new technology and equipment (B), Improving employee skills and motivation (C)</p> Signup and view all the answers

International franchising is a method to overcome problems of entering new foreign markets.

<p>True (A)</p> Signup and view all the answers

What is the formula for calculating labor productivity?

<p>Total output/Number of production employees</p> Signup and view all the answers

Flashcards

Internal stakeholders

Individuals or groups with interest in a company's decisions, such as owners, managers, and employees.

Owners and shareholders

People who invest in a business expecting returns and increased share value.

Managers

Individuals responsible for managing business operations, seeking job satisfaction and bonuses.

Employees

Individuals working for a business, aiming for job security and fair wages.

Signup and view all the flashcards

External stakeholders

Individuals or groups outside the company who are affected by its actions, like customers and suppliers.

Signup and view all the flashcards

Lenders

Entities that provide loans to businesses, expecting timely interest payments and repayment of principal.

Signup and view all the flashcards

Hierarchy

The structure of levels within an organization, showing authority and management.

Signup and view all the flashcards

Chain of command

The line of authority within an organization, determining how decisions and tasks flow.

Signup and view all the flashcards

Redundancy

Termination of employment when jobs are no longer needed.

Signup and view all the flashcards

Centralised organisation

An organisation where decision-making power is concentrated at the head office.

Signup and view all the flashcards

Decentralised organisation

An organisation where decision-making is distributed to lower levels.

Signup and view all the flashcards

Director

A member of the board responsible for implementing company policies.

Signup and view all the flashcards

Chief Executive Officer (CEO)

The most senior manager responsible for the overall success of a company.

Signup and view all the flashcards

Supervisor

An individual who checks and controls the work of subordinates.

Signup and view all the flashcards

Role of management

Involves setting objectives and motivating employees.

Signup and view all the flashcards

Marketing Objectives

Goals set by businesses to increase sales or market share.

Signup and view all the flashcards

Legal Controls

Laws that regulate business practices to protect consumers.

Signup and view all the flashcards

Consumer Protection

Measures to safeguard consumers from harmful goods or misleading ads.

Signup and view all the flashcards

Foreign Market Opportunities

Potential for growth and expansion in new markets outside the home country.

Signup and view all the flashcards

Challenges in Foreign Markets

Obstacles such as language, culture, or legal differences when entering new markets.

Signup and view all the flashcards

Production Process

Converting inputs like raw materials into finished goods through operation management.

Signup and view all the flashcards

Labour Productivity

A measure of efficiency calculated as total output divided by the number of employees.

Signup and view all the flashcards

Improving Labour Productivity

Enhancing workforce efficiency by skills training and motivation.

Signup and view all the flashcards

Channel of Distribution

The pathway through which products move from producer to consumer.

Signup and view all the flashcards

Cost Consideration

The expenses associated with using a particular distribution channel.

Signup and view all the flashcards

Nature of the Product

Characteristics of the product that affect distribution choices.

Signup and view all the flashcards

Advertising

Paid communication to inform and persuade consumers about products.

Signup and view all the flashcards

Sales Promotion

Incentives aimed at increasing short-term sales.

Signup and view all the flashcards

Personal Selling

Direct communication between sales staff and consumers to achieve sales.

Signup and view all the flashcards

Direct Mail

Printed materials sent to customers' addresses to promote products.

Signup and view all the flashcards

Marketing Strategy

A plan combining the marketing mix elements to meet objectives.

Signup and view all the flashcards

Niche Marketing

Developing products for a small, specific segment of the market.

Signup and view all the flashcards

Mass Marketing

Selling the same product to the entire market without segmenting.

Signup and view all the flashcards

Market Segmentation

Dividing the entire market into smaller segments based on characteristics.

Signup and view all the flashcards

Geographic Segmentation

Dividing the market based on location or region.

Signup and view all the flashcards

Demographic Segmentation

Segmenting the market by characteristics like age, gender, and income.

Signup and view all the flashcards

Psychological Segmentation

Dividing the market based on lifestyles and personality traits.

Signup and view all the flashcards

Benefits of Segmentation

Advantages like targeted products and potential for higher prices.

Signup and view all the flashcards

Market Research

The process of collecting and analyzing data about customers and competitors.

Signup and view all the flashcards

Value-added product

A commodity enhanced with qualities that increase its sale value beyond raw materials.

Signup and view all the flashcards

Factors of production

Resources used in the production of goods and services: land, labor, capital, and entrepreneurship.

Signup and view all the flashcards

Opportunity cost

The loss of potential gain from other alternatives when one alternative is chosen.

Signup and view all the flashcards

Specialization

Focusing on a narrow area of production to increase efficiency and output.

Signup and view all the flashcards

Primary sector

Businesses that extract natural resources, like agriculture and mining.

Signup and view all the flashcards

Secondary sector

Businesses that manufacture goods from natural resources, such as construction and manufacturing.

Signup and view all the flashcards

Tertiary sector

Businesses that provide services to consumers and other businesses, like shops and banks.

