Tips for Writing Effective Headlines

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18 Questions

What is one reason given in the text to avoid words with alliteration?

They distract the listener from the content of the story.

Why is it important for headlines to be in the present tense according to the text?

To pique the listener's interest without giving away the entire story.

What is the recommended approach to structuring scripts when including sound bites?

Include at least one additional sentence to wrap up the story after a sound bite.

Why should lead-ins to sound bites add to the story according to the text?

To provide more context and depth to the information conveyed.

What should a headline accomplish according to the text?

Pique the listener’s interest without revealing everything.

Why is it recommended to avoid words that rhyme in scripts according to the text?

Because they often sound awful on air and distract listeners.

What is the responsibility of both the reporter and the producer in ensuring high-quality reporting?

Avoiding repetition between the lead-in and the report

Which of the following best describes the recommended structure for a field report lead-in?

Two to three sentences with the last one contributing new information

What type of phrases should be avoided in the last sentence of a field report lead-in, according to KCSN style?

'K-C-S-N’s Rudy Aguado reports.'

What does 'reporter lockout' refer to in scriptwriting for sound bites?

Naming the reporter and news organization at the beginning of a report

When is it appropriate to use 'happen' according to the text?

When there's an element of casual chance involved

Which term would be most suitable to describe a minor occurrence or a part of a larger event?

'Incident'

What is the recommended way to structure a sentence when citing a source?

Put the citation at the beginning of the sentence

Which phrase should be avoided to start a story according to the text?

According to ...

What advice does the text give regarding the use of modifiers in writing?

Only use modifiers if they add valuable information to the text

Which type of adjectives and adverbs are preferred according to the text?

Quantifying adjectives and adverbs

Why should writers avoid using qualifying modifiers, as mentioned in the text?

To let the audience form their own judgments

How should radio scripts be viewed in terms of information delivery according to the text?

Consider each piece of information as a separate link in a chain

Learn important tips for writing headlines that avoid ambiguity, alliteration, and rhyming words which can distract the reader from the main content of the story. Make sure the meaning is clear and easily understandable to your audience.

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