The World of Podcasting

Podcast

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Questions and Answers

What is a podcast primarily?

A video medium

A text-based medium

A social media platform

An audio medium (correct)

What do podcast series usually feature?

Pre-recorded music performances

One or more recurring hosts engaged in a discussion (correct)

Live audience participation

Solo narrators reading stories

What do many podcast series provide in addition to the audio content?

Downloadable e-books

An associated website with links and show notes (correct)

Interactive games related to the podcast topic

Live chat with the hosts during the podcast

How are many podcasts funded?

Some podcasts are underwritten by corporations or sponsored Signup and view all the answers

What action did the USPTO take in response to the company's amended application in March 2006?

Rejected the amended application as not sufficiently differentiated from the original Signup and view all the answers

What was the basis of Apple's objection to businesses using the string 'POD' in product and company names?

The term 'pod' has been extensively used by the public to refer to Apple's music player Signup and view all the answers

How did the EFF describe Personal Audio in relation to patenting podcasting?

Referred to as a 'patent troll' by the Electronic Frontier Foundation Signup and view all the answers

What was the outcome of the EFF's petition with the US Trademark Office regarding the Personal Audio patent?

The US Trademark Office invalidated five provisions of Personal Audio's podcasting patent Signup and view all the answers

What does a podcast generator maintain as a web feed for listeners or viewers to access?

A central list of the files on a server Signup and view all the answers

How do podcast clients interact with the web feed maintained by a podcast generator?

Access the web feed, check for updates, and download new files in the series Signup and view all the answers

What did the Apple Trademark Department state regarding third-party usage of the term 'podcast'?

Apple does not object to third-party usage of the generic term 'podcast' to accurately refer to podcasting services Signup and view all the answers

What was the EFF's involvement in the Personal Audio patent dispute with high-profile podcasters?

The EFF filed a petition with the US Trademark Office to invalidate the Personal Audio patent Signup and view all the answers

Where is NPR headquartered?

Washington, D.C. Signup and view all the answers

How does NPR differ from the Associated Press?

It was established by an act of Congress Signup and view all the answers

What are NPR's flagship drive-time news broadcasts?

Morning Edition and All Things Considered Signup and view all the answers

Where does NPR get its funding from?

Member stations, corporate sponsors, and grants from the Corporation for Public Broadcasting Signup and view all the answers

What was the reason for NPR's CEO announcing layoffs in February 2023?

Reduced advertising revenue Signup and view all the answers

Where did NPR move its headquarters to in April 2013?

1111 North Capitol Street NE Signup and view all the answers

What did NPR launch in December 2018 to share listening metrics from podcast applications?

Remote Audio Data (RAD) Signup and view all the answers

What percentage of NPR staff was classified as temps in December 2018?

20-22% Signup and view all the answers

What was the primary goal of the Impact of Government project?

Add at least 100 journalists at NPR member radio stations Signup and view all the answers

What did NPR's president of operations say about the station's staffing system in December 2018?

It was in place to be innovative and nimble Signup and view all the answers

What was the reason for NPR offering a voluntary buyout plan to employees in September 2013?

To reduce staff by 10% Signup and view all the answers

What type of radio stations are required to be NPR member stations?

Non-commercial or non-commercial educational Signup and view all the answers

When was National Public Radio (NPR) established?

1970 Signup and view all the answers

Who served as NPR's CEO and president in the 1990s?

Both Delano Lewis and Kevin Klose Signup and view all the answers

Where did NPR establish a 25,000-square-foot production facility in 2002?

Los Angeles Signup and view all the answers

What was the amount of the donation NPR received from the estate of Joan B. Kroc in 2003?

$235 million Signup and view all the answers

When did NPR enter podcasting?

2005 Signup and view all the answers

Who succeeded Kevin Klose as NPR's chief executive in 2006?

Ken Stern Signup and view all the answers

What was the record number of people NPR programming reached weekly in fall 2008?

27.5 million Signup and view all the answers

What percentage of the NPR budget did corporate sponsorship make up in 2009?

26% Signup and view all the answers

In 2010, from which organization did NPR accept a $1.8 million grant?

Open Society Institute Signup and view all the answers

What did NPR establish in 2002 to expand its production capabilities?

NPR West Signup and view all the answers

What was the deficit NPR faced in the 1980s?

$7 million Signup and view all the answers

When did NPR's first broadcast take place?

1971 Signup and view all the answers

Study Notes

The World of Podcasting: A Brief Overview

Podcasting can be a business venture with a paid subscription model, advertising, or product delivery.
Podcasting is seen as disruptive to traditional revenue models due to its often free content.
Podcasting involves preparing and distributing audio files using RSS feeds to subscribed users' devices.
Podcasters typically buy services from hosting companies like SoundCloud or Libsyn, who then distribute the files to streaming services like Apple and Spotify.
As of December 2022, there are over 2.9 million podcasts and 152.6 million episodes.
The term "podcast" is a portmanteau of "iPod" and "broadcast" and predates Apple's addition of podcasting features to the iPod and iTunes.
The concept of attaching sound and video files in RSS feeds was proposed in 2000, and podcasting has since become a recognized medium for distributing audio content.
The first application to make podcasting feasible was iPodderX, developed by August Trometer and Ray Slakinski.
Apple's release of iTunes 4.9 in 2005 added formal support for podcasts, making access more convenient but also limiting the advancement of podcatchers by independent developers.
As of early 2019, the podcasting industry generated little overall revenue, but the number of podcast listeners continues to grow steadily.
In 2019, 90 million people in the U.S. had listened to a podcast in the last month, and as of 2020, 22% of the U.S. population listens to at least one podcast weekly.
Podcasting is acclaimed for its low overhead for creators, requiring only a microphone, a computer or mobile device, and associated software.

National Public Radio (NPR) History and Operations

National Public Radio (NPR) was established in 1970, replacing the National Educational Radio Network, and was signed into law by President Lyndon B. Johnson.
NPR's first broadcast was in 1971, covering United States Senate hearings on the Vietnam War.
NPR faced financial difficulties in the 1980s, resulting in a deficit of nearly $7 million and a restructuring of its funding arrangement with local stations.
In the 1990s, Delano Lewis and Kevin Klose served as NPR's CEO and president.
In 2002, NPR established NPR West, a 25,000-square-foot production facility in Los Angeles, to expand its production capabilities and improve coverage of the western United States.
In 2003, NPR received a $235 million donation from the estate of Joan B. Kroc, the largest monetary gift ever to a cultural institution.
NPR's budget increased by over 50% to $153 million in 2004 due to the Kroc gift, with $34 million deposited in its endowment.
In 2005, NPR entered podcasting, reaching 5 million downloads by November of that year and 94 million downloads for NPR-produced podcasts by 2015.
Ken Stern became NPR's chief executive in 2006, succeeding Kevin Klose, and NPR reduced its workforce by 7% in 2008 due to a drop in corporate underwriting.
NPR programming reached a record 27.5 million people weekly in fall 2008, and corporate sponsorship made up 26% of the NPR budget in 2009.
In 2010, NPR accepted a $1.8 million grant from the Open Society Institute.
NPR manages the Public Radio Satellite System, distributes its programs and content on various platforms, and carries programs from the BBC World Service.

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Description

Test your knowledge about the world of podcasting with this insightful quiz. Explore the history, industry statistics, distribution methods, and revenue models associated with podcasting. Whether you're a podcast enthusiast or looking to delve into the podcasting business, this quiz will provide a brief overview of this rapidly growing medium.