Traditional Business Models
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Questions and Answers

What is the primary goal of a manufacturer in the business model?

  • To make a profit by selling finished products (correct)
  • To distribute products to wholesalers
  • To purchase noncompeting products or product lines
  • To exhibit products via brick and mortar stores

What is the primary role of a franchisor?

  • To act as a middleman between the supplier and the franchisee
  • To manage the day-to-day operations of the franchisee
  • To provide access to proprietary knowledge, processes, and brand trademarks (correct)
  • To provide financial assistance to the franchisee

What type of business entity purchases noncompeting products or product lines?

  • Wholesaler
  • Manufacturer
  • Retailer
  • Distributor (correct)

Which of the following is an example of a brick-and-mortar business?

<p>A dentist (A)</p> Signup and view all the answers

Which of the following is an example of a distributor?

<p>Auto dealers (C)</p> Signup and view all the answers

What is the main advantage of the bricks-and-clicks model?

<p>It allows customers to place orders online and pick up products from physical stores (B)</p> Signup and view all the answers

What is the primary role of a retailer in the business model?

<p>To purchase products from wholesalers and sell to end consumers (C)</p> Signup and view all the answers

What is the primary characteristic of a high-touch business model?

<p>It uses a lot of human interaction and involvement to provide personalized experience (C)</p> Signup and view all the answers

Which of the following companies spends a significant part of its revenue on maintaining a proper distribution?

<p>Unilever (A)</p> Signup and view all the answers

What is the primary characteristic of a family-owned business?

<p>It is owned and operated by a family (C)</p> Signup and view all the answers

What type of platform do retailers use to exhibit products, aside from brick and mortar stores?

<p>3rd party E-commerce platforms (D)</p> Signup and view all the answers

Which of the following companies is an example of a direct sales business?

<p>Avon (A)</p> Signup and view all the answers

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