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Trend Analysis in Business Ratios
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Trend Analysis in Business Ratios

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Questions and Answers

What does the COGS/Sales ratio indicate about a business?

  • The ratio of total expenses to total revenue.
  • The efficiency of production costs relative to sales. (correct)
  • The total sales volume in the industry.
  • The overall profitability of the business.
  • In which week did the Expenses/Sales ratio first decrease?

  • Week II
  • Week V
  • Week I
  • Week IV (correct)
  • What trend is observed for the Net Profit/Sales ratio from Week II to Week IV?

  • It decreased.
  • It remained constant.
  • It experienced a significant fluctuation.
  • It increased. (correct)
  • If the Net Profit/Sales ratio is decreasing, which ratio is likely contributing to this decline?

    <p>Expenses/Sales ratio.</p> Signup and view all the answers

    What was the Net Profit in Week V?

    <p>12</p> Signup and view all the answers

    Based on the trend analysis, what is a potential reason for decreasing profitability?

    <p>Increased COGS relative to sales.</p> Signup and view all the answers

    Which of the following ratios indicates the proportion of sales consumed by operating expenses?

    <p>Expenses/Sales</p> Signup and view all the answers

    What was the COGS/Sales ratio in Week IV?

    <p>0.40</p> Signup and view all the answers

    What percentage of sales is represented by the cost of goods?

    <p>60%</p> Signup and view all the answers

    Which ratio indicates the amount spent on expenses relative to sales?

    <p>16%</p> Signup and view all the answers

    What can be inferred about net profit from the given financial ratios?

    <p>It accounts for a larger percentage than expenses.</p> Signup and view all the answers

    Which two companies are noted as sources for industry ratios and norms?

    <p>Dunn &amp; Bradstreet and Robert Morris &amp; Associates</p> Signup and view all the answers

    What is the primary purpose of conducting a competitive analysis?

    <p>To compare financial ratios with true competitors.</p> Signup and view all the answers

    What does a trend analysis involve for a business?

    <p>Tracking financial performance over multiple periods.</p> Signup and view all the answers

    Why are multiple years typically used for trend analysis instead of one week?

    <p>Longer periods provide more reliable data.</p> Signup and view all the answers

    How is sales used to calculate the net profit ratio?

    <p>By subtracting total costs from sales.</p> Signup and view all the answers

    What is the purpose of using comparisons or ratios in financial analysis?

    <p>To provide consistent metrics free from fluctuations</p> Signup and view all the answers

    Which ratio would you use to assess how efficiently sales cover the Costs of Goods Sold (COGS)?

    <p>COGS to Sales ratio</p> Signup and view all the answers

    What financial indicator does a consistent Net Profit to Sales ratio suggest?

    <p>Stable pricing and cost management</p> Signup and view all the answers

    In the lemonade stand scenario provided, which week showed the highest Net Profit?

    <p>Week IV</p> Signup and view all the answers

    What is the primary reason for fluctuations in sales numbers over different weeks?

    <p>Seasonal demand variations</p> Signup and view all the answers

    If the Cost of Goods Sold for Week V is $30 and sales are $50, what is the COGS to Sales ratio?

    <p>0.6</p> Signup and view all the answers

    Why might increased Costs of Goods and Expenses be acceptable when starting a new production line?

    <p>They are necessary for long-term growth</p> Signup and view all the answers

    When comparing financial performance, which metric would be least helpful?

    <p>Raw sales figures</p> Signup and view all the answers

    Study Notes

    Ratios

    • Cost of Goods Sold is 60% of Sales
    • Expenses are 16% of Sales
    • Net Profit is 24% of Sales

    Comparing Performance

    • Compare to Competitors, use resources like Dunn & Bradstreet and Robert Morris & Associates
    • Compare to Past Performance using Trend Analysis
    • Trend Analysis looks at several periods of time to spot trends and patterns and make informed decisions

    Lemonade Stand Example

    • Week 3 had no expenses, so it was excluded
    • The raw numbers fluctuate which makes it difficult to analyze the profitability
    • Using ratios helps to stabilize the data and understand the true trends.
    • Week 5's Sales, Costs of Goods Sold, Expenses and Net Profit are given

    Trend Analysis Table:

    • Shows sales, Costs of Goods Sold, Expenses and Net Profit for each week
    • Also shows the ratios for Cost of Goods Sold, Expenses and Net Profit over Sales

    Trend Analysis Questions:

    • Were there profits for the period?
    • How is the Net Profit/Sales ratio trending?
    • If the Net Profit/Sales ratio is going down, is it because of increase in Costs of Goods Sold, increase in Expenses, or both?
    • What happened in the business to cause the problem?
    • How would you resolve the problem?

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    Related Documents

    Accounting Chapter 10 PDF

    Description

    Explore key financial ratios such as Cost of Goods Sold, Expenses, and Net Profit through the use of trend analysis. This quiz will guide you in comparing a business's performance against competitors and its past. Understand how to interpret data over time for better decision-making.

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