Signup and view all the flashcards

Industrialization

The process of developing industries in a country, increasing the importance of secondary sector activity.

Signup and view all the flashcards

Study Notes

Understanding Business Activity

  • Business activity is the process of producing goods and services to meet consumer demand.
  • Needs refer to fundamental goods or services that are necessary for survival and maintaining a minimum standard of living, such as food, shelter, and healthcare.
  • Wants are desired goods or services that are not essential.
  • Scarcity exists due to limited resources and unlimited wants.
  • Opportunity cost is the benefit lost from choosing one alternative over another.

Factors of Production

  • Land: all natural resources (minerals, ores, fields, oils, and forests).
  • Labor: the available workforce.
  • Capital: machinery, equipment, and finance for production.
  • Enterprise: individuals willing to take the risk of setting up and running businesses.

Classification of Businesses

  • Primary sector: extraction of natural resources (farming, fishing, forestry, mining).
  • Secondary sector: processing and manufacturing (refining, manufacturing, construction).
  • Tertiary sector: service provision (shops, restaurants, banks, cinemas, airlines).

Changing Importance of Business Classification

  • Developing countries typically have a small industrial sector and low standards of living.
  • Developed countries typically have high levels of industrialization and higher average incomes.

Business Enterprises in Private and Public Sectors

  • Private sector: individuals and companies own and control businesses for profit. These include sole traders, partnerships, limited companies (private and public), franchises, and joint ventures.
  • Public sector: state or government controls businesses. These include government departments, public corporations, and nationalized industries.

Enterprise and Entrepreneurship

  • Entrepreneur: an individual who has an idea for a new business, takes the financial risk of starting it, and manages it.
  • Successful entrepreneurs are usually innovative, self-motivated, and determined.

Types of Business Organizations

  • Sole trader: a business owned and controlled by one person who takes all risks and profits.
  • Partnership: a business owned and controlled by two or more people, sharing responsibility and profit.
  • Private limited company: a company, small to medium size, owned by shareholders with limited liability. They cannot sell shares publicly.
  • Public limited company: a large company, owned by shareholders with limited liability, able to sell shares to the public.

Business Objectives and Stakeholder Objectives

  • SMART objectives: Specific, Measurable, Achievable, Relevant, Time-bound.
  • Stakeholder objectives are the targets to be set by different stakeholder groups (owners, employees, suppliers) involved in a business.

Motivating Workers

  • Motivation: factors influencing employee behavior towards achieving business objectives. These include: pay, job security, promotion, training, status, and responsibility.

Business Organization and Management

  • Organization structure: internal framework of a business, showing management and organization.
  • Roles and Responsibilities of Management: Directors, Chief Executive Officers, Supervisors.
  • Communication: passing information between individuals and groups within and outside the business.

Methods to Measures Business size

  • Capital employed
  • Value of output

Why Some Businesses Grow and Others Remain Small

  • Greater market share (to maximize profits)
  • Increase profitability
  • Enjoy the benefits of economies of scale
  • Greater protection from the risk of takeover

Why Some Businesses Fail

  • Poor planning
  • Liquidity problems.
  • Poor choice of location
  • Poor management.
  • Failure to invest in new technology
  • Poor Marketing.
  • Lack of finance
  • Competition
  • Economic influences

Organizational Structure

  • Hierarchy the number of levels in an organisational structure.
  • Chain of command authority flow.
  • Span of control number of subordinates reporting to a supervisor.

Decentralised and centralised organization

  • Centralised: decision-making powers are held at a central point.
  • Decentralised: decision-making powers are distributed to lower levels of the organisation.

Delegation

  • Delegating authority to a subordinate in the organization.

Leadership Styles

  • Autocratic: leaders make all decisions.
  • Democratic: employees participate in decision-making.
  • Laissez-faire: leaders let employees make most decisions.

Trade Unions

  • Organisation of employees aimed at improving pay and working conditions, providing legal advice, among other services.
  • Carry out negotiations, resolve conflicts, provide support and legal advice, run pension schemes and insurance schemes.

Profitability and Liquidity

  • Profitability: ability of a company to use resources to generate revenues > expenses.
  • Liquidity: ability to pay short-term debts.

Financial Statement Analysis

  • Income statement: records revenue, costs, and profits over a given period.
  • Statement of financial position: records assets, liabilities, and owner's equity at a specific point in time.
  • Cash flow statement: records inflows and outflows of cash over a given period.

External Influences on Business Activity

  • Economic Issues (balance of payment, employment, inflation, economic growth).
  • Legal controls (consumer protection, competition laws)
  • Ethical Issues
  • Impact of Globalization(global sourcing, risks for MNCs.)

Studying That Suits You

Use AI to generate personalized quizzes and flashcards to suit your learning preferences.

Quiz Team

Related Documents

More Like This

Quiz de Actividad Económica
6 questions
Business Activity and Factors of Production Quiz
10 questions
Business Studies: Activity and Production Factors
16 questions
Business Activity: Scarcity and Factors of Production
16 questions
Use Quizgecko on...
Browser
Browser