Questions and Answers
What is a heuristic?
A mental shortcut that helps us make decisions and judgments quickly without having to spend a lot of time researching and analyzing information.
What are the types of heuristics?
Availability, representativeness, and base-rate heuristics.
What does the availability heuristic help us with?
It helps us make a decision based on how easy it is to bring something to mind.
What is a problem associated with the availability heuristic?
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In what situations is the availability heuristic useful and accurate?
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What is the representativeness heuristic?
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The representativeness heuristic always leads to accurate judgments.
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What does the base-rate heuristic rely on?
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Give an example of using the base-rate heuristic.
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Study Notes
Heuristic Overview
- A heuristic is a mental shortcut that facilitates quick decision-making and judgments, eliminating the need for extensive research and analysis.
Types of Heuristics
- Three primary types of heuristics: availability, representativeness, and base-rate.
Availability Heuristic
- Makes decisions based on how easily examples come to mind; influenced by recent experiences and vivid memories.
- It can lead to misconceptions about frequency, as more memorable events may seem more common than they are, e.g., misjudging the prevalence of violent crime based on media coverage.
Utility of Availability Heuristic
- Useful in dangerous situations by promoting caution; recalling negative outcomes from similar past events helps enhance personal safety.
Representativeness Heuristic
- Involves decisions based on mental prototypes; categorizing individuals by matching their traits to preconceived notions (e.g., considering a warm older woman as a grandmother).
- This can save time and energy but may lead to snap judgments without thorough consideration.
Risks of Representativeness Heuristic
- Often associated with stereotypes, resulting in biased assumptions about individuals based on general characteristics (e.g., assuming a skateboarder is trouble-prone).
Base-Rate Heuristic
- Focuses on probability in decision-making; helps individuals assess likelihood based on statistical information.
- Example: Hearing howling at night in a city likely leads one to assume it is a dog rather than an improbable wolf.
Summary of Heuristics
- Heuristics are primarily beneficial for quick judgments but can lead to errors.
- Availability heuristic highlights availability of memories; representativeness relies on stereotypes; base-rate emphasizes statistical likelihoods for informed decision-making.
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Description
Explore the various types of heuristics with this flashcard quiz focusing on availability, representativeness, and base-rate heuristics. Each card presents essential terms and definitions to enhance your understanding of decision-making shortcuts. Ideal for psychology students looking to solidify their knowledge.