Types of Retailers Flashcards

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Questions and Answers

What type of retailer carries a narrow product line with a deep assortment?

  • Specialty Store (correct)
  • Supermarket
  • Department Store
  • Discount Store

What is a department store?

A store that carries several product lines, each operated as a separate department managed by specialists.

What is a supermarket?

A relatively large, low-cost, self-service operation for grocery and household products.

What defines a convenience store?

<p>A small store located near residential areas, open long hours and carrying convenience products.</p> Signup and view all the answers

What is a discount store?

<p>A store that sells standard merchandise at lower prices with lower margins.</p> Signup and view all the answers

What is an off-price retailer?

<p>A store that sells merchandise at less-than-regular wholesale prices.</p> Signup and view all the answers

What is a superstore?

<p>A very large store that meets total needs for food and non-food items.</p> Signup and view all the answers

What is a category killer?

<p>A giant specialty store that carries a deep assortment of a particular line.</p> Signup and view all the answers

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Study Notes

Types of Retailers

  • Specialty Store

    • Offers a narrow product line with a deep selection, focusing on specific categories.
    • Examples include REI (outdoor gear), Radio Shack (electronics), and Williams-Sonoma (kitchenware).
  • Department Store

    • Features multiple product lines, including clothing and home goods, organized into separate departments.
    • Managed by specialist buyers, examples include Macy's, Sears, and Neiman Marcus.
  • Supermarket

    • A large, self-service store designed to meet all grocery and household product needs at low costs.
    • Operates on a low-margin, high-volume model with examples like Kroger, Safeway, and Publix.
  • Convenience Store

    • A small store typically located in residential areas, open long hours to provide quick access to high-turnover products.
    • Prices are slightly higher due to the convenience factor, with examples including 7-Eleven and Circle K.
  • Discount Store

    • Sells standard merchandise at lower prices while operating on lower margins and higher sales volume.
    • Notable examples are Walmart, Target, and Kohl's.
  • Off-Price Retailer

    • Offers merchandise purchased at lower-than-regular wholesale prices, often including leftover goods and overruns.
    • Examples include TJ Maxx (independent) and warehouse clubs like Costco and Sam's Club.
  • Superstore

    • A very large store that caters to consumers' total needs for both food and nonfood items.
    • Examples include Walmart Supercenter and SuperTarget; also features category killers like Best Buy.
  • Category Killer

    • A specialized store that offers an extensive selection of a particular category, often out-competing local retailers.
    • Staffed by knowledgeable employees, with examples like Home Depot and PetSmart.

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