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What is digital marketing?

  • A component of marketing that uses print media and billboards
  • A component of advertising that uses radio and television
  • A component of marketing that uses the Internet and digital technologies (correct)
  • A component of marketing that uses telegraph and fax machines

    • When did the development of digital marketing take place?

  • During the 1990s and 2000s (correct)
  • During the 2000s and 2010s
  • During the 1980s and 1990s
  • During the 2010s and 2020s

    • What impact did the incorporation of digital platforms have on marketing plans?

  • No impact
  • A negative impact
  • A minimal impact
  • An increasing impact (correct)

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